Published By: Hubspot
Published Date: Apr 23, 2013
67% of B2C companies and 41% of B2B companies have acquired a customer from Facebook. With over 955 million people on Facebook, there are probably some customers waiting for you on there, too. Are you using Facebook as a customer acquisition tool yet?
Download this white paper on how cloud ERP can help IT meet rapidly evolving business needs.
As an IT leader, a lot is being asked of you: drive transformational change, get the most out of your current IT investments with even higher performance, and be the strategic advisor to your business partners. What if you could transform your company's future by increasing the flexibility and agility of your IT infrastructure to support the rapidly evolving needs of your business? Read this paper to discover how modern enterprises like Williams-Sonoma and Knowledge Universe have adopted new ERP strategies to support their growth.
In this paper you will learn:
The challenges facing IT and how to evolve your IT architecture to support the modern business.
A new strategy for the enterprise involving ERP that increases the flexibility and agility required to add new business models, integrate acquisitions and support innovation.
Answers to frequently asked questions when modernizing IT.
Today, every B2B company is feeling the heat. Investors and shareholders expect high growth and anything less is not good enough for Wall Street. While a new company can drive growth from new customer acquisition, maximizing customer lifetime value is the secret to sustainable and predictable growth.
Published By: Magento
Published Date: Feb 13, 2018
Commerce is permanently altering the way B2B businesses work- from customer acquisition to customer retention, and from order fulfillment to building a relationship with customers.
From our experience of working with B2B companies across industries, we have curated a list of 11 most common obstacles to B2B eCommerce success, including:
Thinking About eCommerce In Isolation
Ignoring Customer Experience
No Advanced Analytics
Failure Maintain and Improve Systems
Published By: Magento
Published Date: Feb 13, 2018
TURN MORE SITE VISITS INTO SALES
As acquisition costs rise, online merchants must maximize conversion rates of the customers who come to their websites. Optimizing for conversion is certainly an ongoing process. Fill out the form to receive your copy of the free increasing conversion eBook.
In search of the moment when consumer engagement is at its highest, brands have chosen to focus on search and
social media. But – as this study proves – the rush of retail therapy is no myth, with the process of shopping making
consumers considerably happier and more receptive than other online activities.
This report explores the mindset individuals experience when shopping – the Transaction MomentTM. As uncovered
in this research, this mindset presents a much sought after and undiscovered opportunity in digital customer
acquisition. It has been well documented that the thrill of making a purchase causes a rush1
of dopamine, resulting
in a powerful sense of achievement that leaves consumers open to buy again.
This conclusion is supported by Rokt analytics — which reveals consumers are up to 7x more likely to engage
with related offers in the Transaction Moment. This report and findings are relevant to many in the marketing and
e-commerce industry. Whether the objective is to acquire
To most marketers, 'retargeting' means placing display ads in front of people who have visited a website. This is a limited view: retargeting can be used for acquisition and prospecting, not just winning back lost visitors.
Ready or not, here comes SOA. More and more organizations are turning to SOA to speed application development, increase reusability across and beyond the enterprise, integrate historically separate systems resulting from acquisitions and mergers, and drive costs down and service quality up.
"Recently, Open Source Software has been gaining in popularity due to the ability it provides users to view and modify source code. Another attraction is the perceived cost savings. Read the white paper that takes a look at the truth about those savings.
Initially, deployment environments like JBoss have an advantage-zero initial software acquisition costs. However, the white paper will show how, over time, IBM WebSphere Application Server (WAS) and IBM WebSphere Application Server Network Deployment (WAS ND) win the TCO battle. Learn more."
Published By: LockLizard
Published Date: Dec 08, 2008
In any enterprise there is information that has to be kept secret, but must be distributed, and therefore has to be identified with any recipient in the event that it is ‘leaked.’ This white paper addresses two examples of this requirement (boardroom secrets and mergers and acquisitions), and shows how to identify solutions that meet business needs for document protection and secure file sharing.
By reading this document you will be able to assess the appropriate product requirements for your environment, determine acquisition costs, and understand what ongoing expenses you will bear after installing the product.
Growing organizations have different hiring needs than companies in low growth mode. Companies that plan to grow must consider their recruitment technology and how it will impact their ability to scale. When businesses start to expand, they are often required to change many of their recruiting and talent acquisition practices. Typically, emerging companies find themselves unprepared when it comes to increasing workforce changes. The solution: Implementing Talent Acquisition Software to streamline all hiring needs.
There are many factors to consider when deciding on what kind of system to implement for talent acquisition. Some companies have decided to go, in what they believed to be, the cheaper route and build a system in house. Unfortunately, many factors get overlooked in the process, which leads to a greatly heightened cost and a lack of system functionality. In this whitepaper, you will learn what a best-in-breed talent acquisition system can offer your organization that would otherwise be lost if built in house.
In order for your organization to recruit and maintain top talent, you need modern, specialized recruitment technology that is designed to meet today's talent acquisition challenges. Learn what to look for when evaluating talent acquisition software in our free whitepaper.
Big Data holds the promise of a virtually unlimited ability to gain insight – and foresight – to sharpen strategies and improve tactical execution but only if it can be harnessed and managed. Through this whitepaper, you can learn how.
The rise of the social consumer creates tremendous opportunities for organizations to develop deeper relationships with their customers in support of their business objectives. Whether your goals are to acquire new users, increase on-site engagement, or collect and leverage customer insights (or all of the above), a comprehensive user management platform solution will play a critical role.
Published By: Quantcast
Published Date: Jul 16, 2013
Increased competition in a world of growing and complex data requires tremendous resourcefulness to both find and implement scalable ways to grow your business. Using sophisticated data modeling coupled with real-time media buying, US Cellular was able to reduce their CPA to 46% below the campaign average. Read how big data works to drive customer acquisition in the complete success story.
The global financial crisis of 2008 still reverberates today. Sluggish economic growth, stricter regulatory requirements and rapidly changing consumer behavior are placing unprecedented demands on the banking industry. In recent years, banks – particularly those with substantial retail operations – have relied on the lethargy of their customers to maintain their business. Customer loyalty has been based more on proximity of local branches and convenience of ATM networks than the quality of customer care or products and services priced and tailored to a bank’s best customers. In response to the financial crisis, banks have focused on wringing complexity and costs from their systems – exacerbated by mergers and acquisitions – while dealing with new and tighter regulations. Yet, their traditional “one-size-fits-all” mass-marketing approach to customers has remained constant.