For Ecommerce and Direct Marketing professionals: As a result of displaying the TRUSTe seal, The Pros saw an enormous 84% lift in Purchases by those landing on the page with the TRUSTe seal, and a 72% increase in Revenue per Visitor lift. See how you can mirror these results today.
In this webinar, nationally-recognized landing page optimization expert Tim Ash and Andreas Ryuta Stenzel, Senior Manager of Online Marketing at TRUSTe, lay out the top 4 secrets to building instant trust online.
Operational efficiency and cost savings. Datadriven business insights. Organizational agility and market differentiation. Enterprises in every industry are pursuing such gains, but they
cannot be achieved with a fragmented, siloed technology infrastructure.
Technological integration doesn’t happen overnight, of course. It takes years of behind-the-scenes teamwork and engineering—backed by decades of expertise, research, and development—to have a broad and lasting impact.
This special edition of Unleashing IT highlights the fruits of those labors, showcasing the unparalleled alignment of Microsoft, Cisco, and Intel technologies. In the following pages, you’ll read about the advancement and unique value of integrated solutions, spanning cloud environments, data centers, and management tools. You’ll also hear from organizations that are aking advantage of these converged technologies, including King County, Provincia Net, and Swinburne University.
Are you thinking about outsourcing your PPC Management and not sure how to really evaluate the best agency to meet your needs? With thousands of agencies to choose from, how do you make sure you hire the right company? Read this insightful whitepaper that discusses the 57 questions you should be focusing on in your pursuit for the right PPC Management agency.
This white paper is structured so that each page is its own "mini-white-paper" but each is also part of a total look at better structuring requirements documents, processes and content completeness. At the end of this paper is a one page "tear-out" summary which is both a shortened distillation of the content, and a diagnostic tool to start a peer discussion on your organization's performance.
Journaling? RAID? Vaulting? Mirroring? High availability? Know your data protection and recovery options! Download this information-packed 29-page report that reviews the spectrum of IBM i (i5/OS) and AIX resilience and recovery technologies and best practices choices, including the latest, next-generation solutions.
Published By: Fathom SEO
Published Date: Jan 28, 2008
A new guide from Fathom SEO explains how businesses can maximize search engine marketing efforts by adopting a holistic management plan for Pay-Per-Click and Search Engine Optimization. Learn how to effectively share data about keywords, ad copy and landing page performance.
The links below will provide you with access to the latest research and expert recommendations. This information has been customized by industry to best reflect the ways in which you can improve your marketing campaigns by integrating landing pages into your offline marketing activities. Learn more today!
Data is at the core of your business. And yet, complete and accurate data is harder and harder to come by these days. Traditionally, the White Pages and Directory Assistance have been the main source of marketing data, whether it's direct marketing lists, base-file compilations or database verification and enhancement.
You've laid the groundwork and attracted the visitors, now conversion is key. As a B2B marketer, you typically have a very limited window to prove your value proposition. Learn eight simple techniques, including progressive profiling, form validation and multivariate testing, that will help you fine tune your landing pages and increase conversion rates.
Learn how to use marketing automation tools to streamline your process and push leads quickly through the pipeline without increasing your spend. Marketing automation suites offer an integrated option for generating and managing leads with landing page and email marketing tools, automated scoring and grading, drip nurturing emails, micro-level analytics and anonymous visitor identification.
The native speakers of the islands of Hawaii probably had no notion of the inadequacy of the Word and Email duopoly to corporate communications when they coined the term Wiki - literally meaning fast. However, Wikis have grown into just that -- a fast and efficient way of fostering knowledge sharing across corporations worldwide; combining elements of Word, email, RSS, plugins and other relevant technologies.
Businesses managers and website owners today need to have some basic Search Engine Optimization (SEO) knowledge whether they work with an internal SEO team or hire an SEO agency to get top Search Engines rankings. Based on years experience optimizing websites for search engines, we have put together a list of the most problematic and common on page SEO issues. Find out if your site is suffering from any of these on page SEO issues.
"When everyone's on the same page, amazing things happen. People get along. Work gets done.
This eBook explores how the human resources department (HR) can strategically use webinars to keep everyone on the same page, aligning employees with the company's vision, nurturing greater employee engagement and driving productivity. "
You only have seconds to make a good impression on prospects. Can you grab their attention and prove your competence in fewer than 90 words?
This one-pager by Jill Konrath, sales strategist and author, outlines seven essential guidelines that will increase your email prospecting success.
Today’s malware authors continue to increase their capabilities faster than security solutions can adapt to them. Whether it’s changing their attacks or hiding malicious code within web pages, it’s more difficult to identify legitimate network traffic. With first-generation network security devices, it is nearly impossible to defend against today’s threats. The situation will get worse before it gets better. Adversaries now utilize agile development and testing methods to develop their malware, they test new malware against the latest security software to increase effectiveness. Next-generation network security devices are emerging that provide the visibility and situational context required to meet today’s threats. These solutions use security automation to provide a sophisticated solution that is both lightweight and agile
The AR modules offered by ERP systems are good for many things. But it’s what they can’t do that often makes the difference between a top-performing AR department and one that’s just skating by.
In this fun and insightful 18-page workbook, we explore how AR automation can not only make your processes run more efficiently, but translate into strategic business benefits like:
• New opportunities due to an improved customer experience
• Greater scalability thanks to fewer technological restraints
• Happier, more productive staff thanks to fewer manual tasks
Your project isn’t the only one vying for approval and budget dollars in the organization. In order to create a clear and comprehensive business case for AR automation, AR and credit managers need to show how its benefits translate beyond just AR to the business as a whole.
In this 14-page white paper, you’ll learn how and what to communicate to various key stakeholders, including:
• C-suite / upper management
• AR clerks and other team members
• Sales staff
Accounts receivable (AR) is simple in theory. Keep the bills going out and the money coming in. But controllers and finance directors know the deal: There’s a lot of “other stuff” that gets in the way.
This 17-page white paper highlights how robotic process automation simplifies what really matters to the success of AR departments. Discover how it can unlock added value in your business thanks to:
• Improved customer experience & staff satisfaction
• Reduced DSO & improved employee productivity
• Enhanced tracking & forecasting via customized KPIs
As a leading generic products pharmaceutical company, how Accord Healthcare manages the 5,000 customer orders it receives each month matters … a lot. This 10-page eBook takes you through Accord’s journey from the complexities of a manual environment to the streamlined and automated process it enjoys today, including impressive results such as:
• 190 hours of time saved each month for CSR teams
• Increased touchless rate of EDI orders by 7.6% in 2 months
• 100% visibility over EDI orders as PDFs in SAP ... and many more!
See what elevating EDI to the business level looks like (it looks good). Download Now.
Increasingly demanding IT requirements are necessitating change to the data center network (DCN). Like servers and storage, the network needs to evolve to deliver the flexibility and scalability required by a more virtualized IT environment. In this interview, Michele Girola, IBM network integration services product manager, explains how to enhance your DCN to support evolving technologies today and in the future. Listen to the full 12-minute interview or read the two-page abbreviated version to learn how IBM is working with clients to build a better data center network.