Customers are evolving. They are evolving in the way they get information about products, what goes into making their purchase decision and ultimately how they buy. Businesses need to evolve and adapt how they manage their customer relationships. Customer Relationship Management (CRM) software was supposed to improve front-end customer engagement across marketing, sales and service. Unfortunately, most systems have the opposite result. Companies spend too much time integrating and maintaining disconnected systems and too little time nurturing relationships. Organizations need to transform their organizations from the inside out—embracing new processes and technologies that gathers, stores and gives them access to customer data so they gain more insight into their customers and therefore create more effective marketing and service programs.
Download this Ebook and gain a better understanding of how a more robust CRM system can improve customer management.
Built on IBM's market-leading business rules management system and enhanced with capabilities for detecting time-based events, this offering drives more responsive actions to business opportunities or risk conditions, increasing the value of each customer, partner and internal interaction.
Published By: Prophix
Published Date: May 31, 2016
To have the greatest impact within your company, you need to contribute to strategy rather than focusing on tactical issues. But, to accomplish this means that you have to tap into your company's financial performance and unearth insights that will help senior leaders make better decisions. This “From Tactics to Strategy” webinar focuses on helping you play a more critical role in your organization’s success. The fast-paced session reveals how you can capture and leverage the data gathered from across your financial systems to help senior management make better and faster strategic decisions.
Published By: Riverbed
Published Date: Jul 17, 2013
Your business is complex. Big data promises to manage this to make better decisions. But the technology services that run your business are also complex. Many are too complex to manage easily, causing delays and downtime. Forrester predicts this will worsen. To combat this onslaught, you need machines to analyze conditions to invoke automated actions. To perform adaptive automation, you need IT analytics, a disruption to your monitoring and management strategy. This report helps leaders prepare for IT analytics that turn big data efforts inward to manage the technology services that run your business. Register to get the full report.
Published By: IBM APAC
Published Date: Mar 06, 2019
A multicloud world is quickly becoming the new normal for many enterprises. Learn how the multicloud world is changing the face of IT.
Understanding cloud environments and making decisions about multicloud management can be complex. IBM has identified ten key pain points and related best practices that help organizations successfully navigate these transformations.
Published By: IBM APAC
Published Date: Aug 22, 2017
While working to maintain tactical control of the mobile environment, IT managers often find themselves drowning in minutiae. Overwhelmed by the number of moving parts, they’re unable to stay abreast of the latest threats, let alone extract meaning from or make decisions based on the mountains of data now being collected. With limited IT resources dedicated to mobile technology tools that facilitate reactive rather than proactive management—and limited visibility into mobile intelligence across the organization—many managers have had to choose between security and productivity as the focus of their efforts.
Get the white paper "Mastering the Complexity of Revenue Management" to learn:
• 5 specific steps you can take to ensure better compliance, improved visibility, and lower costs.
• 9 key revenue management technology requirements that decision makers can't afford to miss.
• Why Vendor Specific Objective Evidence (VSOE) is worrying more and more revenue managers and what you need to do about it.
• 7 benefits that optimized revenue management brings to your organization, including accelerated closing, reduced revenue leakage, and forecasting visibility.
In this study conducted by Forrester Consulting and commissioned by BMC, you’ll find out why 93% of US and UK IT decision-makers surveyed consider capacity management important or very important to their cloud strategy. Learn how using capacity management to manage workloads in the cloud can help Increase flexibility and continuity for your organization.
Published By: Red Hat
Published Date: Jun 23, 2016
FICO, a data analytics software company, wanted to diversify into new markets its core offering of providing on-premise software to major corporations. To do this, the company launched FICO Analytic Cloud, a cloud delivery channel that enables FICO to serve organizations of all sizes. FICO Analytic Cloud was first launched in 2013 and provides Platform-as-a-Service (PaaS) access to FICO Decision Management Platform, which allows customers to use FICO tools and technology to create, customize, and deploy applications and services. FICO Decision Management Platform is built on OpenShift Enterprise by Red Hat, which provides the PaaS tools and support FICO needed to rapidly scale the platform and Analytic Cloud.
In too many organizations today, innovation isn’t happening fast enough. Within these businesses, skills are siloed and resources are misaligned. As businesses seek to speed innovation and meet their growth and revenue targets, they have to get maximum utility out of all their investments—including in the areas of IT infrastructure, product development and human resources.
