> Adometry > The Key to Online Display Advertising Success: Cross-Platform Ad Analytics Makes Sense Out of Chaos

The Key to Online Display Advertising Success: Cross-Platform Ad Analytics Makes Sense Out of Chaos

Published By: Adometry
Adometry
Published:  Nov 21, 2011
Length:  10 pages

As more and more people spend more hours online, the potential for advertisers to reach highly targeted audiences is expected to only increase. Advertisers who are able to measure online ad campaign results and adjust programs based on real data will be far ahead of their competitors, and that’s a winning prospect on many levels.



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