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Published By: Here Technologies     Published Date: Apr 02, 2019
In today’s interconnected world you need to future-proof the integrity and reputation of your business. Your company’s network remains the Achilles heel of the whole enterprise because once compromised, your company’s reputation is compromised as well. Banks, credit card brands, payment processors, and e-commerce companies regularly launch new products and services that have new, unforeseen fraud risk factors. HERE can provide an additional layer of security and safeguard your company's reputation. As one of the world’s leading location platforms in 2018, HERE shares insights and solutions to preventing mobile payment fraud, credit card fraud and identity fraud.
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Here Technologies
Published By: Riskified     Published Date: Aug 06, 2019
Online fraud is becoming more and more sophisticated, as cybercriminals try and keep a step ahead of fraud solutions and tools. One of the results of this arms race is the recent surge in ATO – account takeover – attacks, a form of fraud which is particularly difficult to detect. In 2017 ATO led to $5.1 billion in losses, a staggering 122% increase over the $2.3 billion lost in 2016.
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Riskified
Published By: HERE Technologies     Published Date: Jul 30, 2019
How can brands create relevant, authentic advertising experiences with real-world location intelligence?
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mapping, location data, consumers, data, advertising
    
HERE Technologies
Published By: Tricentis     Published Date: Aug 19, 2019
Think back just 5 years ago. In 2014… • The seminal DevOps book—Gene Kim’s The Phoenix Project—was one year old • Gartner predicted that 25% of Global 2000 enterprises would adopt DevOps to some extent by 20161 • "Continuous Testing” just started appearing in industry publications and conferences2 • Many of today’s popular test frameworks were brand new—or not yet released • The term “microservices” was just entering our lexicon • QC/UFT and ALM were still sold by HP (not even HPE yet) • Only 30% of enterprise software testing was performed fully “in house”3 • There was no GDPR restricting the use of production data for software testing • Packaged apps were typically updated on an annual or semi-annual basis and modern platforms like SAP S/4HANA and Salesforce Lightning hadn’t even been announced Times have changed—a lot. If the way that you’re testing hasn’t already transformed dramatically, it will soon. And the pace and scope of disruption will continue to escalate throughout the fo
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Tricentis
Published By: Group M_IBM Q3'19     Published Date: Jun 24, 2019
If a retailer views “Buy Online, Pickup In-Store” as purely e-commerce, they’re losing. Each transaction in which customers pickup in-store is a chance to add value to the relationship. Whether that means speed, cross-selling, or a unique bit of customer service that amplifies the visit, BOPIS plays just as important a role as the rest of the brick-and-mortar experience. Some trips may not translate to additional purchases right then and there, but the way a retailer handles pickup can dictate how the customer feels about the brand. To get the most out of BOPIS, retailers should ask themselves a few important questions.
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Group M_IBM Q3'19
Published By: Group M_IBM Q3'19     Published Date: Jul 18, 2019
AI innovation in retail starts with a tech-forward company culture, from C-suite stakeholders down to every employee. AI greatly enhances a retailer’s ability to harness data for better merchandising, marketing, and customer service. It will not only complement existing retail jobs but introduce brand new roles and skill sets into the human workforce.
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Group M_IBM Q3'19
Published By: Infinidat EMEA     Published Date: May 14, 2019
Infrastructure efficiency and effectiveness directly support profit and growth as competition increases in the cloud and managed service provider (xSP) market. Savvy service providers understand that storage choices have a profound impact on not only their profit and growth, but also on their customer experience and retention. They also know that storage challenges in all those areas increase exponentially with scale. Infinidat storage platforms allow service providers to build and scale differentiated, profitable solutions without worrying about storage. Infinidat technology enables unprecedented efficiency, performance, and resiliency, while flexible business models make it easy for service providers to operationalize those platform advantages—including unique co-branding and promotional opportunities as part of the Powered by Infinidat program. Cloud providers worldwide trust their businesses to Infinidat storage. This paper explores a path for service providers to unlock greater sc
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Infinidat EMEA
Published By: Look Listen     Published Date: Aug 22, 2019
Companies that can harness the power of data are tomorrow’s winners. At Acoustic, we believe deeply in the importance of putting data into context to help companies quickly determine which marketing messages are resonating and which strategies are outpacing the market. The 2019 Marketing Benchmark Report examines email and mobile marketing messages sent by thousands of brands in 2018 to establish industry standards on customer engagement, delivery and subscriber churn. Our analysis uncovers trends and benchmarks than can help you optimize your audience outreach. Use this valuable information to compare how your campaigns are performing, see where to focus your efforts and build your case for more investment.
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Look Listen
Published By: Dell EMC     Published Date: Aug 01, 2019
