Marketing your franchise in today’s digital world is challenging to say the least. What strategies should you use? How should you implement them across your franchise network? How do you encourage franchisees to be a part of the execution? How do you help your franchisees become more successful? The PwC Franchise & Technology team leverages years of experience to answer these questions and more in our guide to digital marketing for franchises. You’ll learn how to better connect with customers, engage franchisees in marketing activities, use automated marketing to streamline processes — and harness data and insights to grow your business.
Looking for a more modern approach to employee scheduling and communication, a Connecticut-based Sonic franchisee turned to HotSchedules labor management solution.
Read this whitepaper to learn about this Success Story on Sonic.
Published By: Phunware
Published Date: Jun 24, 2014
For event producers and franchise owners, keeping fans engaged and committed is crucial to maintaining and growing the business’ success. Download our guide and get insight on, why event marketers are losing touch with fans, why move to mobile and how to increase fan engagement—both at the event and beyond.
Published By: HireRight
Published Date: May 01, 2013
Franchise owners have the benefit of brand recognition and a proven business model and plan. It is up to you, as a franchisee, to make your location successful and this success lies heavily on the staff you hire. Background screening may be required by law for certain franchise employees, depending upon the nature of the business. In all instances, failure to properly screen employees can have serious business and financial consequences. This industry brief outlines the risks that arise from bad hires and how careful background screening can help mitigate those risks.