digital agency

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Published By: Context Optional     Published Date: Mar 09, 2010
If you're a brand marketer or digital agency looking to amplify your social marketing initiatives this year, this document will guide you through the growing world of Facebook apps. Today, there are more than 500,000 active applications on Facebook, but of these only 250 applications have more than one million monthly active users. You've downloaded this guide because you recognize that marketing today means creating a two-way dialogue with your customers.
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context optional, social media, facebook, social networking, social applications, social marketing, email newsletters
    
Context Optional
Published By: Adobe     Published Date: Nov 07, 2013
A key finding of this research is that most companies have a great opportunity to improve their business performance by taking a more integrated approach to managing their digital media mix.
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adobe, econsultancy, media optimisation report, effective optimisation, media mix, tactical objectives, complex media landscape, consumer buying patterns, digital media, optimisation of media activity, online display, paid research, campaign performance, business imperatives, disparate ownership, outsourced to agency
    
Adobe
Published By: Teradata     Published Date: Jun 22, 2015
Passed on May 9, 2014, the Digital Accountability and Transparency Act (DATA Act) legislation requires federal agencies to report all expenditures—grants, loans, and contracts—in order to provide American citizens and policy makers better visibility into federal spending. At first glance, new federal requirements— which are scheduled to go in effect May 2017—can seem like imposed obligations with unknown benefits to the implementers. However, wise agencies and early adopters recognize how to transform this new compliance obligation into an opportunity to advance their federal agency by becoming more data driven. The Federal Government maintains vast amounts of data, and the DATA Act establishes data standards and sharing protocols that will help agencies exploit the benefits of data mining and analytics.
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Teradata
Published By: CyberSource EMEA     Published Date: May 04, 2018
Digital technology is creating change at a pace never seen before. Customers now expect speed, ease, choice and a personalised service. It makes customer experience key to success. And it sets merchants a challenge. To survive, and thrive, businesses need to stay agile in everything they do –including how they manage fraud. As the people who set the strategy that determines if an order is accepted or not, fraud teams have a pivotal role to play in improving customer experience and reducing risk. This makes fraud management more than a back-office utility. It’s a way to differentiate your business and achieve a competitive advantage. This is the question we put to three specialists from CyberSource – as well as Chris Monk from digital literacy agency Decoded. This report reflects their expert opinion, and explores: • The changing landscape for businesses. • The key challenges for fraud teams. • How to develop an agile fraud solution
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CyberSource EMEA
Published By: Spredfast     Published Date: Aug 24, 2018
Learn how to better connect with your audiences on each social channel. Our 2018 Social Audience Guide breaks down everything you need to know to from demographics, device usage and even site behavior. Start engaging in a more meaningful way, today. Download your guide.
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social branding, social media branding, social media marketing courses, social media courses, social media management tools, social media monitoring, social media training, online marketing, social media manager, social media marketing companies, social media analytics, social media marketing, social media software, digital marketing, social media marketing tools, social media monitoring tools, social media agency
    
Spredfast
Published By: Spredfast     Published Date: Aug 24, 2018
Social listening can sometimes feel like swimming blind. But it actually is easier than it seems. Follow our research team as they explore social listening reports to determine the gap between what finserv audiences are looking for versus what finserv companies are providing.
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social video, video marketing, video content, video content marketing, social media video, online video marketing, video marketing strategy, social media video marketing, social video marketing, video marketing services, best marketing videos, video social media, animated marketing videos, youtube video marketing, video for business marketing, digital marketing video, video marketing agency, social media video sites, video social
    
Spredfast
Published By: Spredfast     Published Date: Aug 24, 2018
Looking for a general primer or quick tactical reference on social marketing? We wrote the 2018 version of the Social Media Pocket Guide for you. In engaging, easy-to-read chapters, the Pocket Guide provides a broad overview of social media’s evolution — including current themes like pay to play, digital integrations, social care, and more. We also break down the latest tips and tactics for the four most common social objectives and explore specific use cases like product launches, events, and capitalizing on real-time trends. Do you learn by example? This guide is packed with fresh strategy inspiration from 15 different global brands and media properties. Keep The Social Media Pocket Guide on hand as your quick and definitive reference on all things social strategy.
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social branding, social media branding, social media marketing courses, social media courses, social media management tools, social media monitoring, social media training, online marketing, social media manager, social media marketing companies, social media analytics, social media marketing, social media software, digital marketing, social media marketing tools, social media monitoring tools, social media agency
    
Spredfast
Published By: Amazon Web Services EMEA     Published Date: Apr 16, 2019
By placing the future of transportation in the cloud, governments can improve the performance of technology infrastructure and focus on delivering innovative services to citizens, without increasing costs. You can start that journey today. In this eBook, you will learn about: • Life-saving digital initiatives on US streets • Valuable data insights across UK airports • Scalable ticketing services for Turkey’s Istanbul Deniz Otobüsleri ferry passengers • Cost savings for Singapore’s Land Transport Agency • Scalable, secure innovation at speed
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cloud computing, public sector, aws, healthcare, amazon web services
    
