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Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
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content delivery network, cdn, cybersecurity, ddos, waf, web application firewall, distributed denial of service attacks, cloud security, digital rights management
    
Limelight Networks
Published By: DigiCert     Published Date: Aug 01, 2018
Website security changes are one of the only constants on the web today. By using the right certificates for your website and each webpage, you'll be prepared for any updates as they occur. The right certificate can make all the difference. Although all SSL certificates provide the same level of encryption, high-assurance certificates provide added layers of authentication to give users proof they can trust who you are—which elevates the trustworthiness of your entire site. Here’s how the certificates stack up. High-assurance OV or EV SSL on every page ensures users can easily identify your website as authentic, making it harder for phishing sites to mimic you and defraud your visitors.
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DigiCert
Published By: DigiCert     Published Date: Aug 01, 2018
Website security changes are one of the only constants on the web today. By using the right certificates for your website and each webpage, you'll be prepared for any updates as they occur. The right certificate can make all the difference. Although all SSL certificates provide the same level of encryption, high-assurance certificates provide added layers of authentication to give users proof they can trust who you are—which elevates the trustworthiness of your entire site. Here’s how the certificates stack up. High-assurance OV or EV SSL on every page ensures users can easily identify your website as authentic, making it harder for phishing sites to mimic you and defraud your visitors.
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DigiCert
Published By: DigiCert     Published Date: Aug 01, 2018
Website security changes are one of the only constants on the web today. By using the right certificates for your website and each webpage, you'll be prepared for any updates as they occur. The right certificate can make all the difference. Although all SSL certificates provide the same level of encryption, high-assurance certificates provide added layers of authentication to give users proof they can trust who you are—which elevates the trustworthiness of your entire site. Here’s how the certificates stack up. High-assurance OV or EV SSL on every page ensures users can easily identify your website as authentic, making it harder for phishing sites to mimic you and defraud your visitors.
Tags : 
    
DigiCert
Published By: DigiCert     Published Date: Aug 01, 2018
Website security changes are one of the only constants on the web today. By using the right certificates for your website and each webpage, you'll be prepared for any updates as they occur. The right certificate can make all the difference. Although all SSL certificates provide the same level of encryption, high-assurance certificates provide added layers of authentication to give users proof they can trust who you are—which elevates the trustworthiness of your entire site. Here’s how the certificates stack up. High-assurance OV or EV SSL on every page ensures users can easily identify your website as authentic, making it harder for phishing sites to mimic you and defraud your visitors.
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DigiCert
Published By: HP Inc.     Published Date: Feb 03, 2016
An average of 30,000 new websites are identified as distributing malicious code to site visitors every day. According to a recent Spiceworks survey, IT professionals are relying mostly on software level security solutions. Download this whitepaper to learn how HP Elitebooks block and outsmart security threats.
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HP Inc.
Published By: HP Inc.     Published Date: Feb 03, 2016
Every day an average of 30,000 new websites are identified as distributing malicious code to site visitors. This helped contribute to the 43% of U.S. companies that experienced data breaches in 2014 alone. But not all dangers to computers and laptops come from malicious code picked up over the Internet. A study by IDC and the National University of Singapore revealed that in 2014, businesses worldwide would spend nearly $500 billion to deal with the problems caused by malware on pirated software.
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HP Inc.
Published By: Akamai     Published Date: Jun 04, 2010
Predictive analytics have been used by different industries for years to solve difficult problems that range from detecting credit card fraud to determining patient risk levels for medical conditions. It combines data mining and machine-learning technologies to create statistical models based on historical data. It then uses these models to predict future events. Extracting the power from the data requires powerful algorithms behind predictive analytics.
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akamai, predictive, online advertising, tracking pixels, online shopping, in-market, site visitors, performance marketing
    
Akamai
Published By: Sojern     Published Date: Oct 26, 2017
The Sojern Traveler Platform offers hotels of all sizes access to over 350 million traveler profiles that allow you to precisely target prospects at all stages of the marketing funnel. You can also manage campaigns across multiple channels and devices, maintain brand awareness, increase purchase consideration, and turn site visitors into hotel room bookers.
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hotel digital marketing, hotel advertising, boutique hotels, independent hotels, hotel website, travel marketing, search engine marketing hotels, revpar, direct bookings
    
Sojern
Published By: Oracle     Published Date: Jun 01, 2016
Learn how Elaine Turner used Oracle Commerce Cloud to create a new destination site where visitors can research, buy, or engage with the Elaine Turner brand to support sales in all channels.
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Oracle
Published By: SundaySky     Published Date: Mar 06, 2018
Cox Communications has been a SundaySky customer for five years, running personalized video ad programs through traditional video publisher channels. At the end of 2016, Cox Communications expanded that program to Facebook to see if greater levels of personalization and performance could be achieved by combining the dynamic capabilities of SmartVideo technology with the reach of the Facebook ads platform. The program targets recent Cox website visitors on Facebook and delivers them a relevant video ad with offers related to products and services they had viewed on Cox.com. The program leverages SundaySky’s SmartVideo platform to achieve Cox’s online revenue goals of maximizing the number of revenue-generating orders on its website while also lowering the cost per acquisition (CPA) as the program optimizes.
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SundaySky
Published By: Trustpilot     Published Date: Apr 30, 2018
Having reviews is essential, but it’s only the first step Today, the winners in business are not always the ones with the lowest prices or the biggest range of products. In fact, the winners are not even always the biggest brands. The winners are trusted companies who offer an exceptional customer experience again and again. Simply, the winners are those who are listening to their customers. We all know we need reviews on our website, we know visitors to our website want to see reviews to help them make their buying decision. But that is just the beginning. Recognize the full potential that reviews have and you’ll see an improvement in the performance of all your marketing activity.
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marketing, ecommerce, conversion strategies, seo, customer reviews, user generated content
    