This buyer’s guide is intended to help those decision makers tasked with making this critical buying decision—focusing on the characteristics that help enterprises address both their immediate and long term needs. This guide shows how leveraging a PPM platform that delivers both top-down, strategic portfolio management, as well as bottom-up project management capabilities, helps organizations maximize their ROI over the long term.
It's no longer enough to be able to predict what might happen-organizations also need to know how to respond to predictive insights. This white paper describes how predictive analytics and decision optimization can work together to create a powerful end-to-end decision management system.
The synergy between predictive analytics and decision optimization is critical to good decision making. Predictive analytics offers insights into likely future scenarios, and decision optimization prescribes best-action recommendations for how to respond to those scenarios given your business goals, business dynamics, and potential tradeoffs or consequences.
Together, predictive analytics and decision optimization provide organizations with the ability to turn insight into action—and action into positive outcomes.
In this white paper, you’ll gain a better understanding of:
The difference between predictive and prescriptive analytics
How predictive and prescriptive actions complement one another to help you achieve optimized business decisions
IBM’s approach to creating a powerful end-to-end decision management system
To compete in today’s fast-paced business climate, enterprises need
accurate and frequent sales and customer reports to make real-time
operational decisions about pricing, merchandising and inventory
management. They also require greater agility to respond to business
events as they happen, and more visibility into business activities so
information and systems are optimized for peak efficiency and performance.
By making use of data capture and business intelligence to
integrate and apply data across the enterprise, organizations can capitalize
on emerging opportunities and build a competitive advantage.
The IBM® data replication portfolio is designed to address these issues
through a highly flexible one-stop shop for high-volume, robust, secure
information replication across heterogeneous data stores.
The portfolio leverages real-time data replication to support high
availability, database migration, application consolidation, dynamic
warehousing, master data management (MDM), service
Published By: LogLogic
Published Date: Mar 15, 2012
Garnering critical IT insight helps organizations and individuals make the right decisions to better serve customers, partners, regulatory bodies and internal employees and answer many important business challenges. This whitepaper describes LogLogic's philosophy and evolution of IT Data Management.
Today’s increasingly competitive global economy requires businesses to make decisions faster than ever. Businesses need instant insight into the status of their people and processes. But manual, paper-based processes undermine decision-making. Paper makes it difficult for businesses to make smart decisions about their operations and their working capital. Manual processes also are costly and inefficient, create headaches for front-line staff, introduce compliance and security risks, and stymie collaboration with trading partners.
Published By: Mirador
Published Date: Jul 18, 2016
More and more, software-based solutions determine lenders’ profitability. Traditional lenders will not survive in the small business loan market without a renewed tech-driven focus on reducing transaction costs, accelerating decision cycles, embracing tech-touch, and expanding risk management tools.
The VMware 2016 State of the Digital Workspace Report was performed in July 2016 and is a study that examined digital workspace adoption among global organizations across industries. Data represents a survey of 1,263 business decision makers (BDMs) and IT influencers to examine the worldwide progress in transitioning from the client-server era to the mobile-cloud era.
Respondents acknowledged that game-changing IT relies on organizations adopting a digital workspace that includes security and identify management as vital components. With realistic prospects of achieving astounding return on investment (ROI), even businesses that cited obstacles to adoption may want to consider taking another look at business mobility initiatives.
Making the right talent management decisions requires a specific understanding of what talent management actually is and does. The goal of a talent management program is to create a highly responsive, high-performing, sustainable organization that meets business targets.
By making use of the right technology, transportation and logistics (T&L) companies can reinvent their industry with superior customer service, increased revenues, and reduced costs.
This whitepaper looks at the obstacles facing the T&L industry and examines how fleet planning and trip analysis software businesses can help by enabling faster and smarter data-driven decision-making.
As the world’s leading location platform in 2018 (Source: Ovum and Counterpoint Research annual indexes) HERE can help T&L companies improve fleet management.
Everything you need to know about selecting the right PMS for your property.
A PMS can play a critical role in enhancing the guest experience. Different hoteliers have different expectations of a property management system.
Restaurant operators often speak of innovation in terms of putting new signature dishes and food creations on the menu. But where the biggest innovation is happening today, arguably, is less on the menu and more in the technology that is driving increased efficiency and effectiveness across all parts of the food and beverage services industry. Next-generation restaurant management and POS systems are having a profound impact on business operations, guest satisfaction, revenue growth and overall profitability.