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Published By: AdRoll     Published Date: Jul 11, 2017
Nothing is more top of mind for marketers than attribution. It’s a complex topic, and there are lots of questions. Should you measure only the first click, or the last click? Should you also measure views? Should you combine view measurement with click measurement? How long should you wait to give credit to user activity? In this whitepaper, we examine the history of attribution models and dive deep into AdRoll platform data, third-party research, and advertiser survey data to make the case for marketers to adopt a blended attribution model, one that combines both ad views and clicks. Attribution is critical to marketing success because nothing has a bigger influence on evaluating results than how you measure the impact of your advertising. And in the digital paradigm, almost everything is measurable. When we surveyed our customers, we heard this point loud and clear. Of the 1,050 marketers we spoke to in our 2016 State of the Industry Report, 84% believe attribution is critical or ver
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attribution, adroll, performance marketing, advertising
    
AdRoll
Published By: BlackBerry     Published Date: Sep 29, 2009
The year 2009 will forever be remembered as a time when the global economy began a painful restructuring amid a cascade of systemic failures -- credit panic, stock market crash, and mortgage meltdown and business contraction. But some smart and able accounting firm decision-makers stand to benefit... if they can catch the right trends. In this research report, we examine five of the critical issues that are creating new opportunities for the accounting profession and nine key strategies for obtaining competitive advantage.
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blackberry, accounting, cpa, microsoft exchange, mobile device management, mobile device management software, mobile workers, remote computing
    
BlackBerry
Published By: BlackBerry Cylance     Published Date: Jul 02, 2018
Phoenix Children’s CISO, Daniel Shuler, and its IT security team are responsible for protecting 5,000 endpoints in the hospital and across more than 20 clinics in the region. Endpoints include physician and staff laptops and desktops, nursing stations, servers, Windows-based clinical devices, credit card payment processors, and point-of-sale terminals. These endpoints are used to store and/or process personal health information (PHI), and payment and credit card information. They must comply with HIPAA for PHI and voluntarily comply with the Payment Card Industry Data Security Standard (PCI-DSS) for credit card data. The IT security team’s existing industry-leading AV solution claimed to provide visibility into malicious activity aimed at the endpoints. It continuously reported all endpoints were safe, sound, and secure. This caused Daniel to be suspicious. He knew from experience that such low levels of endpoint malicious activity was highly unlikely. Read the full case study to learn about the results Cylance was able to deliver.
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hospital, cyber, security, data
    
BlackBerry Cylance
Published By: Blend     Published Date: Oct 07, 2019
Every lender, bank, and credit union has different product mixes and marketing priorities, but one thing they all share is the goal of winning, retaining, and growing our customer relationships. Typically, there are two ways to maximize customer engagement: seek margin with products like credit cards, or seek volume and deeper relationships with products like home equity. This report analyzes both of these options through three key lenses: current market conditions, access to today’s high-quality borrowers, and the rich opportunity for integrated, targeted marketing. Our goal is to enable you to determine the best way to fine-tune your strategic customer engagement for 2019 by helping you: Review current market conditions. Connect with higher-quality borrowers. Develop a 360-degree, integrated marketing mix.
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Blend
Published By: Dun & Bradstreet     Published Date: Feb 02, 2016
Take the mystery out of business credit data The modern-day explosion in data has presented new challenges for interpreting financial reports to uncover meaningful insight. We often struggle to be efficient with the resources we have and the data we use to make our decisions, whether we’re talking with a new customer or an existing one.
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hoovers, credit data, data analysis, credit report, evaluation, risk assessment
    
Dun & Bradstreet
Published By: Experian     Published Date: Sep 20, 2011
For a limited time, you can see the benefits of our information for yourself with a 30 day free trial of our commercial credit reports and scores
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credit report, credit score, credit check, toll-free support, identity theft protection, online consumer credit advice, experian, credit
    
