Published By: Sailthru
Published Date: Jul 01, 2015
Every marketer uses discounts for a very simple reason: they work extremely well. But discounts can be highly destructive to profit margins and your business goals. The most sophisticated marketers are looking at how to deploy discounts strategically for long-term success, rather than simply for short-term gains. That’s why we created the Ultimate Discount Strategy Guide.
Everything you need to know about marketing on LinkedIn, written both strategically, and instructionally. It’s your one-stop shop to the vast opportunities that await—increase awareness, influence perception, generate high quality leads, and ultimately drive revenue.
Published By: Marketo
Published Date: Oct 17, 2016
This ebook will explore why customer loyalty is critical for every marketer to foster and then how marketers can engage loyal customers as well as identify and engage non-loyal customers strategically to build loyalty. Download to learn more!
Published By: Symantec
Published Date: Oct 07, 2014
An ongoing cyberespionage campaign against a range of targets, mainly in the energy sector, gave attackers the ability to mount sabotage operations against their victims. The attackers, known to Symantec as Dragonfly, managed to compromise a number of strategically important organizations for spying purposes and, if they had used the sabotage capabilities open to them, could have caused damage or disruption to energy supplies in affected countries. Read more into the research on these attacks in this Symantec Security Response special report.
Adobe received the highest score for current digital experience (DX) delivery offerings in The Forrester Wave™: Digital Experience Delivery Platforms, Q3 2014 report. And, we’re continuing to innovate. Since the evaluation, we’ve launched several new capabilities that include richer support for mobile apps, increased usability through visual workflows, and a master marketing profile.
Read the report to see why Adobe was named a Strong Performer and to learn more about:
-The DX challenges that companies face and how they’re addressing them
-The array of tools and technologies available in digital experience delivery platforms
-The journey to unified, cross-channel digital experiences
“Strategically, Adobe differentiates with its vision of the connective tissue between its tools, and its aim for single customer profile.” – Forrester Research, Inc.
For customers looking to implement flash for primary data center storage, NetApp's All Flash FAS systems offer some significant advantages over competitive offerings. Customer can deploy All Flash FAS arrays for specific applications now and later extend them to private and hybrid cloud-based applications as enterprise IT's longer term strategy dictates. Read this technology insight paper on investing strategically in all flash arrays.
Published By: Dell EMC
Published Date: May 09, 2018
Dell’s approach to PC Lifecycle management is designed to help customers make the change from IT maintenance to innovation all while controlling their PC infrastructure costs. With this eGuide IT professionals will learn how to deploy, secure, and support PCs with unparalleled efficiency leveraging Dell’s industry-leading hardware, services, and security solutions. Access the eGuide from Dell and Intel® and you will learn:
• Why IT needs to take a different approach PC lifecycle management
• The four critical stages of the PC lifecycle (Plan, Deploy, Manage, and Retire)
• How to partner with Dell to strategically migrate to Windows 10
• What solutions can help in each phase to reduce costs and increase IT productivity
• The latest security solutions to protect data and employees
If you’re relying on manual processes for testing applications, artificial and automated intelligence (AI) and machine learning (ML) can help you build more efficient continuous frameworks for quality delivery.
In this on-demand webinar, “Continuous Intelligent Testing: Applying AI and ML to Your Testing Practices,” you’ll learn how to:
Use AI and ML as the new, necessary approach for testing intelligent applications.
Strategically apply AI and ML to your testing practices.
Identify the tangible benefits of continuous intelligent testing.
Reduce risk while driving test efficiency and improvement.
This webinar offers practical steps to applying AI and ML to your app testing.
The speaker, Jeff Scheaffer, is senior vice president and general manager of the Continuous Delivery Business Unit at CA Technologies. His specialties include DevOps, Mobility, Software as a Service (SaaS) and Continuous Delivery (CDCI).
The right content, strategically positioned and delivered with the right strategy, will help your Cornerstone LMS — and your other content channels — drive employee engagement and fuel greater business results.
The focus on employee engagement as a driver of better business results has gotten so much traction it’s spawned an entire category of solutions within the HCM universe. But if you’re a SumTotal client, you already own a tool that has incredible — but often-overlooked — potential for creating an environment in which engagement can not only flourish, but actually be sustained.
It’s all about having content that strategically positions your company, is easy to find, and truly engages your employees to seek opportunities to make a difference and to grow professionally.
To really shape your SumTotal LMS into the effective piece of technology you know it can be — to see it achieve the results you and your leadership team expect it to deliver — you need to be a content architect and have a great content strategy.
Now you can learn the process Bluewater has developed through years of experience helping clients worldwide maximize their SumTotal LMS to drive higher engagement and better business results:
• Mapping out a plan for engagement success
• Understanding the negative effects when you don’t have a content strategy that makes strategic sense for your organization — on employees, leaders, LMS owners, and learning practitioners
• Architecting content for engagement today — and for the road ahead
• Building the framework for a rich content ecosystem where learners feel at home
• Focusing on people, processes, and technology: an approach to content strategy that supports a culture of engagement
It’s all about being ridiculously happy with your SumTotal LMS.
Published By: SAP Concur
Published Date: Aug 07, 2019
"If you’re automating routine Accounts Payable tasks such as matching payments and invoices, that’s a great start, but you’re only scratching the surface. Learn how to take your AP team to the next level by grabbing your copy of this SAP Concur sponsored CFO eBook on artificial intelligence for AP management.
By deploying AI strategically for AP processing, you will:
- Reduce the headaches of manual processing, lost invoices and other barriers
- Achieve greater visibility into data to improve cash forecasting
- Augment human decision-making to position your company for growth"