> MuleSoft > The Secrets to Enabling Omnichannel Retailing

The Secrets to Enabling Omnichannel Retailing

Published By: MuleSoft
MuleSoft
Published:  Oct 13, 2015
Length:  4 pages

Itís in a retail businessí best interest to develop an omnichannel strategy; customers who engage in multiple channels spend up to 30% more than single channel customers and tend to be powerful advocates for the business. Building these strategies is a process that businesses embark upon, and that process can be made easier through MuleSoft's approach to enterprise integration, API-led connectivity. In this whitepaper, weíll discuss the omnichannel journey and how integrating and exposing valuable data can put retailers in a competitive position to win over the tech savvy customer.



Tagsretail business, omnichannel retailing, multiple channels, connectivity, integration, single channel customers