awareness

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Published By: IHS GlobalSpec     Published Date: Jul 09, 2014
Industrial customers use content to research and make purchasing decisions. Are you giving them the info they need? Developed by IHS GlobalSpec, this white paper explains the growing importance of using content to attract, acquire and engage engineers and technical professionals. Content marketing positions your company as an expert, builds trust and introduces new products and services to a wider audience via webinars, technical articles, social media and more. Find out which content appeals most to technical professionals. Learn how to provide information that fulfills their needs at specific points in the buying cycle. And see examples of how and where industrial suppliers effectively use content marketing to deliver information that can help turn shoppers into buyers. Content Marketing for Industrial Marketers also explores the challenges of producing enough of the right content, repurposing it across multiple channels and budgeting for it. Plus, it provides the steps to start dev
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ihs globalspec, influence buying decisions, content marketing, purchasing decision makers, content marketing strategy, building brand awareness, content marketing vehicles, engagement opportunities, user-generated content, improve engagement, engaging content, social media engagement, re-using content, b2b content marketing, content assets, content marketing budgets, curating information, content marketing measurement, industrial marketers
    
IHS GlobalSpec
Published By: Intel Corp.     Published Date: Aug 08, 2012
Enterprise Strategy Group shares why client-side deduplication is the best. Dedupe 2.0 leverages intelligence and awareness at the source, backup server, and storage device. In these scenarios, the awareness of what data is already in the deduplicated storage and the discernment to send new data or not is performed within the production server instead of the backup server or deduplicated storage. Hence, network savings begin at the production server and backups are significantly faster since only changed data is transmitted from the production server to the storage solution.
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dedupe, 2.0, store, once, enterprise, strategy, group, client, deduplication, dedupe, awareness, backup, server, storage, device, data, technology
    
Intel Corp.
Published By: Intel Security     Published Date: Jan 20, 2015
With networks sprawling to massive proportions and malicious activity constantly evolving, situational awareness is more vital than ever in keeping your network secure. But it’s not built on skills alone. Eight tools are equally as essential for keeping your situational awareness—and your network—alive.
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situation awarenss, network awareness, network security tools, essential network tools, next generation firewall, next generation firewall features, ngfw
    
Intel Security
Published By: ipoque     Published Date: Feb 14, 2019
Application-aware vEPC is the key to SDN/NFV service deployments. Deep packet inspection software provides granular network data, which lays the foundation for application awareness in mobile networks. This case study explains how a leading provider of virtualized network solutions uses the best-berforming deep packet inspection (DPI) software R&S®PACE 2 by Rohde & Schwarz to provide their CSP customers with overall network intelligence at a highly granular level.
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dpi, deep packet inspection, vepc, sdn, nfv, network analytics, virtual network
    
ipoque
Published By: Javelin Strategy & Research     Published Date: Jul 02, 2008
Javelin Strategy & Research has released a study covering data breach victims, which highlights the acute awareness among consumers about data security and the significant implications security breaches represent to businesses once consumer trust is compromised. Read this report, which also reveals Javelin's recommendations to institutions to address consumer security concerns and expectations in the event of a data breach.
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javelin, debix, customer service, customer experience, damage control, data breach, security breach
    
Javelin Strategy & Research
Published By: Jigsaw     Published Date: Mar 15, 2010
One of the great myths in marketing & sales is that generating lots of 'leads' or 'awareness' for a product automatically translates into lots of new business. But quantity does not equal quality. The truth is this: if you don't have a clear denition of who your ideal customer is, why they buy, the language and stories that are meaningful to them, and where they live, you won't find them. Use this worksheet to help.
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jigsaw, gen, demand generation, awareness, leads, support, sales, targetingb2b
    
Jigsaw
Published By: Jigsaw     Published Date: Nov 17, 2010
This white paper will discuss how business owners and salespeople can source the freshest business data and what to look for when choosing a business data provider.
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jigsaw, gen, demand generation, awareness, leads, support, sales, targetingb2b, b2b, leads, data leads
    
Jigsaw
Published By: Jigsaw     Published Date: Apr 07, 2011
Do you feel like you are rolling the dice every time you buy a new prospect list? How do you know that the money you spend on a new list is a good investment or not?
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jigsaw, gen, business data, awareness, leads, sales, targeting b2b, b2b, leads, data leads, quality data
    
Jigsaw
Published By: Jigsaw     Published Date: Apr 12, 2011
This white paper will discuss how business owners and salespeople can source the freshest business data and what to look for when choosing a business data provider.
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jigsaw, gen, demand generation, awareness, leads, support, sales, targetingb2b, b2b, leads, data leads
    
Jigsaw
Published By: Jive Software     Published Date: Mar 03, 2010
Learn how an industry-leading provider of storage and data management solutions used Social Business Software to accelerate a global branding initiative and connect with thousands of community members across one hundred countries.
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jive, netapp community, social business software, storage, data management, hosting, online community, brand awareness, web experience, deployment
    
