How can brands create relevant, authentic advertising experiences with real-world location intelligence?
Innovative brands and marketers are looking for data sets and services that contextualize consumer movements and habits in the world around them. Understanding location and its connection to customer behavior is key to increasing the effectiveness of retail campaigns and diving deeper into audience behavioral patterns.
HERE enables relevant and authentic experiences through real-time location intelligence. As the world’s leading location platform*, HERE also shares its insights into the future of reaching customers on their mobile devices as they travel.
*Souce: Ovum and Counterpoint Research annual indexes
In today’s interconnected world you need to future-proof the integrity and reputation of your business. Your company’s network remains the Achilles heel of the whole enterprise because once compromised, your company’s reputation is compromised as well. Banks, credit card brands, payment processors, and e-commerce companies regularly launch new products and services that have new, unforeseen fraud risk factors.
HERE can provide an additional layer of security and safeguard your company's reputation.
As one of the world’s leading location platforms in 2018, HERE shares insights and solutions to preventing mobile payment fraud, credit card fraud and identity fraud.
Published By: Cisco EMEA
Published Date: Nov 13, 2017
Encryption technology has enabled much greater privacy and security for enterprises that use the Internet to communicate and transact business online. Mobile, cloud and web applications rely on well-implemented encryption mechanisms, using keys and certificates to ensure security and trust. However, businesses are not the only ones to benefit from encryption.
Published By: Cisco EMEA
Published Date: Mar 05, 2018
Enterprise IT is changing. It’s evolving from a rigid, static, manually configured and managed architecture to one where connectivity is dynamic, application services are on demand, and processes are automated. Enterprise networking is evolving along with IT. This has been evident in the past several years in initiatives such as enterprise digitization and as-a-service consumption models, as well as their enablers, including BYOD, IoT and cloud. Add to this, all of the security implications of each initiative. The evolution of IT requires a network that evolves along with IT’s changing requirements – a network that continuously adapts to ever-changing security threats, and evolving digitization, mobility, IoT and cloud requirements.
Published By: Cisco EMEA
Published Date: May 15, 2018
Your employees, customers, and partners need the ability to connect and collaborate, at any time, from any location—across time zones or simply across the conference table.
And those workplaces are expanding faster than ever, powered by mobile and cloud usage that makes virtual meetings essential. With scalable and secure voice, video, and content sharing, real-time collaboration can happen anywhere. Staying connected can lead to improved productivity and faster decision-making, as well as better customer service. But only if the technology offers a seamless experience and is intuitive enough to drive user adoption. While the need for better meetings is universal, not all conferencing tools are the same.
Choosing the wrong tool could actually decrease productivity by wasting valuable meeting time troubleshooting the technology, or by providing a negative experience that will deter users from embracing it. This is especially true in situations where poor meeting quality could impact
Published By: Zendesk
Published Date: May 31, 2018
Be always on with your customers; wherever they are. With Zendesk Chat, your customer agents can engage with customers over websites, mobile apps, and popular messaging apps like Facebook Messenger, Twitter, and LINE. That means you can build relationships with customers in the places they prefer.
Businesses who have lived through the evolution of the digital age are well aware that we’ve
experienced a generational shift in technology. The rise of software as a service (SaaS),
cloud, mobile, big data, the Internet of Things (IoT), social media, and other technologies
have disrupted industries and changed customers’ expectations. In our always-on, buy
anything anywhere world, customers want their shopping experiences to be personalized,
dynamic, and convenient.
As a result, many businesses are trying to reinvent themselves. Success in a fast-paced
economy depends on continually adapting and innovating. Companies have to move quickly
to keep up; there’s no time for disjointed technologies and old systems that don’t serve the
customer-obsessed mentality needed to thrive in the digital age.
Consider the key trends driving the modernization of the data infrastructure: focus on governance, mobilization and analytics. And take a look at the technologies that make up modern data infrastructure, including artificial intelligence (AI), flash storage, converged and hyperconverged platforms, and software-defined infrastructures.
Read this e-book to observe the key trends driving
the modernization of data infrastructure and see how
organizations are adapting and flourishing in a data-driven world.
The gaming industry continues to grow rapidly, and it is projected to grow another 30%
in the next three years1
. Online gaming is driving this growth as the industry is making a
seismic shift from disk to digital. This shift comes with an abundance of opportunities and
challenges, as digital gaming makes it easier than ever to get games into the hands of more
players, in more places, in less time.
TechValidate Research surveyed 131 Akamai Technologies, Inc. customer accounts to find out more about how gaming
companies are innovating the marketplace and the challenges they need to overcome in order to do so. The results show
the importance of web security, that acquiring and retaining new users is the biggest business challenge companies are
facing, and that mobile is taking over as the most popular gaming platform.
