> Sprinklr > Why Managing Social Media is Crucial in the Event of a Data Breach

Why Managing Social Media is Crucial in the Event of a Data Breach

Published By: Sprinklr
Sprinklr
Published:  Jan 05, 2018
Length:  8 pages

Negative sentiment surrounding a brand on social media can increase up to 42% during the month of a data breach. Social media has forever altered the way companies must approach and respond to data breaches or the loss of customer, employee, or other confidential and sensitive records and information.

Our new data report has everything you need to manage sentiment around your brand following a data breach.

In this guide, you’ll learn the following:
- How data breaches can affect your bottom line
- Data breach trends and facts
- How to protect your brand

Get your free copy of this helpful report today!



Tagsdata breach, social media, hacked, hack, data, breach, sprinklr, crisis management, social media crisis