With Lush’s in-store sales far outweighing those online, the Managing Director of Lush Digital, Jack Constantine, set out to bring the brick-and-mortar commerce experience to its UK website, powered by dynamic displays, interactive design, and an unforgettable look and feel.
Lush wanted to create a digital experience that would weave its stories throughout every page of its website and result in a spike in online sales.
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Sephora is a leading retail beauty chain selling more than 8,000 unique products and 250 brands of perfume and premium cosmetics. A fully owned subsidiary of the world’s leading luxury products company, LVMH Moët Hennessy Louis Vuitton, Sephora operates 500+ stores in 14 countries worldwide, with an expanding base of more than 125 stores across North America where it is the largest retailer of perfume and cosmetics.
Published By: Prophix
Published Date: Apr 24, 2013
Seeking to leverage the power of emerging technologies, finance and IT leaders at LUSH Cosmetics used advanced Corporate Performance Management (CPM) software from Prophix to successfully predict customer purchasing patterns during a recent holiday season.