In this webinar, Rebecca Bley will be presenting on finding actionable insight generated around media buzz. With everyone giving their own opinions on the internet, often unfiltered, when does negative feedback become positive feedback? Watch now.
As Americans spend an increasing amount of time on the internet, they’re demanding a more positive, intuitive, and instant online experience—each and every time. In short, they expect the time they invest in the Web to be worth every millisecond devoted to it. Likewise, business leaders know that every visit to an organization’s Website affects the way consumers view their companies as a whole. Thus, each online interaction must be better than good and, at best, generate positive buzz. Just one negative experience, after all, can generate a negative buzz heard around the world.
With a growing number of marketing application available, marketing terms are struggling to see differences among them. Meanwhile, IT teams are bogged down with development and maintenance requests to migrate or manage the use of multiple platforms already in use.
Choosing a marketing technology partner is a total-revenue-performance decision. Ask questions about integration and scalability. Find partners whose marketing automation is built to scale with your business, and select vendors whose teams provide the critical support and services you'll need along the way.