Software might run the world, but software still runs on hardware. It’s a misperception that hardware has little value anymore. Every application, every workload, every data set runs on physical servers. Read “Hardware Does Matter: Global Server Brands are Perceived as Superior for Driving Digital Business,” a Frost & Sullivan report of 500 IT decision makers, on the value of global server brands vs. commodity servers. Look beyond commodity status to discover: • Key server purchase criteria • How top brands directly compare • How to choose based on workload Server brands very significantly, and a commodity brand may not provide the outcomes you need, especially for new and next-generation applications. Download this analyst report from Dell EMC and Intel® to learn more.
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Dell EMC
Published By: Iovation     Published Date: Aug 02, 2019
Account takeover. Synthetic identities. The security risks that financial services and online merchants face are endless, and the fraud landscape is changing dramatically. You not only need to be aware of how it’s evolving, but how to address these threats, protect your customers and your brand. iovation has analyzed data from our consortium made up of six billion devices seen, 55 million fraud reports, and thousands of fraud analysts to determine the most significant fraud trends and what you can do to combat them.
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Iovation
Published By: Motorola Solutions     Published Date: Aug 14, 2019
Enhance customer experiences by eliminating downtime in the storefront and connecting all employees with instant voice.
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Motorola Solutions
Published By: Entrust Datacard     Published Date: Jul 09, 2019
Revised Payment Services Directive (PSD2) is the European Commission (EC) and the European Banking Authority’s (EBA) newest regulatory directive to ensure customer security in the payments space, is upon us. In order to comply with these new regulations, you first need to ensure you have a good understanding of what they are, why they exist and how they will affect your organization’s business strategy moving forward. Don’t let the potential business impact of PSD2 hang over your head. PSD2 can actually be a catalyst for your digital= transformation. With the right solution, you can provide a more secure, better user experience for your customers. If you are able to capitalize on PSD2 and implement a forward-thinking strategy, you can ultimately differentiate your brand from emerging competition — like neobanks, fintechs and wallet providers — and retain customer trust and loyalty.
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Entrust Datacard
Published By: Shell     Published Date: May 28, 2019
You may see recommendations for universal tractor transmission oil, anti-wear hydraulic oil, zinc free hydraulic oil, TO-4 transmission drive train oil, and more. These varying recommendations can leave one confused and asking, “Is there one hydraulic oil I could use in all of my mobile equipment?” This is a question our technical team is asked frequently; after all, hydraulic systems perform similar duties, and some components, like pumps and valves, can be common across different OEM brands.
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Shell
Published By: Genesys     Published Date: Jun 19, 2019
Your agents embody your brand with every customer contact. It’s up to you to make them more successful in engaging customers, dealing with customer challenges and avoiding burnout that leads to attritions. Read this ebook and see how to turn your customer service agents into customer experience heroes. You’ll learn: Three success strategies that Genesys CX Heroes use Skills every agent should have Key training tips Benchmarking strategies to measure customer service and customer experience
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Genesys
Published By: MuleSoft     Published Date: Apr 15, 2019
eCommerce offers consumers new ways to interact with traditional retailers, resulting in changed consumer preferences – 63% of customers today would switch brands for a better connected experience, and 75% want personalized offers based on purchase history. Traditional retailers need to consider how to build a new digital retail platform strategy within their business models to engage with consumers and help maintain their competitive edge. Read this whitepaper to learn: A 4-step strategy for retailers to build a retail digital platform strategy with APIs. The role APIs can play in optimizing consumer journey personalization and creating new revenue channels. How a leading fast food company created a unified consumer experience by adopting a platform-based business model.
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MuleSoft
Published By: Velaro     Published Date: Jul 09, 2014
Application downtime impacts everyone. This paper provides best practices for communicating application downtime to end-users in a manner that maintains - or can even improve- your organization's credibility and brand image. Learn what to do and what not to do in this informative white paper.
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Velaro
Published By: Ounce Labs, an IBM Company     Published Date: Dec 29, 2009
Countless studies and analyst recommendations suggest the value of improving security during the software development life cycle rather than trying to address vulnerabilities in software discovered after widespread adoption and deployment. The justification is clear.For software vendors, costs are incurred both directly and indirectly from security flaws found in their products. Reassigning development resources to create and distribute patches can often cost software vendors millions of dollars, while successful exploits of a single vulnerability have in some cases caused billions of dollars in losses to businesses worldwide. Vendors blamed for vulnerabilities in their product's source code face losses in credibility, brand image, and competitive advantage.
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source code vulnerability testing, independent model, centralized model, distributed model, software development life cycle, source code scanning, application security, source code security testing
    
