Businesses are 67% better at closing deals when their marketing and sales teams are aligned. With six simple steps from Marketo Engage, you too can increase revenue, improve teamwork across departments, and create an environment of success.
Learn how to do the following:
- generate more leads by adopting a more holistic view of the sales funnel
- boost collaboration by implementing a commission structure into your marketing department
- create internal service-level agreements to streamline process and develop accountability
Join John Myers, managing research director at leading IT analyst firm Enterprise Management Associates (EMA), and Heine Krog Iversen, CEO at TimeXtender, for a discussion on how to improve your organization’s responsiveness to business change and how to adapt to a data-driven environment.
Attendees will gain insight on:
How data-driven organizations are changing business and technology
Which data sources are empowering data-driven organizations and challenging IT departments
How IT departments and analytical teams can get ahead of data-driven change
How data warehouse automation enables not only data-driven business stakeholders, but proactive IT departments
Siloed data has become the Achilles heel of marketing insights –especially in the world of B2B and B2B2C marketing.
Today’s marketing and sales departments sit on a goldmine of data derived from the dozens of applications and data sources in their MarTech stack. Still, the real opportunity for insights is hidden in the combined data across applications. Combining data in a comprehensive way delivers a full picture of marketing efficacy and efficiency.
In this eBook, learn about the origins of siloed data, and how data has emerged and evolved, as well as review the benefits that marketing can realize with connected data. Along the way, we’ll share some action items you can take to assess your current situation and build a plan to unify your data and fuel great marketing insights.
In the beginning, an SOA-based approach was used for projects in individual departments, usually for those with high returns, short-term rewards, and relatively low risk, with typically a high degree of new development. But as the value of the SOA concept has become more apparent and its tools have grown in both scope and robustness, organizations are applying them more broadly, to organizational-size problems and mission critical issues, leveraging more and more existing code and production systems.
IT departments should be perceived as the lubricant in the machine that powers an organization. BYOD is a great opportunity to make life easier for your users. But convenience is always a trade-off with security.
Published By: Proofpoint
Published Date: Apr 22, 2010
This whitepaper addresses the key e-discovery challenges facing legal and IT departments today, form the impact of regulations such as the Federal Rules of Civil Procedure (FRCP) to the technology required to deal with them. Finally, this paper describes how businesses can develop a proactive strategy to deal with e-discovery requests in the event of litigation, saving time and money in the process.
No matter what role you have within an organization – be it engineer, salesperson, consultant, marketer, or business owner – you’ve acquired a second responsibility: project manager. But managing marketing projects has become more challenging than ever. Why? The work environment has expanded across departments, across job roles – and even across continents. To achieve organizational objectives, cross-functional teams form, collaborate, dissolve and re-form to tackle precisely defined projects and fulfill specific deliverables within carefully controlled deadlines and budget demands. Learn more today!
No matter what role you have within an organization – be it engineer, salesperson, consultant, marketer, or business owner – you’ve acquired a second responsibility: project manager. But managing projects has become more challenging than ever. Why? The work environment has expanded across departments, across job roles – and even across continents. To achieve organizational objectives, cross-functional teams form, collaborate, dissolve and re-form to tackle precisely defined projects and fulfill specific deliverables within carefully controlled deadlines and budget demands. Learn more today!
Listen in as Andras Cser, Principal Analyst at Forrester Research, speaks about trends he is seeing in the Identity & Access Management (IAM) market, and specifically about the challenges and benefits of user provisioning.
Published By: SunGard
Published Date: Aug 13, 2012
Today's IT organizations are faced with the daunting task of optimizing all aspects of their departments, including people, processes and technology. Optimizing and streamlining server utilization through virtualization represents one particularly exciting example. We found that one of the most popular usage models for virtualization is to drive down server procurements in development, test and production environments. When this model is followed, future server purchases are avoided; instead, new workloads are established on existing systems.
IT departments must contend with an array of devices, operating systems and cellular carriers as well as new security threats. Even if IT departments can get a handle on the complex mobility landscape, the technology is so fluid that the picture is constantly changing. That means the IT staff has to devote time to learning about, procuring, deploying and supporting an array of devices. Busy IT departments now have another option for addressing these challenges: a monthly subscription package that provides a customizable web-based portal to automate mobile device procurement, expense management and support.
Even with the latest devices, your mobile workforce may not have
what they need to get the job done. Without a strategy to provide them with data and applications, they’re forced to work without them or find workarounds that can compromise security.
Today’s workers are constantly on the move, and IT departments are scrambling to keep up. Access to email is not enough. You must address the legacy applications that your employees can’t easily access from their mobile devices, knowing that app development can be cost prohibitive and complex. And you have to have a strategy in place to secure and manage every application in use.