Amazon Web Services EMEA
Published By: Tapinfluence     Published Date: Jun 07, 2016
The rise of digital in the marketing mix has brought a whirlwind of change to the agency space, from work being brought in house to competition from consultancies and service providers. What an agency looks like in just five years is going to be tremendously different from the traditional model we know today.
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marketing, content marketing, best practices, business optimization, best practices
    
Tapinfluence
Published By: Tapinfluence     Published Date: Jul 20, 2016
Why the future of influencer marketing starts with people and relationships not popularity. Together, we studied the state of influencer marketing by surveying marketers and then separately polling influencers to get a balanced view. The insights were compelling. When compared, they were also revealing.
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influencer marketing, content marketing, social media, marketing communications, influencers, marketers, site ambassadorships, authenticity, engagement, marketing channels, social marketing, digital influencer, digital agency, conversations
    
Tapinfluence
Published By: Fujitsu America, Inc.     Published Date: Oct 22, 2018
Most of the public and its public safety professionals live and work in a digital world of mobile devices instant connectivity, and geo-location. This one powerful fact, is changing the way police and first responders react to incidents and interact with the communities they serve. Types and severity of incidents are also changing, due in part to socio-cultural and environmental factors. Complicated risk scenarios requiring inter-agency coordination are occurring in both urban areas and once-sleepy suburban towns. To perform in this volatile new reality, public safety is undergoing a digital transformation focusing more on predictive and preventive practices. Download this whitepaper today to find out how Fujitsu can help your organisation today. Intel, the Intel logo, Intel Core, Intel vPro, Core Inside and vPro Inside are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries.
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business solutions, integrated management, public sector
    
Fujitsu America, Inc.
Published By: Fujitsu America, Inc.     Published Date: Jan 22, 2019
Most of the public and its public safety professionals live and work in a digital world of mobile devices, instant connectivity, and geo-location. This one powerful fact is changing the way police and first responders react to incidents and interact with the communities they serve. Types and severity of incidents are also changing, due in part to socio-cultural and environmental factors. Complicated risk scenarios requiring inter-agency coordination are occurring in both urban areas and once-sleepy suburban towns. To perform in this volatile new reality, public safety is undergoing a digital transformation focusing more on predictive and preventive practices.1 With the help of advanced technologies, citizens and trusted partners, agencies are: Intel, the Intel logo, Intel Core, Intel vPro, Core Inside and vPro Inside are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries.
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Fujitsu America, Inc.
Published By: MuleSoft     Published Date: Jan 18, 2018
Today, government IT teams are expected to deliver more services with fewer resources. Consequently, many agencies have prioritized legacy modernization, interoperability, and shared service models as a means towards increasing IT delivery capacity. We propose that successful execution of these initiatives within the confines of a strictly managed budget requires a new approach to integration, one centered around APIs. Our recommended approach, API-led connectivity, builds on the principles of re-use first outlined by SOA, while avoiding many of the pitfalls that limited the success of heavyweight SOA implementations. In this whitepaper, you will learn: What forces drive digital transformation in federal government, and what role integration plays in supporting digital transformation How a civilian federal agency leveraged APIs to modernize legacy systems and accelerate the speed of integration How to build out an API-led architecture within a government agency to accelerate project
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MuleSoft
Published By: MuleSoft     Published Date: Jul 13, 2018
"In the wake of recent legislative pressures and the formation of the Digital Transformation Agency, Australian state and federal government agencies face an imperative to deliver superior digital services to employees and citizens without a corresponding increase in budget. As a result, many agencies have turned to IT modernisation as a means of driving more cost-effective digital transformation. The key to successful execution of digital transformation initiatives depends on a new approach to integration and API strategy called API-led connectivity. In this whitepaper, you will learn: -Why Australian government agencies must change how they deliver IT projects, and the role integration and an API strategy play in supporting the modernisation of government IT -How to build out an API-led architecture within a government agency to realise 2-5x increases in IT productivity -How best practice from initiatives like Service NSW provide a model for government agencies to pursue digital t
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MuleSoft
Published By: MuleSoft     Published Date: Nov 27, 2018
In the wake of recent legislative pressures and the formation of the Digital Transformation Agency, Australian state and federal government agencies face an imperative to deliver superior digital services to employees and citizens without a corresponding increase in budget. As a result, many agencies have turned to IT modernisation as a means of driving more cost-effective digital transformation. The key to successful execution of digital transformation initiatives depends on a new approach to integration and API strategy called API-led connectivity. In this whitepaper, you will learn: Why Australian government agencies must change how they deliver IT projects, and the role integration and an API strategy play in supporting the modernisation of government IT How to build out an API-led architecture within a government agency to realise 2-5x increases in IT productivity How best practice from initiatives like Service NSW provide a model for government agencies to pursue digital trans
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MuleSoft
Published By: MuleSoft     Published Date: Nov 27, 2018
Today, government IT teams are expected to deliver more services with fewer resources. Consequently, many agencies have prioritized legacy modernization, interoperability, and shared service models as a means towards increasing IT delivery capacity. We propose that successful execution of these initiatives within the confines of a strictly managed budget requires a new approach to integration, one centered around APIs. Our recommended approach, API-led connectivity, builds on the principles of reuse first outlined by SOA, while avoiding many of the pitfalls that limited the success of heavyweight SOA implementations. In this whitepaper, you will learn: What forces drive digital transformation in federal government, and what role integration plays in supporting digital transformation How a civilian federal agency leveraged APIs to modernize legacy systems and accelerate the speed of integration How to build out an API-led architecture within a government agency to accelerate project
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MuleSoft
Published By: Hanapin Marketing     Published Date: Jun 03, 2013
Whether you’re hiring a new digital marketing agency or looking to improve your current agency relationship, Hanapin Marketing’s longstanding expertise and reputation as the agency that other agencies turn to can provide you with invaluable knowledge. In this guide to building a healthy agency relationship, Hanapin provides best practices and long-established wisdom about what your agency relationship should look like—including what your agency should be doing, and just as importantly, what you can do to help your agency.
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ppc, agency, ppc agency, search marketing agency, ppc management company, ppc manager, hire an agency, agency relationship, sem, adwords, vendor
    
