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Published By: Oracle Social Cloud     Published Date: May 02, 2014
This year the Super Bowl and all the surrounding activity just didn’t live up to the hype. Despite that brands found ways to engage on social channels and extend the reach of their hefty investment. This analysis will highlight some of the ways brands used social channels to magnify their investment, driving awareness before the game, and continuing engagement throughout the broadcast.
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oracle, oracle srm, social media marketing, social channels, brand awareness
    
Oracle Social Cloud
Published By: Mass Relevance     Published Date: Jun 12, 2014
Don’t just put a sponsor’s logo in your ads (and vice versa). Instead, give interested brands a way to really grab the audience’s attention. View social sponsorship best practices for live events, on-air promotion, and website integration plus case studies from networks, agencies, and sponsors. Don't miss how the 25th annual College Slam sponsor Denny's drove 60,000 tweets during ESPN's live broadcast.
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sponsorship offerings, sports sponsorship, on-air promotion, and website integration
    
Mass Relevance
Published By: Intercom     Published Date: Apr 05, 2018
This was our thinking when we began publishing a companion podcast to this blog in the summer of 2015. A blog is an ideal channel when your audience is glued to a screen, actively looking for new information they can quickly read or scanning Twitter for headlines. But what about during a morning office commute? An evening run? A weekend break from the MondayFriday grind of desk work?
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Intercom
Published By: AWS     Published Date: Jul 24, 2019
Common daily media broadcaster tasks such as ad verification are slow and costly. Done manually, they may also introduce inefficiencies that can interfere with transparency and payment accountability—and impact your bottom line. Meanwhile, recent and archived media lies idle when you could repurpose it to increase brand exposure and generate revenue. Learn how Veritone, Inc. used its aiWARE Operating System, building on Amazon Web Services (AWS), to help Westwood One, Inc., a large audio broadcasting network in the United States, develop Artificial Intelligence (AI) and Machine Learning (ML) solutions designed for ad verification and monetizing archived media. Download our webinar to learn how you can Automate ad verification and reporting tasks. Enhance archive content to make media searchable and reusable. Use AI and ML in the cloud for near real-time media intelligence. Start applying machine learning tools.
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AWS
Published By: SAP     Published Date: Apr 14, 2011
Discover how publishers, newspapers, studios, and broadcasting companies are using SAP solutions to automate the processes involved in acquisition and exploitation of content assets. They can accurately capture rights and effectively manage royalty processing for higher profits and better relationships.
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intellectual property, contract management, rights availability, visibility, digital media content, rights management, content, royalties
    
SAP
Published By: Quantum - Quinstreet     Published Date: Aug 10, 2011
Tape's evolving data storage role - Balancing Performance, Availability, Capacity, Energy for long-term data protection and retention
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quantum, quinstreet, data deduplication, deduplication, nas, network attached storage, remote replication, virtual tape library
    
Quantum - Quinstreet
Published By: Quantum - Quinstreet     Published Date: Aug 10, 2011
Need a Long-Term Archive Solution? Quantum Adds LTO-5 to Scalar Tape Libraries. Find our more in this whitepaper!
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quantum, quinstreet, data deduplication, deduplication, nas, network attached storage, remote replication, virtual tape library
    
Quantum - Quinstreet
Published By: Quantum - Quinstreet     Published Date: Aug 10, 2011
This paper outlines some of the important considerations for encrypting data on tape, and is intended to help IT administrators make the right decision for their environment and their company's data security needs.
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quantum, quinstreet, data deduplication, deduplication, nas, network attached storage, remote replication, virtual tape library
    
Quantum - Quinstreet
Published By: Quantum - Quinstreet     Published Date: Aug 10, 2011
This white paper shows how upgrading to LTO-5 technology and consolidating storage onto fewer tapes enables organizations to achieve a 5yr ROI and a 17-month payback period.
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quantum, quinstreet, data deduplication, deduplication, nas, network attached storage, remote replication, virtual tape library
    
Quantum - Quinstreet
Published By: Ifbyphone, Inc.     Published Date: Sep 24, 2013
Voice broadcasting is more than a simple recorded phone message; Download this white paper to learn how marketing and sales professionals are using intelligence voice broadcasting to cut costs, save time and generate leads and revenue.
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intelligent voice broadcasting, voice broadcasting, voice-based marketing automation
    
Ifbyphone, Inc.
Published By: IBM     Published Date: Mar 31, 2016
"The API economy is the source of much of the innovation that is happening today, both in how companies manage their information technology and how they do business. To succeed in the API economy and reach new markets, companies need a clear strategy to define the best way to achieve monetization. But what, really, is this thing we call API economy? And how do you take advantage of it? In this exciting broadcast, experts will explore how companies are leveraging APIs to disrupt entire industries and how organizations can get started today. Who Should Attend this Webcast: business audience"
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ibm, api, api economy, integration, application program interface, cloud, middleware
    
IBM
Published By: IBM     Published Date: Jul 15, 2016
This Market Guide helps CISOs identify emerging data-centric audit and protection tools. IBM is positioned with a centralized management console approach across multiple silos and has coverage of all the key capabilities evaluated by Gartner.
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ibm, gartner, data, dcap, data-centric audit protection, security
    