Trustpilot
Published By: HP Software     Published Date: Feb 02, 2016
An average of 30,000 new websites are identified as distributing malicious code to site visitors every day. According to a recent Spiceworks survey, IT professionals are relying mostly on software level security solutions. Download this whitepaper to learn how HP Elitebooks block and outsmart security threats.
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security, bios, threat prevention, threat detection, malware, hacking
    
HP Software
Published By: Silverpop     Published Date: Jun 15, 2012
Driving traffic to the company website is a primary goal for many marketers, but what do you do when visitors leave without converting? Learn how retargeting can help keep your brand top of mind, entice contacts to return and take action, and increase revenue.
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marketing, silverpop, social media, social marketing, mobile marketing, social media campaigns, retargeting, online, digital, customer, revenue
    
Silverpop
Published By: Magento     Published Date: Feb 13, 2018
Get this white paper from Magento's Premier Technology Partner Celebros and increase your eCommerce conversions. It's estimated that up to 30 percent of customers will go strictly to the search box to find what they're looking for when they land on an eCommerce site. It's staggering to think that roughly one in three visitors to your site will ignore everything from huge splash banners to callouts in the menu, with one singular focus in mind: getting search results that depict exactly what they're looking for, no more, no less. What this ultimately means is that your search box needs to be the most useful component of your e-commerce site—it needs to be perfect at what it does. Learn how to make site search central to and optimized for your business. Note that by downloading the white paper, you consent to receive future emails—with whitepapers, cause studies, infographics, and—more from Celebros. You may opt-out at any time.
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Magento
Published By: Chango     Published Date: Apr 17, 2012
To most marketers, 'retargeting' means placing display ads in front of people who have visited a website. This is a limited view: retargeting can be used for acquisition and prospecting, not just winning back lost visitors.
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retargeting, remarketing, remessaging, re-targeting, search retargeting, site retargeting, behavioral targeting, chango, magnetic, adwords, search engine marketing, paid search, sem
    
Chango
Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
Tags : 
    
Limelight Networks
Published By: Crowd Science     Published Date: Jul 14, 2011
This position paper has been developed to shed some light on the importance of creating a high quality survey questionnaire.
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crowd science, scale, audience research, display advertising, targeting, demographics, website demographics, market research, marketing surveys, site satisfaction, audience segment, demographic analysis, online survey, survey research
    
Crowd Science
Published By: Ektron     Published Date: Feb 04, 2009
As Web sites move toward a richer user experience, rich internet applications (RIAs) are becoming the method of choice to dynamically engage site visitors. But even as sites are designed around RIAs built on Microsoft Silverlight and Adobe Flex, businesses and organizations are looking for the best possible ways to manage the data that these Web applications rely on.
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ria, html, rich internet applications, multimedia, data management, silverlight, adobe flex
    
Ektron
Published By: VeriSign Incorp.     Published Date: Jul 13, 2009
Provide site visitors visual cues that indicate your site is legitimate with Extended Validation (EV) SSL available from VeriSign.  Read this paper to learn how to increase site visitor confidence in your site. Learn more today!
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verisign, phishing, extended validation, ev ssl, ssl, encryption, online safety, online security, security solutions
    
VeriSign Incorp.
Published By: VeriSign Incorp.     Published Date: Jul 13, 2009
Financial institutions understand the importance of keeping their site visitors safe while on their site, but they aren’t the only ones.  Read this guide to learn how to secure your site with SSL. Learn more today!
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verisign, trust, seal, trust mark, ssl, extended validation (ev) ssl, banking, financial
    
VeriSign Incorp.
Published By: Intercom     Published Date: Apr 05, 2018
On average, website visitors who chat are more than 82% likely to convert to customers and pay up to 13% more than those who don't.
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Intercom
Published By: BlackBerry Cylance     Published Date: Apr 26, 2019
The Sydney Opera House is one of the world’s busiest performing arts centers and Australia’s number one tourist destination. Each year, it attracts more than 8.2 million visitors on site and stages more than 2,000 performances attended by over 1.5 million people. Since opening its doors in 1973, the Opera House has become the symbol of modern Australia and the country’s premier tourist destination, with an iconic national-identity value that Deloitte Access Economics has estimated at $4.6 billion. On the Opera House’s 40th anniversary, it embarked on a Decade of Renewal, a series of projects to prepare the Opera House for future generations of artists, audiences, and visitors. Because renewal isn’t just about the building and the arts; it’s also about renewing technology and systems. This enabled the Opera House to engage VMtech and BlackBerry Cylance to modernize its IT server and network infrastructure, as well as information management, privacy, and cybersecurity.
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BlackBerry Cylance
Published By: IBM     Published Date: Apr 15, 2015
Performance Bicycle created an interactive Learning Center seamlessly linked to its e-commerce site. By leading engaged, inspired visitors to the e-commerce site, the company boosts conversion, drives online sales and supports its growth objective.
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e-commerce, content management, conversion
    
IBM
Published By: TRUSTe     Published Date: Dec 08, 2010
Shirley Tan, Founder of AmericanBridal.com - subsidiary of TheKnot.com, details her success building the highly-successful AmericanBridal.com Ecommerce business including causes and remedies for purchase delay, tips about website design and purchase flow to engender trust in your web visitors, how to increase cart conversion.
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truste, ecommerce, purchase delay, cart abandonment, americanbridal, website design, purchase flow, trust and security, cart conversion
    
TRUSTe
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