Have you ever reached the checkout portion of an online purchase only to cancel? Why is that? This is a question that businesses today need to address honestly if they are going to survive not only in the age of e-commerce, but in the increasingly popular and complex realm of multichannel commerce. Perhaps these last minute shopping cart abandons are due to something outside of company control. But as a company, how would you feel knowing that you had absolutely everything to do with that declined purchase?
Read on to find out more about what PIM 360-degrees can do for you and your business!!