Anyone with a mobile device these days knows all about the seemingly never-ending procession of new applications for smartphones, tablets and anything else people can carry in their pockets, purses or bags. And while apps are extremely popular, there’s also been failure with millions of attempts to build mobile applications for both business and consumer use. How can the mistakes be avoided? We asked several experts in the eld to outline some of the top pitfalls of mobile application development and how teams can avoid them to build a useful, innovative app that enables and empowers as many potential end-users as possible.
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