We all know that the customer experience is a big deal. By
2020, customer experience will overtake price and product
as the key differentiator. But due to the complicated nature of integrating a large-scale, customer-facing technology like an IVA, many companies don’t know where to start or how to ensure they are creating the best possible virtual assistant.
We’ve compiled some key technologies and features that should be top of mind when assessing internal expertise or selecting an external vendor.
"Security analysts have a tougher job than ever. New vulnerabilities and security attacks used to be a monthly occurrence, but now they make the headlines almost every day. It’s become much more difficult to effectively monitor and protect all the data passing through your systems. Automated attacks from bad bots that mimic human behavior have raised the stakes, allowing criminals to have machines do the work for them.
Not only that, these bots leave an overwhelming number of alert bells, false positives, and inherent stress in their wake for security practitioners to sift through. Today, you really need a significant edge when combating automated threats launched from all parts of the world.
Where to start? With spending less time investigating all that noise in your logs."
Published By: Workable
Published Date: Oct 09, 2019
In every organization, the recruiting process generates data: how long it took to fill one role, how many candidates progressed to the final hiring stage or how many comments hiring teams exchanged until they made a hire. Through tracking metrics, you can get tangible evidence of how successful your recruiting process is, rather than relying on intuition.
In this guide, we put together everything you need to know to start making the most out of your recruiting data. You’ll find:
A list of common recruiting metrics to track.
A detailed look into five of the most important KPIs.
How to collect data and track metrics consistently over time.
Published By: SheerID
Published Date: Oct 18, 2019
Standing out in a competitive market is no easy feat. How do you make a splash? It goes beyond innovative technology or relatable brand identity. You need a customer acquisition strategy that will connect your company with the ideal audience.
Creating a personalized offer for specific consumer tribes—such as the military, students, or teachers—is a great start. But a manual verification process is frustrating for buyers and time-consuming for support teams.
Learn how Purple used gated, personalized offers backed by instant verification, which led to:
? A 6x conversion rate
? Saving their support team 49 hours per month of phone calls
? 25:1 ROAS (Return on Ad Spend)
As businesses start to experiment with true artificial intelligence, safe delivery of AI demands a new risk and control framework. This report, designed for anyone tasked with the safe delivery of AI, proposes an effective solution.
Read the report to find out:
• the risks associated with AI and the challenge of managing them
• a 17-category Risk & Controls framework for AI
• in-depth details for key categories, including security management, business continuity and knowledge management
• an essential glossary of AI terms.
GDPR has prompted banks to re-evaluate their data protection policies. Going beyond pure compliance can help establish consumer trust as a point of differentiation.
Read this report to find out:
• the ethical challenges and risks arising from the use of customer data
• how to start embedding principles for ethical data handling in your organisation
• the competitive advantages that come from getting data ethics right.
A supplier partnership model delivers greater levels of innovation than traditional transaction methods. Here’s how to get started.
Read this insight to discover:
• key steps for building strong supplier relationships
• potential risk areas that must be managed
• why behaviour change is as important as processes and tools
• why aligning your own organisation is essential.
Today’s customers want 24/7 access, mobile availability, quality, low prices, fast shipping, easy returns and instantaneous service. These expectations demand that every business function be customer-centric, including operations.
Read this report to find out:
• how to create customer-centric operations to deliver the customer experience
• the eight essential components of a connected, customer-centric enterprise
• why alignment between the COO and CIO is essential
• five key steps to start transforming operations to drive growth and create value.
This guide will help you from start to finish while researching and evaluating expense reporting solutions. We help you determine your needs based on your existing processes, stakeholder goals, and current market availability.
The guide also includes a helpful worksheet and questionnaire for vendors so you can easily compare platforms and make sure your needs can be met.
As marketers chase after the same people with the same tactics, traditional marketing has become less worth the time—and the money.
Email outreach worked until spam clogged up inboxes. Content marketing worked until everybody started to put out sub-standard material. And search engine marketing worked until it became inundated with new players clamoring for attention. Even inbound tactics aren’t delivering the results they once did.
And as the need for performance continues to climb, so does the status of account-based marketing (ABM). In the B2B sphere it’s on the tip of everyone’s tongue.
Download this whitepaper to learn more about ABM, a potent approach that puts sales and marketing together.
