With this guide, you'll learn which specific metrics you should be measuring in Search, Social, Email, and Publicity.
Planning your 2013 marketing strategy? Don't use guesswork when last year's figures can show you the way. Vocus has created a guide to 10 key metrics that gives you an all-round view of your 2012 performance, and where to go from here. As well as a guide to the numbers, you'll also find the tips and tactical advice to turn up your performance in each area this year.