Experian
Published By: FICO EMEA     Published Date: May 31, 2019
: FICO commissioned an independent research study by TM Forum to look at how global telecommunication providers are using (and plan to use) machine learning and advanced analytics to improve the customer experience in credit risk and beyond. This in-depth report includes key insights from a global survey as well as executive interviews with leading communication service providers such as Telstra, Vodafone, Sky, Globe Telecom, and BT on their vision for leveraging artificial intelligence to stop fraud, better engage customers across channels, improve risk management, and drive collection results. Read this report to understand: o What CSPs see as the biggest drivers for deploying advanced analytics over the next two years o How and where BT, Globe Telecom, Vodafone UK, Sky and Telstra are using analytics, from marketing through origination o The opportunities and pitfalls around financing devices as opposed to or in addition to subsidising them o The scope for analytics to improve c
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csp, advanced analytics, telco, improve credit risk, reduce fraud loss
    
FICO EMEA
Published By: First Advantage     Published Date: Apr 17, 2018
DEI Communities, based in Omaha, Nebraska, manages apartment communities throughout the central United States. With a healthy portfolio of more than 9,400 units, the company has always placed a high priority on pre-lease applicant screening, which includes a basic criminal background check, eviction check and credit check on all applicants. A few years ago, however, it learned a valuable lesson – that not all screening providers are created equal. After switching to a new provider– First Advantage Resident Screening–the company discovered some impressive benefits, including better data, more streamlined processes, greater reporting flexibility, reduced bad debt and higher efficiency overall.
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First Advantage
Published By: First Advantage     Published Date: May 01, 2018
DEI Communities, based in Omaha, Nebraska, manages apartment communities throughout the central United States. With a healthy portfolio of more than 9,400 units, the company has always placed a high priority on pre-lease applicant screening, which includes a basic criminal background check, eviction check and credit check on all applicants. A few years ago, however, it learned a valuable lesson – that not all screening providers are created equal. After switching to a new provider– First Advantage Resident Screening–the company discovered some impressive benefits, including better data, more streamlined processes, greater reporting flexibility, reduced bad debt and higher efficiency overall.
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First Advantage
Published By: IntelliCorp     Published Date: May 31, 2012
Need to implement a pre-employment screening solution for your organization or want to evaluate your current program? Download this free whitepaper to receive a clear explanation of what you should consider to help mitigate risk.
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intellicorp, background check, pre-employment screening, background screening company, fcra, consumer report, criminal search, sex offender registry
    
IntelliCorp
Published By: IntelliCorp     Published Date: Feb 12, 2015
Learn the basics of how to create a comprehensive and compliant background screening program that can help your organization reduce risk and promote a safe work environment.
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background checks, background screening, employment background check, employment verification, criminal background check, education verification, drug testing, employment screening
    
IntelliCorp
Published By: Symantec     Published Date: Oct 07, 2014
The rising intensity and sophisticated nature of cyber-attacks has created a precarious environment for businesses charged with protecting their customers’ personal data. In 2012, credit card and debit card fraud resulted in losses amounting to $11.27 billion. In January 2014 alone, a single cyber-attack exposed more than 105 million identities. To steal this data, one option is to target the point at which a retailer first acquires that card data – the Point-of-Sale (PoS) system. PoS systems are increasingly being targeted by these attackers, which is why it's more important than ever to protect these devices and the systems they are connected to. Read more into the research on these attacks in this Symantec Security Response special report.
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point of sale systems, cyber-attacks, precarious environment, fraud, personal data, pos, security response
    
Symantec
Published By: VMware     Published Date: Sep 12, 2019
You’ve heard the stories: a large Internet company exposing all three billion of its customer accounts; a major hotel chain compromising five hundred million customer records; and one of the big-three credit reporting agencies exposing more than 143 million records, leading to a 25 percent loss in value and a $439 million hit. At the time, all of these companies had security mechanisms in place. They had trained professionals on the job. They had invested heavily in protection. But the reality is that no amount of investment in preventative technologies can fully eliminate the threat of savvy attackers, malicious insiders, or inadvertent victims of phishing. Breaches are rising, and so are their cost. In 2018, the average cost of a data breach rose 6.4 percent to $3.86 million, and the cost of a “mega breach,” those defined as losing 1 million to 50 million records, carried especially punishing price tags between $40 million and $350 million.2 Despite increasing investment in security
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VMware
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