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Smart Market eBook - Brand Protection

Published By: Turn
Published:  Mar 09, 2016
Length:  9 pages

No marketer wants to risk the integrity of their brand by displaying ads in unsafe locations. In the great cross-channel chase for customers, advertisers want to engage target audiences in as many contexts as possible across devices, media, and ad formats. Find out how the right brand safety tools can help you navigate this complex landscape, and deliver the right creative in the right context, every time.

Tagsprogrammatic, ebook, brand protection, brand safety, omnichannel advertising, multichannel advertising, dsp, demand side platform