Resistance to change is futile. Financial services are becoming more embedded in the banking customerís everyday life, driving unprecedented levels of change across the industry. The unfolding digital economy is ushering a new era of technology adoption in banking. From cloud to open banking APIs, these play a defining role in enabling banks to create new digital products and services, refresh the bank branch, find new customer segments, and monetize underutilized data and information assets.
Ubiquitous connectivity and mobile devices have changed everything, opening up markets to millions of new consumers across the globe. Within the past few years, nimble upstarts have created mobile apps that have converted banking customers, cab riders and hotel guests at unprecedented rates. Large, established brands are scrambling to transform their businesses in order to maintain market share. To compete in this application economy, you must adapt or be left behind.