Social login adoption is growing at a rapid clip as businesses come to understand social login as more than just a means to faster registration, and as a key for gaining access to rich, permission-based identity data that drives relevant user experiences.
About the state of social login and latest trends
What benefits social login provides for users
What value social login can bring to your business
Best practices when implementing social login
Case studies from leading brands that are using social login
As marketers the world over share conflicting stories of social triumph and trial in the pages of leading industry pubs, rumors run rampant across this largely uncharted marketing territory. We’re busting 5 major social marketing myths that have made their way into mainstream marketing lore, and revealing proven facts and strategies to help guide your social efforts and execution.
Organizations are faced with providing secure authentication, authorization, and Single Sign On (SSO) access to thousands of users accessing hundreds of disparate applications. Ensuring that each user has only the necessary and authorized permissions, managing the user’s identity throughout its life cycle, and maintaining regulatory compliance and auditing further adds to the complexity. These daunting challenges are solved by Identity and Access Management (IAM) software.
Traditional IAM supports on-premises applications, but its ability to support Software-as-a-Service (SaaS)-based applications, mobile computing, and new technologies such as Big Data, analytics, and the Internet of Things (IoT) is limited. Supporting on-premises IAM is expensive, complex, and time-consuming, and frequently incurs security gaps.
Identity as a Service (IDaaS) is an SaaS-based IAM solution deployed from the cloud. By providing seamless SSO integration to legacy on-premises applications and modern cloud-