While the shift from disk to digital offers tremendous potential opportunities, it also presents a host
of new challenges for gaming companies. As the online channel grows increasingly complex and the pace
of innovation accelerates, many companies struggle to keep up. Not only are there websites and storefronts
to manage, but also real-time gaming servers, large software downloads, and live-streamed competitions and
events. Games are transforming from fixed, boxed products to dynamic, ongoing services – with frequently
updated content, in-game micro-transactions, virtual goods and social interactions. Mobile adds another
dimension to the trend, as consumers increasingly look to play on smart phones and tablets – or on multiple
screens across devices.
To successfully navigate this complex and changing landscape, gaming companies need an agile,
high- performance infrastructure that allows them to turn the Internet into a reliable and effective
online distribution channel. This requires f
The widespread use of mobile devices — smartphones and tablets — provides anytime, anywhere computing and communications resources for individuals worldwide. Both smartphones and tablets have made the transition from a personal resource, acquired and supported by consumers, to a professional resource, provided and supported by employers. For midsize firms around the world, those with 100–999 employees, mobile resources play a key role in improving workplace productivity as well as allowing greater flexibility in how and where work is done.
New collaboration resources also allow staff in different locations to work together as efficiently and effectively as staff in the same office. The challenge for IT management is how best to coordinate the different collaborative and mobile resources and provide secure management of mobile devices and collaboration tools while enhancing workforce agility and productivity.
Security is a looming issue for businesses. The threat landscape is increasing, and attacks are becoming more sophisticated. Emerging technologies like IoT, mobility, and hybrid IT environments now open new business opportunity, but they also introduce new risk. Protecting servers at the software level is no longer enough. Businesses need to reach down into the physical system level to stay ahead of threats. With today’s increasing regulatory landscape, compliance is more critical for both increasing security and reducing the cost of compliance failures. With these pieces being so critical, it is important to bring new levels of hardware protection and drive security all the way down to the supply chain level. Hewlett Packard Enterprise (HPE) has a strategy to deliver this through its unique server firmware protection, detection, and recovery capabilities, as well as its HPE Security Assurance.
For midsize firms around the world with 100 to 999 employees, advanced technology plays an increasingly important role in business success. Companies have been adding cloud resources to supplement on-premise server, storage, and networking capabilities. At the same time, growth of mobile and remote workers is also changing how companies need to support workers to allow them to be as productive as possible. Like larger companies, midsize firms must make sure that they are effectively coordinating on-premise, public cloud, and private cloud capabilities. Unlike large companies, though, midsize firms are limited in both financial and technical resources to design and coordinate effective solutions to meet specific needs. Rather than invest in a major overhaul of their IT environments, midsize firms have to move incrementally, supplementing current resources with new cloud and on-premise capabilities that provide the performance needed to prosper in an increasingly competitive environment.
In today’s dynamic business environment where applications and data are accessed outside of traditional corporate boundaries, IT must embrace the needs of both the business and an ever present mobile workforce. From business agility to employee efficiency, the never-ending quest for improved productivity is found in organisations across industries. And throughout it all, IT is charged with maintaining an organisation’s infrastructure, and security and access, while working to support initiatives that keep the business agile and growing, and employees productive.
La sécurité est une préoccupation permanente pour les entreprises Le paysage des menaces ne cesse de se développer et les attaques sont de plus en plus complexes. Si les technologies émergentes telles que l'Internet des objets (IoT), la mobilité et les environnements informatiques hybrides font apparaître de nouvelles opportunités commerciales, elles introduisent également de nouveaux types de risques. Protéger les serveurs au niveau logiciel n'est plus suffisant ; pour garder un temps d'avance sur les menaces, les entreprises doivent se protéger au niveau des systèmes physiques. Avec la multiplication des contraintes réglementaires, la conformité joue un rôle de plus en plus critique à la fois sur l'augmentation de la sécurité et sur la réduction du coût des non-conformités. Ces différents aspects étant extrêmement critiques, il est très important de définir des niveaux de protection matérielle et d'appliquer les mesures de sécurité jusqu'à la chaîne d’approvisionnement. À cet effet,
Dans un monde des affaires dynamique où les applications et les données sont utilisées en dehors des frontières traditionnelles de l’entreprise, le service informatique doit répondre aux besoins de l’entreprise aussi bien que de ses salariés mobiles. De l’agilité de l'activité à l’efficacité des salariés, les entreprises de tous les secteurs cherchent en permanence à améliorer la productivité. L’informatique a pour mission de gérer l’infrastructure, la sécurité et le contrôle des accès d’une entreprise, tout en soutenant les initiatives destinées à favoriser son agilité et sa croissance, et de veiller à la productivité des salariés.
