market landscape

Results 1 - 25 of 125Sort Results By: Published Date | Title | Company Name
Published By: Dell EMC     Published Date: Oct 30, 2019
Midmarket firms face many of the same data center security risks as their enterprise counterparts with far fewer resources at their disposal to mitigate them. Downtime, data theft, and regulatory non-compliance all pose existential threats to these organizations and as they drive for continuous innovation and advantage in an increasingly competitive landscape, they must ensure valuable data and IT assets are secure, protected, and available at all times. How can midmarket organizations succeed in the face of these challenging market dynamics? This Research Insights report shows that the success organizations have enjoyed varies greatly, and further that organizations enjoying the greatest success demonstrate a clear organizational commitment to prioritizing security and operate fundamentally more secure data center environments. Download this report from Dell EMC and Intel® to learn more.
Tags : 
    
Dell EMC
Published By: MicroStrategy     Published Date: Nov 08, 2019
The adoption of cloud BI and analytics is reaching a tipping point. According to the new report from Dresner Advisory Services, there are now more cloud-based deployment options than on-prem offerings available. To learn more about the rising tide of cloud BI, and how sentiment is changing around these offerings, read this new research report based on a 2019 market study. The report covers: A summary of the current cloud BI and analytics landscape An overview of changing user sentiment in the market How organizations are planning to deploy public, private, or hybrid cloud models Read the report for a full list of enterprise challenges and tips on how to address them.
Tags : 
    
MicroStrategy
Published By: MicroStrategy     Published Date: Nov 08, 2019
The adoption of cloud BI and analytics is reaching a tipping point. According to the new report from Dresner Advisory Services, there are now more cloud-based deployment options than on-prem offerings available. To learn more about the rising tide of cloud BI, and how sentiment is changing around these offerings, read this new research report based on a 2019 market study. The report covers: A summary of the current cloud BI and analytics landscape An overview of changing user sentiment in the market How organizations are planning to deploy public, private, or hybrid cloud models Read the report for a full list of enterprise challenges and tips on how to address them.
Tags : 
    
MicroStrategy
Published By: HERE Technologies     Published Date: Oct 23, 2019
Marketers are using more location data than ever, but consumer privacy concerns and an evolving regulatory landscape have raised new challenges. There is a need for more consideration and transparency about around collecting and using geolocation data. Watch this webinar to learn about: • The various ways marketers are using location data today • How consumers feel about location sharing • How new government regulations may impact data collection Besides the two eMarketer Analysts, Hervé Utheza, Head of Media, Advertising & Telco at HERE Technologies joins the conversation and gives valuable insight on how to improve campaign performance through real world geometry. View the webinar now on demand.
Tags : 
    
HERE Technologies
Published By: Relevance     Published Date: Mar 03, 2016
This guide was written to help enterprise marketing executives understand what it takes to implement a sustainable SEO strategy amidst an ever-changing search landscape – and how to pick the right partner to lead them to success.
Tags : 
relevance, buyer's guide, seo, marketing, strategy
    
Relevance
Published By: OpenText     Published Date: Mar 02, 2017
Market-leading research group Ovum recently conducted a comparison of B2B integration managed services providers. Get your copy for a full vendor comparison and see why OpenText™ is positioned as the leader in B2B integration managed services.
Tags : 
ovum report, b2b integration, managed services, edi solutions
    
OpenText
Published By: CrowdStrike     Published Date: Oct 23, 2017
The endpoint security market continues to expand with vendors old and new marketing their solutions as “next generation” game-changers. However, closer inspection reveals that many new solutions have been built on old platforms, many of which still rely heavily on signature-based detection and obsolete architecture. Navigating this crowded vendor landscape can be challenging — how does the buyer find the true next-generation protection today’s targeted, advanced threats demand? A new white paper, “The Five Essential Elements of Next -Generation Endpoint Protection,” offers guidance on how to see through the hype and understand the critical must-have elements that meet true next-generation criteria and set a new standard in EPP. Download the white paper to learn: Details on the five essential capabilities that define true next-generation EPP and why they are so important A matrix that evaluates and compares the potential impact of different solutions A list of top questions to ask ve
Tags : 
    
CrowdStrike
Published By: Dell EMC & Intel     Published Date: Mar 16, 2018
A fundamental people-process-technology transformation enables businesses to remain competitive in today’s innovation economy. Initiatives such as advanced security, fraud detection services, connected consumer Internet of Things (IoT) devices, augmented or virtual reality experience, machine and deep learning, and cognitively enabled applications drive superior business outcomes such as predictive marketing and maintenance. Superior business outcomes require businesses to consider IT a core competency. For IT, an agile, elastic, and scalable IT infrastructure forms the crucial underpinning for a superior service delivery model. The more up to date the infrastructure, the more capable it is of supporting the scale and complexity of a changing application landscape. Current-generation applications must be supplemented and eventually supplanted with next-generation (also known as cloud-native) applications — each with very different infrastructure requirements. Keeping infrastructure up
Tags : 
    