Ounce Labs, an IBM Company
Published By: Context Optional     Published Date: Mar 09, 2010
If you're a brand marketer or digital agency looking to amplify your social marketing initiatives this year, this document will guide you through the growing world of Facebook apps. Today, there are more than 500,000 active applications on Facebook, but of these only 250 applications have more than one million monthly active users. You've downloaded this guide because you recognize that marketing today means creating a two-way dialogue with your customers.
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context optional, social media, facebook, social networking, social applications, social marketing, email newsletters
    
Context Optional
Published By: ExpertVoice     Published Date: Jun 14, 2019
Of course you want to ensure your customers have a good experience, that you’re creating brand loyalists and building a positive reputation along the way, but most importantly, you want to impact your bottom line. That’s where advocacy marketing comes in. Advocacy marketing is harnessing the voices of your brand’s fans and leveraging them to increase sales. Also known as word-of-mouth marketing, advocacy marketing is using happy customers to promote your business — and sell more
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ExpertVoice
Published By: ExpertVoice     Published Date: Jun 17, 2019
Sunwarrior, a leading naturals brand, partnered with ExpertVoice to build product advocacy with influential experts to drive full-price consumer sales. Since 2015, they’ve been working with ExpertVoice to empower industry professionals — sales associates at Fresh Thyme, Sprouts, GNC, Vitamin Shoppe and more — with compelling behind-the-scenes content and exclusive product access to elevate their recommendations — and impact Sunwarrior’s bottom line.
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ExpertVoice
Published By: ExpertVoice     Published Date: Jun 20, 2019
Are we in the midst of a retail apocalypse? In spite of doomsday headlines, brands that focus on the customer experience continue to succeed. A good retail experience can be as complicated as incorporating innovative technology like 3D printing to create a clothing item on-demand, or as simple as focusing on the store employees. Unfortunately, a lot of brands and retailers overlook the latter. In fact, only 35% of retail employees feel as though training is effective. That’s a scary number, because without a well-trained retail sales force, consumers are left to their own devices.
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ExpertVoice
Published By: StrongMail     Published Date: Sep 08, 2010
With more than 500 million active users, Facebook can be an extremely effective channel for engaging customers around your brand. However, before you rush out to build a fan page, you need to first understand the best way to interact with them based on conversations about your brand that are already happening on the social web.
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strongmail, email, facebook, channel, social networking
    
StrongMail
Published By: OneUpWeb     Published Date: Jul 27, 2010
Separate fact from fiction with Oneupweb's new white paper on social media. By now you've heard the buzz about social media, and it's true, it is a cornerstone for branding, sales growth and PR.
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oneupweb, usability, driving sales, e-commerce, ecommerce, task, clickability, demographics, design, website design, social media, marketing plans, growth
    
OneUpWeb
Published By: QuantumMethod     Published Date: Jul 28, 2011
There's growing recognition that marketers can no longer afford to wait for specific guidelines from the FDA. Jump on the social media bandwagon or be left blow'n in the wind. Are you prepared? b
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digital, pharma, social media, advertising, fda, brand, consumer, drug
    
QuantumMethod
Published By: Neolane, Inc.     Published Date: Sep 17, 2010
With more than three decades in the hotel marketplace, Grupo Posadas operates more than 104 hotels and 19,042 rooms in 50 beach and city destinations in Mexico, Brazil, Argentina and Chile. It's brands include AQUA, Fiesta Americana Grand, Fiesta Americana, Lat 19°, Caesar Park and Caesar Business, making Posadas the leading Mexican hotel operator in Latin America. Posadas selected Neolane's enterprise marketing software to improve segmentation and deliver consistent, personalized customer communications across e-mail and direct mail channels, while streamlining campaign management within its loyalty programs.
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neolane, grupo posadas, segmentation, loyalty, email, direct marketing, customer communications, loyalty
    
Neolane, Inc.
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