Compensation managers know that, although budgets are tight, top performers still insist on being rewarded. This complimentary SuccessFactors white paper shows how you can create a strong compensation program. Download it today.
Published By: Logrhythm
Published Date: Sep 05, 2017
The purpose of this white paper is to show you how you can successfully build a SOC, even with limited resources. The paper first explains the basics of the Cyber Attack Lifecycle and the need to address it through the Threat Lifecycle Management framework. Next, the paper explains the basics of SOCs, providing details of what SOCs mean in terms of people, processes, and technology. Finally, the paper walks you through a methodology for building a SOC with limited resources, focusing on tactics to make your rollout smooth and successful. After reading this paper, you should be ready to start planning your own SOC.
Published By: Monetate
Published Date: Sep 30, 2014
One company dominates all the rest in the quest for consumer budgets—Amazon.
The secret to this success is laser-focused on one objective: delivering a customer experience that converts. But how do they do it?
This white paper examines five features and sales tactics that Amazon uses to convert shoppers (and five tactics it doesn’t use) to show you how you can achieve equal?or even higher?growth rates than Amazon.
The balance of power has shifted from brand owners to customers, and what people say about you online can either derail your business or accelerate its success. This is especially true for consumer-focused brands in industries such as retail, hospitality, automotive and healthcare
This guide will help you understand the role of online reviews in overall brand health, and the tactics to maximize your online reputation.
Published By: Silverpop
Published Date: Sep 19, 2011
The most successful marketers will be those who stand out by infusing their content with a more human feel. Here are five tips and tactics guaranteed to strengthen your messages and delight your subscribers.
When it Comes to Brand Perception, You’re No
Longer in Control
The balance of power has shifted from brand owners to customers, and what people say about
you online can either derail your business or accelerate its success. This is especially true for
consumer-focused brands in industries such as retail, hospitality, automotive and healthcare
This guide will help you understand the role of online reviews in overall brand health, and the tactics
to maximize your online reputation.
"Successful talent acquisition today puts candidates front and center. To accomplish the goals of recruiting and retaining top talent, providing excellent patient care, and consolidating healthcare
with partners, payers need to think cost effectively. Updating
talent acquisition tactics and technologies doesn't have to be
expensive, though. Take note of how Best-in-Class companies
recruit, hire, onboard, and retain employees. Learn more."
Published By: Marketo
Published Date: Mar 18, 2019
The role of marketing is constantly evolving. More than ever, marketing has to prove its impact on the success of the business. Outside executives often believe that marketing exists solely to support sales, or as an arts function that hosts company events and puts logos on t-shirts. With the pressure increasing, the growing imperative for marketers to prove their worth has arrived. It’s time for marketers to take control over the revenue process, earn the respect of their organizational peers, and earn a seat at the table. What must marketers do to be seen as an integral part of the machine that drives revenue and growth?
Download The Definitive Guide to Marketing Metrics and Analytics to learn about:
Establishing a culture of accountability
Planning programs with ROI in mind
Creating a framework for measurement
Embracing revenue performance management
Mastering the art of forecasting
Building dashboards to inform complex decisions
Implementation across teams, tactics, and technolog
Published By: Magento
Published Date: Feb 15, 2018
This is a great opportunity to discuss the critical aspects of what makes B2B eCommerce successful. Join Magento Commerce, Magento Solution Partner, Monsoon Consulting, and leading UK supplier and industry leader in B2B online sales, Brymec, for The Anatomy of B2B Success webinar.
In this webinar, Peter Sheldon shares how digital transformation is driving B2B online sales growth and provide tips on current eCommerce executive thinking. Guy Hewison and Russell Schlaudraff from Brymec share how they are delivering the ‘future of online ordering.’
If you are serious about growing your B2B eCommerce, discover:
What's driving the move to online ordering and self service in B2B
The importance of understanding who your customers’ buyer really is
The common challenges and pitfalls B2B companies face with implementations
Advice from Brymec for sourcing a B2B eCommerce platform
Tactics for growing online sales and providing a better customer experience
Human resources departments continue to struggle to build the best workforce. There are plenty of applicants but not enough candidates with the right combination of skills, experience, work ethic, and attitude to be top performers. The success of any organization depends on its people. Employees are a company’s greatest asset—and that asset must be managed to yield positive results. At Sage, we call this the Return on Employee Investment, or ROEI. This guide provides tactics and tips to help you improve the effectiveness of your company’s recruiting, hiring, and onboarding processes.
Behind every successful app is a great user acquisition strategy. In our whitepaper, Four Tips for Driving Mobile Advertising Success, learn four essential tactics creating successful mobile advertising program.
Ad Age, BtoB, and Act-On deliver the results of research into the factors of successful lead-generation strategies and tactics, with findings and recommendations most pertinent to the SMB marketer and sales director.
Published By: Gold Lasso
Published Date: Jul 13, 2007
Successful delivery is the driving force behind an effective email marketing campaign. The purpose of this paper is to provide a summary of terms (or jargon) related to e-mail deliverability, increase general knowledge of the concept, discuss delivery barriers and provide tactics to overcome these issues.
While a business case is all about the numbers, knowing how and when to push the proposal through the approval process requires an understanding of the psychology behind how proposals are selected and funded. Learn the tools and strategies to develop a business case and gain approval within your company.
Master data management (MDM) programs provide ways to ensure that data is consistent in different systems throughout an organization, but poorly managed initiatives are large and complicated affairs.
This handbook will provides practical advice on how to develop and implement successful MDM programs that can pay big business dividends. Discover expert advice on:
- Strategies and tactics for effective MDM processes
- The technology considerations that should be factored into project plans
- The ramifications of incorporating pools of “big data” into MDM efforts
- And more
Whilst the FSI sector races to implement cutting-edge technologies such as AI, blockchain and automation, there are no mutually agreed upon set of best practices to implement these technologies. As a result, organisations are using their own blend
of strategic initiatives and company culture to drive innovation, with varying levels of success. To help, this article features advice from five of the leading experts in the FSI and technology sector today.
Several of the most visible tactics to kick-start innovation in FSI organisations include launching innovation or incubation centres, launching hackathons, partnering with or acquiring start-ups, venture investment or simply trying to develop solutions in house. Whilst each of these approaches has potential, there is a risk that organisations fall into the trap of innovation theatre, in other words, failing to effectively integrate cutting edge technology into key business functions.