As organizations look for more ways to increase productivity and profitability, human resources departments are being asked to provide more strategic input to executives. Doing so requires tools that improve access to timely, accurate information for enhanced business decision making. If you don’t have a human resource management system (HRMS), HR can end up spending too much time on repetitive day-to-day tasks like paperwork while struggling to deliver meaningful workforce insights. The right HR management software can help the HR team increase control over employee data, optimize productivity, and take employee engagement to the next level, so you can deliver the future workforce your organization needs to succeed. This white paper discusses the five areas to keep in mind when evaluating solutions to find an HRMS that’s a good fit for your business.
Human resources departments continue to struggle to build the best workforce. There are plenty of applicants but not enough candidates with the right combination of skills, experience, work ethic, and attitude to be top performers. The success of any organization depends on its people. Employees are a company’s greatest asset—and that asset must be managed to yield positive results. At Sage, we call this the Return on Employee Investment, or ROEI. This guide provides tactics and tips to help you improve the effectiveness of your company’s recruiting, hiring, and onboarding processes.
Published By: Skillsoft
Published Date: Mar 05, 2014
From problem solving to leadership and business acumen, this paper outlines the seven deadly skills of the perfect employee and how they can be developed. HR departments don’t always pick all of these up, so take a look and see where your organisation could be missing a trick.
Years of IT infrastructure advancements have helped to drive out vast amounts of costs within the datacenter. Technologies like server and storage virtualization, data deduplication, and flash-based storage systems (to name just a few) have contributed to improvements of utilization rates, performance, and resiliency for most organizations. Unfortunately, organizations still struggle with deeply rooted operational inefficiencies related to IT departments with silos of technology and expertise that lead to higher complexity, limited scalability, and suboptimal levels of agility. The recent tectonic shifts caused by the rise of 3rd Platform applications that focus on social, mobile, cloud, and big data environments have amplified the pains associated with these structural inefficiencies.
Published By: Flexera
Published Date: May 30, 2019
"Cloud spend (IaaS, PaaS and SaaS) is growing 7 times faster than IT spend, and the pressure to innovate has never been greater. Today’s IT departments have to both sustain existing operations and compete through innovation—but managing the IT tangle can starve investment in your future.
How do you manage today’s Cloud First movement with one eye on the future?
“Cloud First: threat or an opportunity?”—an exclusive webinar from Flexera VP Presales Cynthia Tackett—will discuss what a Cloud First strategy really means for the future of ITAM and how we must adapt to future-proof our careers in the ITAM profession. You’ll learn about cloud trends, challenges and threats to your career, opportunities and your career path into the cloud, and how to future-proof your career.
Published By: HPE Intel
Published Date: Feb 17, 2016
Strategies for State, Local, and Education IT Management
View this webinar to learn about how the explosive growth of data calls for new approaches from IT management. You'll hear from a panel of state, local, and education IT decision makers how increasing scale and complexity of data collection and storage are challenging their departments to adapt.
Mark Meyers is the CTO and DIS Director of the state of Arkansas
Dr. Paul Kim is the CTO and Assistant Dean of the Graduate School Education at Stanford University
Leo Leung is the VP of Corporate Marketing at Scality
Bob Schaar is the Segment Solutions Leader for SLED and SMB at Hewlett Parckard Enterprise
Wyatt Kash is the VP of Content Strategy at Fedscoop
Published By: LogicNow
Published Date: Mar 10, 2016
Our annual health check of the global IT support market looks at the relationships between IT Service Providers and IT departments and asks, are the two sides working together in harmony, or in a state of Discord? Based on the views of over 1,300 IT departments and almost 700 IT Service Providers, this report delivers the data and vital insights that will help every IT Service Provider to focus on improving sales figures, growing their portfolio and ensuring their service matches customer expectations.
Overlook at your peril!
There’s a lot of noise these days about hyper-convergence. IT managers are facing internal pressure to adopt hyper-converged infrastructure (HCI) solutions to make their departments more efficient and “cloud-like” as well as external pressure from vendors fighting for market share in an increasingly crowded space. While an HCI solution could bring your organization significant benefits, it’s not necessarily simple to implement, nor is it the optimal solution for every use case. To determine if HCI is right for you, first we need a clear definition of what it is and what it does.
Server virtualization has transformed corporate IT -- companies have enjoyed major cost savings and have gained flexibility and efficiency. But this has also led to a proliferation of virtual machines and servers that threaten to overwhelm data movement and storage technologies. In this IDG Tech Dossier, learn how utility storage makes for massive consolidation, flexibility and scalability, so IT departments can reduce storage infrastructure and lower costs while improving their ability to respond to fast-changing needs of business units.
Cloud computing has emerged as one of the prevailing IT trends today. By providing greater levels of provisioning and automation, cloud computing can help organizations become more nimble, reduce operating costs, improve application performance, and better allocate their compute resources. It enables organizations to more flexibly scale their IT infrastructure while reducing the administrative burden on IT organizations.
But IT departments determined to take advantage of these benefits are at risk of losing control of their infrastructure. Read this white paper to understand how the HP CloudSystem Matrix is an integrated IT infrastructure solution that meets this challenge head-on, enabling organizations to simplify their IT infrastructure, reduce their management burden, and streamline operating costs.
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