IBM
Published By: IBM     Published Date: Oct 10, 2013
Mini paper and podcast on ALDM with SME Larry Thompson.
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cost and time, excess costs, dissatisfied with cost, business metrics, it management, it spending, business activity, over spending
    
IBM
Published By: IBM     Published Date: Oct 10, 2013
This mini paper and podcast features Lynn Koch discussing the benefits of managed services.
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lynn koch, ibm, managed services, managed services benefits, podcast, transformational benefits
    
IBM
Published By: Polycom     Published Date: Aug 16, 2017
"Download this guide to learn how other SMBs are leveraging Office 365 with Polycom to bring together Office tools and communications to enable employees to connect with colleagues, customers, suppliers and business partners through every form of communication. With 3 new Skype for Business features, Microsoft and Polycom helping businesses improve productivity, efficiency, and collaboration. New features include: • Modern Voice with Cloud PBX, which will enable users to make and receive enterprise-grade calls from within Skype for Business Online. • PSTN conferencing which supports dial-in or dial-out to any device • Skype Meeting Broadcast for presentations to audiences of up to 10,000 "
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polycom, office 365, skype for business, microsoft
    
Polycom
Published By: Symantec     Published Date: Jan 11, 2013
When you employ services on the internet, SSL certificates are the industry standard for authentication and security. Depending on how you plan to use SSL certificates, they can provide greater flexibility that traditional certificates.
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ssl certificates, multi-use, san, wildcard
    
Symantec
Published By: Juniper Networks     Published Date: Feb 18, 2015
Find out how network virtualization can help you move seamlessly to a private cloud in this Webinar. You will hear about the challenges the Tribune Broadcasting had to solve in order to achieve a smooth transition to high-performance, scalable private cloud.
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private cloud, juniper, cloud computing, virtualization
    
Juniper Networks
Published By: Medical Group Management Association (MGMA)     Published Date: Apr 14, 2010
Learn about the flourishing medical group practice market and find out how to best position your product or service in front of this affluent consumer base. Listen to an informative 15-minute podcast and understand what Medical Group Practice Management Association (MGMA) members are looking for in the ideal vendor relationship. Hear what six MGMA members had to say about what they value - and what they avoid - when doing business with new companies.
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mgma, medical, group practice, branding, health, vendor relationships, marketing
    
Medical Group Management Association (MGMA)
Published By: Brainshark     Published Date: Oct 16, 2013
With the time investment required to develop high quality marketing content, marketers aim to maximize the use, value and impact of the content for their varied audiences. To accomplish this, they need talent, technology and processes that help them “do more with less.” Inside this E-book, you'll hear from marketers that have found a way to easily combine the power of video, mobile and social media with their existing efforts to engage their audiences and drive demand generation.
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video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
Traditional ways of talking to customers, partners, and employees—memos, phone calls, newsletters—are being replaced by web-based interactive and social communication tools. Of those surveyed, 88% said that mobile access to social communication or collaboration tools was either important or very important. This whitepaper examines how companies can leverage Mobile, Social Enterprise, and video to create an enriched environment that delivers important communications and fosters active engagement.
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video marketing, content marketing, marketing best practices, social media, viral video, inbound marketing, outbound marketing, tracking video
    
Brainshark
Published By: Brainshark     Published Date: Oct 16, 2013
Do you have a strategy specifically for video marketing? If not, you're missing out! Video has proven to be an effective means of boosting demand generation, enabling sales teams, improving PR practices, promoting upcoming events, and more. Read this E-book to get started now.
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video marketing, content marketing, marketing best practices, social media, viral video, demand generation, tracking video, event promotion
    
Brainshark
Published By: IBM     Published Date: Aug 21, 2013
In many enterprises, marketing is a multichannel effort that includes a wide range of touch points. The touch points range from websites and email promotions to traditional print advertising, postal mail, and broadcast, and direct sales by phone and in-person sales teams. But too often, each channel works independently, accountable to its own objectives, unaware of the efforts and results made within other marketing channels. As a result, call centers speak to customers without knowing the offers the customers previously accepted or rejected. In addition, emails launch without reference to online promotions and websites present messages that disregard their visitors’ previous contact history.
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cross channel marketing, customer communications, interactive marketing, multi-channel marketing, sales, multichannel, communications, email marketing
    
IBM
Published By: Symantec     Published Date: Oct 12, 2012
Download this paper for a better overall understanding of Multi-use SSL Certificates.
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multi-use ssl certificates, secure socket layer, ssl, san, subject alternative name
    
Symantec
Published By: Thawte     Published Date: Oct 06, 2014
Leveraging Multi-Use Digital Certificates to Simplify Certificate Management and Reduce Costs.
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san, ssl certificates, management, reduce costs, multi-use
    
Thawte
Published By: Informatica     Published Date: Apr 16, 2007
Don Tirsell, Senior Director of Product Marketing at Informatica, discusses "complex data," their recent acquisition of Itemfield, and how Itemfield's technology fits into Informatica's overall data integration platform.
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data integration, crm, crm tool, crm tools, customer relationship management, podcast, informatica
    
Informatica
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