To the marketer who’s always on
We know. There’s a lot to keep up with. And get to the bottom of.
As the universe of marketing evolves, shape-shifting from one minute to the next, the importance of building muscle memory around new topics is undeniable.
At Oracle, we get it. Which is why we created a series of guides about what’s trending in modern marketing. They’ll get you up to speed on pivotal trends in less time – with less effort – so you can get back out there.
Because sitting on the sidelines isn’t really your thing.
Download this whitepaper to get started.
Marketing is not getting more difficult because of data— it’s actually getting easier. In the old days you needed to guess who your audience was and plan in advance what you wanted to say and wait far too long to see if it worked. Those days are long gone—now you can determine EXACTLY who your audience is, deliver a relevant, personalized message in a nanosecond, and find out almost immediately whether it worked! You no longer have to live by the spray-and-pray method— you can be tactical in your delivery. Marketing today is data-driven and uses a wealth of insights and connection points to engage with consumers one to one.
Data about our customers and prospects gives us the ability to deliver the right message to the right audience at the right time. That’s audience targeting, and it’s far deeper than demo targeting, even though targeting by demo is a nice place to start. That said, the sheer volume of data and technology can be overwhelming. Cut through the noise and tackle the ba
In the past, B2B transactions occurred in face-to-face meetings as a sales professional worked a product demo, business luncheon, or boardroom presentation to influence a customer – and close the deal. Today, however, B2B stakeholders perform much of their product and service research online. In fact, 93 percent of B2B buying starts with online searching, according to a Pinpoint Market Research study. This research occurs long before a customer engages with sales.
As your prospects research and evaluate your offerings, they leave behind valuable clues to their intent. Understanding these clues – cracking the code – can help you tailor your messages to them, thereby providing them a more tailored, relevant experience. As a result, business-savvy marketing and sales departments have embraced marketing automation platforms, so their respective teams can work together on one common platform, reach B2B customers online, and drive revenue.
Marketing automation platforms automate repetitive
Selling your company takes robust planning and discipline. Whether you are divesting the business completely or bringing in a private equity investor to fuel additional growth, the process you develop and follow will play a critical role in creating value for your shareholders and family.
We hope that PwC's "Exit strategies for owners of private companies" guide serves as a useful starting point for the conversations you will have with your stakeholders, trusted employees and family, as well as your advisers as you realize the value you’ve worked hard to create.
In the Garage, you work side by side with IBM experts to create first-of-a-kind MVPs, experiment with emerging technologies and quickly learn from failures. In this webinar hear from Ed Forman, Partner of Cognitive Process Transformation at IBM. Ed has partnered with organizations across industries including automotive, life sciences, financial services and telecommunications. In his work with the IBM Garage he has helped shape an award-winning method for innovation that has transformed business models for Fortune 500 clients. Listen to this 30-minute presentation to find out more.
"The mandate for procurement organizations is clear – cost reduction alone no longer ensures success; creating value is equally important. How was Horizon Blue Cross Blue Shield able to achieve their desired future state? In this webinar, we will discuss:
• Why procurement needs a strategic makeover, the current adoption of emerging technologies by procurement, and the challenges faced by procurement exec
'Expedite your journey to innovation and modernization by joining us for an introduction to the IBM Garage.
IBM Garage brings designers, developers and solution architects together with your business and IT stakeholders to quickly create and scale new ideas that can dramatically affect your business. By focusing on outcomes first, IBM Garage’s new way of working guides your solutions from idea to delivery fast, applies advanced technologies with a purpose and de-risks innovation to achieve real business value.
In this webinar, we will describe the IBM Garage co-creation approach and share perspectives from leaders in design, development and building to scale. We will conclude with Q&A.