Hanapin Marketing
Published By: Hanapin Marketing     Published Date: Jun 03, 2013
Whether you’re hiring a new digital marketing agency or looking to improve your current agency relationship, Hanapin Marketing’s longstanding expertise and reputation as the agency that other agencies turn to can provide you with invaluable expertise. In this guide to choosing and hiring an effective PPC agency, Hanapin provides best practices and long-established wisdom about what your agency relationship should look like—including what your agency should be doing, and just as importantly, what you can do to help your agency.
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ppc, agency, ppc agency, search marketing agency, ppc management company, ppc manager, hire an agency, outsource marketing, sem, adwords, vendor
    
Hanapin Marketing
Published By: Constant Contact     Published Date: Mar 10, 2016
In an industry as competitive as digital marketing, standing out in the crowd can be difficult. Want to position your agency to attract qualified leads and convert them into long-term customers? Download this guide; find out how!
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digital marketing, integrated campaigns, constant contact, marketing solutions
    
Constant Contact
Published By: Constant Contact     Published Date: Mar 10, 2016
The average consumer goes through 6 channels before they make a purchase decision. You and your small business clients know that a multi-channel approach is a must to reach them, but how do you make your campaign work smarter and harder? Find out!
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marketing, digital agency, campaigns, multi-channel approach, constant contact
    
Constant Contact
Published By: Acquia     Published Date: Feb 26, 2015
The Issue: The Content and Commerce Divide Commerce and digital marketing teams tell a familiar story. The commerce team launches an online store on a commerce platform. Commerce and IT focus on the platform and evolve it as the online business grows—focusing on basics such as PCI compliance and product information and expand-ing to more complex integrations. Now they want to add content, such as reviews and engaging media, that will inform and guide shoppers. Meanwhile, the digital marketing team regards the online store as a missed branding and engagement opportunity and tries to jump in and contribute only to find that the system can’t meet their needs. So marketing goes outside to a digital agency, pays for a separate microsite, and takes their creative production needs elsewhere. And thus a classic divide is formed. Download the Forrester Report to learn the impact of integrated and personalized commerce experiences.
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commerce, content and commerce, personalization, increasing conversions, digital marketing, commerce platform
    
Acquia
Published By: Adobe     Published Date: Mar 05, 2018
We are fully entrenched in the digital age, so much so that you're probably reading this with a smartphone or mobile device within arms length. Similarly government is also making the shift towards a digital future. But with moving away from paper-based records and towards digital data, there are new opportunities for potential security risks regarding government data and content. As cyberthreats continue to grow in number and sophistication, agencies should be looking at features to secure every level of their digital infrastructure and content. Check out this new pocket guide to learn content security best practices, why it matters, government rules and regulations related to digital data and its associated security and content challenges. You’ll also learn tips and tricks to apply at your agency to make sure your content is secure.
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Adobe
Published By: Adobe_Edelman     Published Date: Jun 07, 2017
With the explosion of touch points and ways to communicate, the public today is more connected than ever before with the government. The transformation for your own agency can begin right now. We’ve created this roadmap for understanding what best practices exist and how we can surprise and delight your users with new digital services. You’ll also learn new strategies to help put your agency on the path to digital transformation, as well as practical tips for getting the job done.
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adobe, customer experience, mobile-friendly service, digital growth, public sector
    
Adobe_Edelman
Published By: LeapFrog Interactive     Published Date: Jul 09, 2009
Integrated campaigns involving both traditional and digital marketing channels have demanded that brands utilize multiple agencies when executing a marketing campaign. To seamlessly combine all of these independent agencies, brands need to utilize agency summits, meetings that help get all sides to collaborate, cooperate, and create as a single unit rather than act as rival agencies.
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leapfrog, agency, coordination, cooperation, marketing, advertising, campaign, digital, traditional, collaboration, cooperation
    
LeapFrog Interactive
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