Das Thema Sicherheit droht, sich für Unternehmen zum Problem zu entwickeln. Die Zahl der Sicherheitsbedrohungen nimmt zu und die Angriffe werden immer raffinierter. Neue Technologien wie das IoT, mobile Lösungen und Hybrid IT-Umgebungen bieten zwar neue Geschäftschancen, bringen aber auch neue Risiken mit sich. Heutzutage reicht es daher nicht mehr aus, die Server auf Softwareebene zu schützen. Unternehmen müssen den Schutz bis auf die physischen Systeme ausweiten, um gegen Sicherheitsbedrohungen gewappnet zu sein. Angesichts der immer größeren Zahl an regulatorischen Bestimmungen im heutigen Geschäftsumfeld gewinnt die Einhaltung dieser Bestimmungen an Bedeutung – zum einen, um das
Sicherheitsniveau zu verbessern, zum anderen, um die Kosten zu senken, die durch die Nichteinhaltung dieser Bestimmungen entstehen. Da diese Aspekte von so kritischer Bedeutung sind, ist es wichtig, den Schutz der Hardware zu verbessern und das Sicherheitsniveau bis auf Lieferkettenebene zu erhöhen.
In der heutigen dynamischen Geschäftswelt erfolgt der Zugriff auf Anwendungen und Daten häufig außerhalb der Mauern traditioneller Unternehmen. Daher muss die IT die Geschäftsanforderungen mit den Anforderungen von immer mehr mobilen Mitarbeitern in Einklang bringen. Von der Unternehmensagilität bis hin zur Mitarbeitereffizienz – die ständige Suche nach höherer Produktivität vereint IT-Organisationen in allen Branchen. Zudem muss die IT die Infrastruktur eines Unternehmens pflegen und für sicheren Datenzugriff sorgen, während sie gleichzeitig Initiativen unterstützt, die die Agilität und das Wachstum des Unternehmens sowie die Mitarbeiterproduktivität erhöhen.
Almost half of all retail purchasing journeys now involve a mobile device. This means shoppers have more choice, and exposure to more influencers that shape their buying decisions.
Download this info-graphic now to learn how consumers are evolving and how tools like Workplace by Facebook can help overcome these new challenges in the retail industry.
Published By: HPE Intel
Published Date: Mar 14, 2016
The ever-rising tide of demands on IT organizations is creating constant pressure on their leaders to upgrade or replace their outmoded legacy systems with new infrastructure technologies that will allow them to keep pace with the speed of business. It is no longer sufficient to manage basic business applications and resources such as ERP, email, and silos of heterogeneous data. The bar has been raised higher than ever, and the role of IT is evolving to meet it. As a result, IT must support applications and services that make it possible for the business to provide new, diverse customer experiences while generating expanding revenues via the emergent crown jewels of business: big data, cloud, and mobility.
Published By: HPE Intel
Published Date: Mar 15, 2016
As more enterprises adopt technologies such as cloud, mobile, and analytics to help achieve strategic competitive advantage, CIOs and IT managers must support business-critical processes at a very high level across the enterprise. At the same time, IT organizations must manage complex hybrid IT infrastructures that include both cloud and on-premises technologies from multiple vendors and support providers. IDC believes that to tackle these challenges, IT organizations should look to support
providers for comprehensive offerings to help optimize IT operations and improve the efficiency of IT service delivery. In addition, IDC recommends that IT organizations looking to manage rapid change in today’s IT landscape consider support providers with a record of innovative support services and a focus on advanced technology in support delivery.
To overcome the challenges and risks of the digital era, while positioning their businesses for success, SMBs need to partner with professional services organizations with the expertise that can safely guide them through achieving the following six key IT business initiatives:
A strong information security framework (for external and internal threats)
24x7 application availability
Pervasive, end-to-end data protection
End-to-end professional services
Enterprises are looking to innovations like big data, cloud-based services and mobile apps to improve decision making and accelerate business results. But legacy IT implementations—independent compute, storage and networking platforms, veneered with a hypervisor— often can’t deliver on the increased agility, scalability and price performance demands of this new era of IT.
If you’re a small-to-midsized business (SMB), you know that you’re operating in a fast-paced, ever-changing business environment. Customers want their demands met instantly, and increasing competition multiplies the pressure you’re under. If you can’t deliver, you can be sure somebody else will.
Fortunately, the technology landscape is changing the way you do business. Mobility, social media, and Big Data are leveling the playing field and making it possible for companies like yours to access more sophisticated technology, reach bigger audiences, target their messages, and innovate in their offerings. Yet nothing has changed the landscape so much as the cloud.
Security is a looming issue for organizations. The threat landscape is increasing, and attacks are becoming more sophisticated. Emerging technologies like IoT, mobility, and hybrid IT environments now open new organization opportunity, but they also introduce new risk. Protecting servers at the software level is no longer enough. Organizations need to reach down into the physical system level to stay ahead of threats. With today’s increasing regulatory landscape, compliance is more critical for both increasing security and reducing the cost of compliance failures. With these pieces being so critical, it is important to bring new levels of hardware protection and drive security all the way down to the supply chain level. Hewlett Packard Enterprise (HPE) has a strategy to deliver this through its unique server firmware protection, detection, and recovery capabilities, as well as its HPE Security Assurance.