Dell EMC & Intel
Published By: Dell EMC     Published Date: May 12, 2016
Businesses face greater uncertainty than ever. Market conditions, customer desires, competitive landscapes, and regulatory constraints change by the minute. So business success is increasingly contingent on predictive intelligence and hyperagile responsiveness to relentlessly evolving demands. This uncertainty has significant implications for the data center — especially as business becomes pervasively digital. IT has to support business agility by being more agile itself. It has to be able to add services, scale capacity up and down as needed, and nimbly remap itself to changes in organizational structure.
Tags : 
    
Dell EMC
Published By: HERE Technologies     Published Date: Jan 08, 2019
Every day we use location apps on smartphone devices to get us where we need to go, and to find services and products we’re looking for. However, smartphone location apps aren’t just helping individuals navigate their way around. Forward-thinking businesses are using these apps to help them get their messages straight to the right audience, at the right time, too. It’s why the connected car and in-map location marketing is a growing area of opportunity—helping companies to meet KPIs whilst transforming the landscape of marketing at the same time. This on-demand webinar with experts from HERE and eMarketer discusses how to improve location-based audience segmentation and build a more accurate consumer profiles, as well as how real-time location targeting enables hyper-targeted marketing campaigns.
Tags : 
location data, ad tech, location targeting
    
HERE Technologies
Published By: Quantum     Published Date: Jun 20, 2017
In the past, the production of professional quality corporate videos was delegated to outside agencies. Corporate business units hired marketing firms and video production houses because those outside agencies were the only ones with both the required expertise and the expensive equipment needed to generate high-quality results. Quantum teamed up with the Communications Media Management Association (CMMA) to survey their members—media production managers from leading enterprises—to learn more about the benefits and challenges of creating video in-house. Download the eBook, “The Changing Landscape of Corporate Video Production” to get the following questions answered and more: • Will in-house creative teams continue to ramp up in production? • What video formats are they currently producing and delivering? • How are they archiving their content? • What challenges are in-house teams facing as they generate more content? Today, that is changing. As the cost of video production technology drops, more corporations are recognizing the value of bringing production in-house. According to a recent report by Vidyard, 85% of businesses surveyed now have internal staff and resources producing videos in-house.
Tags : 
change, landscape, corporate video production, quantum
    
Quantum
Published By: Pega     Published Date: Apr 04, 2016
As the marketing landscape continues to shift and evolve, marketers are being tasked with a multitude of responsibilities, not the least of which involves adopting new platforms and strategies to operate in a real-time world and provide relevant content across every conceivable delivery platform. This has opened a whole new world of challenges—and opportunities—for marketers as personalization has been brought to the forefront of the strategy for many organizations. These requirements are making it all the more imperative for organizations to be able to craft robust experiences that are targeted to the needs and desires of all of their customers. In a world where customers have a multitude of options for nearly everything they are looking to purchase—and where new contenders are willing to offer almost anything to gain their business and loyalty if given the opportunity—the demand to know and effectively engage customers has never been greater. Download this whitepaper and discover how
Tags : 
    
Pega
Published By: Dell EMC     Published Date: May 09, 2019
.As midmarket companies pursue business growth, they must deliver differentiated products and experiences without compromising business or customer data. Crucial to this is having the most up-to date IT infrastructure to support the scale and complexity of a changing application landscape. Midmarket businesses (MBs) must modernize their data centers refreshing server infrastructure and automating their IT management processes. Those that do will propel business innovation and deliver superior customer experiences with secure, fast, and reliable business technology. Download this paper, commissioned by Dell, to learn more.
Tags : 
    
Dell EMC
Published By: Bazaarvoice     Published Date: Apr 30, 2014
The marketing landscape is changing before our eyes. New entrants, empowered consumers, and fragmented media options require marketers to change their tune – forever. Learn to prepare for the new environment and how to measure your success.
Tags : 
consumer-centric, consumer engagement, brand messaging, marketing landscape, empowered consumers, r&d
    
Bazaarvoice
Published By: Pega     Published Date: May 24, 2016
As the marketing landscape continues to shift and evolve, marketers are being tasked with a multitude of responsibilities, not the least of which involves adopting new platforms and strategies to operate in a real-time world and provide relevant content across every conceivable delivery platform. This has opened a whole new world of challenges—and opportunities—for marketers as personalization has been brought to the forefront of the strategy for many organizations. These requirements are making it all the more imperative for organizations to be able to craft robust experiences that are targeted to the needs and desires of all of their customers. In a world where customers have a multitude of options for nearly everything they are looking to purchase—and where new contenders are willing to offer almost anything to gain their business and loyalty if given the opportunity—the demand to know and effectively engage customers has never been greater. Download this whitepaper and discover how
Tags : 
    