Jive Software
Published By: Juniper Networks     Published Date: Oct 02, 2018
As customers demand and expect more of a digitized experience, the scale and volume of secure data that’s being transmitted across the network is increasing exponentially. At the same time, across the APAC region high digital connectivity, contrasted with low cybersecurity awareness, growing cross-border data transfers and weak regulations have made this data a global target. The growth in the “as-a-service” nature of the cybercrime marketplace is also fueling an increase in the number of traditional crime groups and individuals drawn into cyber offending. New sources of vulnerability from mobile, BYOD, CYOD, web-services and IoT devices are further broadening the cyber threat landscape with ever-more sophisticated forms of malware and DDoS attacks. Download the IDC Report to get some tips on how to stay protected against cybercrime.
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Juniper Networks
Published By: Knightsbridge     Published Date: Sep 09, 2014
Organizational models today are shifting from hierarchical to flat. Careers are no longer an upward trajectory, but more likely to be a series of experiences, projects and development opportunities. But, a lack of awareness around the new flat organization dynamics is resulting in a perceived lack of opportunities for career movement within companies, and frustration among employees and leaders.
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knightsbridge, career management, career development, talent development, employee engagement, manager relationship, human resources
    
Knightsbridge
Published By: Lotame     Published Date: Jun 01, 2010
Lotame's whitepaper presents the first ever study of brand equity measures (including brand awareness, favorability, ad recall, and purchase intent, and viewership intent) and their mathematical relationships to clicks, interaction rates, and time spent.
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lotame, metrics, branding, brand awareness, clicks, interaction rates, clicks, romi, recall
    
Lotame
Published By: Marketo     Published Date: Mar 11, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, The Definitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
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marketo, lead generation, defining a lead, seo, landing pages, social media, email marketing, middle of the funnel, optimization, metrics, testing
    
Marketo
Published By: Marketo     Published Date: Jun 03, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue.
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marketo, marketing automation, lead generation, crm, crm solutions, marketing solutions, lead nurturing, content marketing, website seo, telesales, content syndication
    
Marketo
Published By: Marketo     Published Date: Feb 11, 2019
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team. ResizedImage389253 dog with laptop lead generation You’ll learn how to: Define a lead and understand his or her buying journey Build a robust lead generation strategy t
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Marketo
Published By: Marketo     Published Date: Mar 13, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, The Definitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
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marketo, lead generation, defining a lead, seo, landing pages, social media, email marketing, middle of the funnel, optimization, metrics, testing
    
Marketo
Published By: McAfee     Published Date: Feb 25, 2015
This report summarizes the McAfee 5206's throughput based on the latest version 5.8 software, with various firewall policies applied and different traffic scenarios.
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mcafee 5206's throughput, mcafee, testing of the mcafee ngfw, security, firewall, security internet, dpi, url filtering, http traffic, application awareness
    
McAfee
Published By: McAfee     Published Date: Oct 28, 2013
Watch this 3 minute video for a unique way of accessing public and private cloud services without losing governance and situational awareness.
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stonesoft, network security software, network security solutions, network security appliance, network security systems, virtual network, virtual security, virtualization security
    
McAfee
Published By: McAfee     Published Date: Apr 25, 2012
The best protection against today's network threats are solutions that are adaptable, dynamic, easily managed, contextually-aware and affordable. Download this whitepaper to learn more.
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stonesoft, network security software, network security solutions, network security appliance, network security systems, virtual network, virtual security, virtualization security
    
McAfee
Published By: McAfee     Published Date: Apr 16, 2014
This paper examines what US federal agencies and organizations should look for in log management strategy and integration into and support of applicable and prospective security and compliance programs and initiatives.
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siem, log management, federal agency, compliance, situational awareness, visualization
    
McAfee
Published By: McAfee     Published Date: Apr 25, 2014
While enterprises appear to be aware of advanced malware and its security challenges, the measures to defend against it need some attention and investment. This report presents survey results that gauge enterprise awareness of advanced malware and what measures are being taken to defend against it.
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advanced malware, protection, network breaches, intrusion provention systems (ips), web and email gateway protection, tracking malware, malware analysis and detection, blocking and remediating malware, sandbox technology, network protection, integrating security systems
    
McAfee
Published By: McAfee     Published Date: Aug 14, 2014
The only way to be prepared is to be aware. Make sure you have the right tools for optimal situational awareness of your network security.
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situation awarenss, network awareness, network security tools, essential network tools, next generation firewall, next generation firewall features, ngfw
    
McAfee
Published By: McAfee     Published Date: Oct 28, 2014
For SIEM to help usher in more effective security and risk management strategies—particularly related to threat mitigation, embracing trends, and aligning with business priorities—these five business issues must be addressed. McAfee spoke with SIEM users and this brief lists those top issues along with corresponding customer case studies and use cases.
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big security data, situational awareness, real-time context, management ease, integrated security, siem, mcafee, risk management strategies, siem use cases, customer stories, federal government, healthcare provider, retailer, utility company, financial services
    
McAfee
Published By: McAfee     Published Date: Sep 15, 2014
With networks sprawling to massive proportions and malicious activity hitting hard, fast, and constantly evolving, situational awareness is more vital than ever in keeping your network secure. Situational awareness refers to the continuous monitoring of your network by analyzing bulk data collected from sources across the board. In other words, it delivers a detailed overview of all areas of your network so you know exactly what’s going on through increased visibility and response capabilities.
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best practices, network security, it security, security management, threat response, hacker detection
    
McAfee
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