Für Geschäftsausfälle, oder zumindest für Rentabilitäts- und Gewinnverluste, wurden in den vergangenen 24 Monaten folgende Faktoren verantwortlich gemacht: Die digitale Disruption, wirtschaftliche Instabilität, politische Umwälzungen sowie ein anhaltender Fachkräftemangel. Vermutlich ist es keine große Überraschung, dass eine CEO-Umfrage von Gartner unter Geschäftsleuten ergab, dass das digitale Geschäft im nächsten Jahr oberste Priorität hat. Umfrageteilnehmer wurden gefragt, ob sie eine Management-Initiative oder ein TransformationsProgramm haben, um ihr Unternehmen digitaler zu machen. Die Mehrheit, 62 Prozent, sagte, sie hätten dies. 54 Prozent dieser Unternehmen gaben an, dass ihr digitales Geschäftsziel transformatorisch sei, während 46 Prozent angaben, das Ziel der Initiative sei die Optimierung. * Daher geht es für Unternehmen darum, zu lernen, sich zu entwickeln und agil zu sein. Zudem gilt es für sie, Technologien einzusetzen um effizienter zu konkurrieren und nicht der Trägh
Digital disruption, economic instability, political upheavals and skills shortages have all at some point in the past 24 months been blamed for business failure, or at the very least, lost profitability and earnings.
It’s perhaps not a huge surprise that a Gartner CEO survey on business priorities revealed that digital business is a top priority for next year. Survey respondents were asked whether they have a management initiative or transformation program to make their business more digital. The majority (62 percent) said they did. Of those organisations, 54 percent said that their digital business objective is transformational while 46 percent said the objective of the initiative is optimisation.*
So, for businesses it’s a case of learning to evolve and be agile, to use technology to help compete more efficiently and not fall victim to inertia. As businesses become increasingly dependent on the insights from data analytics and face-up to competition fuelled by the 24/7 society of in
Container adoption continues to grow as organizations look to transition from virtual machines to microservices-based architectures, known for their increased efficiency, portability, and scalability. But while containers afford an additional layer of security through their ability to isolate applications, a containerized environment is still susceptible to malicious attacks between containers or the within the shared resources of the underlying host.
Download this eBook to learn how you can develop a stronger security strategy for your AWS container deployments, from start to finish. Key takeaways include:
• Planning for maximum portability
• Setting permissions for users and system resources
• Creating an action plan based on log monitoring and IDS data
Profits are the name of the game for a lot of technology solution providers, but keeping them coming in the door isn’t always simple. Building a solid foundation starts with a strong, efficient sales team. This eBook helps outline the five keys to creating and maintaining a well-oiled sales machine that allows you to bring in more business and encourage recurring revenue from your existing clients.
Start new client relationships off right with professional looking, timely, and accurate sales proposals that demonstrate the excellent customer service clients should expect from your organization. Quote and proposal automation speeds up the sales closing process. It allows sales professionals to spend less time on administration and more time doing what they do best—selling. Automate the quote and proposal process so your organization can quote and close more deals, leading to stronger sales revenue.
Every commercial organization wants to grow. THrough its unlimited processing power Artificial Intelligence (AI) has the power to make that growth a reality. However, established workflows and processes often hamper the application of true AI, so how do organizations get started on digital transformation without disrupting their existing operations?
Intelligent content holds the key to digital transformation. But what do we mean by intelligent content? How does it all aid digital transformation? How do you take your first steps forward for building an intelligent formation for AI? What are the misconceptions around AI-led transformations?
This paper provides you with the answers.
In today’s digital world, technologies such as cloud have become commonplace to take digital transformation projects to the next level. But while cloud is critical to business transformation success, Australian IT decision-makers (ITDMs) still feel that the C-suite does not understand the time and complexity of the journey.
This paper explores:
• Insights on challenges faced by Australian ITDMs when rolling out cloud projects
• The role of the ITDM today
• Key blockages IT stakeholders encounter when driving digital change, and;
• What they need from the business and wider technology ecosystem to navigate the risks associated with starting a cloud project or moving to a full cloud-first model.
To keep up with the growing needs of students, faculty and staff, higher ed IT departments must deliver a modern and seamless digital experience—often despite significant budget and staffing hurdles.
In this peer report, IT leaders at four different universities share how they’re using Cherwell’s IT service management (ITSM) solution to tackle common challenges and create extraordinary results in three key areas: efficiency, campus-wide user experience and enterprise-level innovation. What they’ve accomplished is only the start:
• Halving customization and configuration time while boosting user satisfaction
• Improving service delivery and enabling campus-wide collaboration
• Helping departments beyond IT to pursue their own automation initiatives
By replacing legacy systems, automating manual workflows, enabling self-help and much more, IT pros are making radically new realities possible with a streamlined and customizable approach to ITSM. Download the report to read their stor