Pega
Published By: Entrust Datacard     Published Date: Jul 23, 2019
In years past, device functionality was enough to sell most embedded products without much concern for cybersecurity. Of course there were exceptions, such as in critical infrastructure, aviation, and military, for which security was always of importance. But today’s environment has evolved on several fronts. First, organizations across nearly all markets are demanding Internet connectivity to monitor and control devices as well as to aggregate and analyze data. Second, the magnitude of security threats has exploded, driven by highly sophisticated hackers including organized criminal gangs seeking financial returns, creating a constantly evolving threat landscape. Third, the increasingly complex nature of connected systems makes them ever more challenging to protect. The more complex a system, the more potential vulnerabilities it may contain. And fourth, the data generated by connected devices represent an asset that is becoming increasingly valuable for organizations to derive insigh
Tags : 
    
Entrust Datacard
Published By: Adobe     Published Date: Nov 11, 2015
Econsultancy's Quarterly Digital Intelligence Briefings look at some of the most important trends affecting the marketing landscape.
Tags : 
trends of marketing landscape, digital intelligence, cx challenge, customer experience, mobile excellence, internet of things, modern customer experience, complexity of customer experience
    
Adobe
Published By: Red Hat     Published Date: May 11, 2016
In ESG’s opinion, the evaluation of OpenShift 3 is essential for enterprises looking to modernize application processes to meet growing demands, to stay ahead of the ever-changing market landscape, and to leverage the advantage of emerging industry standards.
Tags : 
red hat, openshift, enterprise, paas, esg
    
Red Hat
Published By: Vena Solutions     Published Date: Oct 29, 2018
Based on in-depth research and customer interviews, the annual Nucleus Research Value Matrix map out the corporate performance management (CPM) market landscape, evaluating vendors on a matrix contrasting usability and ease-of-use versus features and depth of functionality. Read or download the 2018 edition to uncover the most up-to-date CPM landscape, to find the best finance software solution for your needs, and to see why Vena led the pack in usability to land in the Leader quadrant for the third straight year.
Tags : 
nucleus research, cpm matrix, cpm technology value, cpm technology matrix 2018, excel replacement, financial planning, budgeting, forecasting
    
Vena Solutions
Published By: PatSnap     Published Date: Jul 25, 2016
IP data can be used to assess new markets - analysing the vendor landscape and providing insights into future innovation. Using the drones market as an example, we did just that.
Tags : 
drones, drone, drone technology, unmanned aerial vehicles, commercial drones
    
PatSnap
Published By: Monetate     Published Date: Sep 30, 2014
Real-time marketing is one of those buzzwords that sounds good. But, when you ask someone what it means, you get a pretty fuzzy answer. So, we decided to clarify that answer with exclusive research, produced in association with Econsultancy, that provides a snapshot of the real-time marketing landscape in 2014. Inside this report, you’ll learn how to leverage best real-time marketing practices to drive better customer experiences and increased revenue.
Tags : 
real-time marketing, exclusive research, marketing landscape, personalized messages
    
Monetate
Published By: MobileIron     Published Date: Sep 22, 2014
The mobile device management market has evolved into the enterprise mobility management suites market. EMM is growing quickly, and the vendor landscape has changed significantly, which will impact IT leaders' choices.
Tags : 
mobile device management, enterprise mobility management, vendor landscape, it leaders, emm growth
    
MobileIron
Published By: Evariant     Published Date: Nov 20, 2018
As the healthcare landscape continues to move toward a customer-centric approach, there’s a lot healthcare can learn from retail. More specifically, lessons from retail call centers offer the healthcare sector best practices to provide better personalization in their engagements with consumers and patients – before and after clinical encounters. This guide explores three ways retail call centers provide experiences that healthcare leaders can incorporate to provide the personalization needed to impact consumers in today’s evolving healthcare marketing landscape.
Tags : 
patient engagement, call center, healthcare crm, patient experience, patient acquisition, healthcare transformation
    
Evariant
Published By: INT_AstuteIT_ABM_DoubleTouch_BENELUX     Published Date: Feb 23, 2018
In the beginning, the marketing landscape was easier to navigate, with just a few select channels to reach your customers through. However, as it constantly evolves, this landscape is quickly becoming a fragmented world. In the frantic scramble to become king of the hill, marketers grab hold of as many channels as they can, but often without an overall strategy to pull together one uniform message. The result? They spread themselves thinly across multiple channels, which results in shattered messaging.
Tags : 
customer, journeys, marketing, channels
    
INT_AstuteIT_ABM_DoubleTouch_BENELUX
Published By: INT_AstuteIT_ABM_DoubleTouch_BENELUX     Published Date: Feb 23, 2018
Wholly relevant and personalized customer service is no longer an optional preference, so much as an inevitable reality. Through the right data management technology, marketers can pave the way for their customers to reach the right ticket for their chosen journey, through the channels they prefer, in a way which means something to them in that particular moment. Airlines don’t have to make use of beacon technology and IoT to begin uplifting their outreach, but should choose a solution which is ready as soon as they are, to plug into, embrace and deliver actions with a shifting landscape of consumer touchpoints.
Tags : 
customer, marketers, technology, management
    
INT_AstuteIT_ABM_DoubleTouch_BENELUX
Start   Previous   1 2 3 4 5    Next    End
Search Resource Library