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Published By: Salesforce Commerce Cloud     Published Date: Sep 29, 2016
The concept of distributed commerce, the ability for consumers to buy on any Internet-connected device or application, could have a profound impact on retail. As a result, integrating new means of engagement and commerce – quickly and at scale – is vital. In this whitepaper from Salesforce Commerce Cloud, formerly Demandware, you’ll see how every touchpoint is a transaction and how retailers can adapt. Download now!
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demandware, commerce, retail, shopping, shopping journey, distributed commerce
    
Salesforce Commerce Cloud
Published By: Salesforce.com     Published Date: Mar 11, 2008
This 34 page guide readies you for a Salesforce Mobile rollout. Salesforce Mobile helps your mobile teams succeed by keeping them in touch with the latest data, whenever and wherever they need it, directly from mobile devices. With Salesforce Mobile, field professionals are prompted to log information directly in Salesforce or AppExchange apps immediately after important customer calls, emails, and appointments, so critical information is logged in near real time.
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salesforce, crm, customer relationship management, sales tools, collaboration, smart phones, blackberry, appexchange
    
Salesforce.com
Published By: Salesforce.com     Published Date: Oct 28, 2013
The ability to deliver exceptional customer experiences is proving to be a business differentiator – in fact, organizations that have a more mature customer experience strategy report between 10-20% greater impact on revenue generation outcomes than less mature businesses. This white paper reveals how your organization can better respond to changing consumer behaviors, needs, and expectations regarding customer experience and touch points.
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custom service, contact center, supporting technology, customer service trends, best practices
    
Salesforce.com
Published By: SAP     Published Date: May 15, 2015
This paper examines the growing relationship between customer experience, loyalty, and repeat sales – and presents actionable strategies for creating encounters based on seamless dialogue across multiple touchpoints. It combines inspiring examples and best practice insights to demonstrate how the customer experience can pave the way for a profitable brand with a clear and unwavering narrative. Most importantly, it offers a blueprint for companies who know that making customer experience intrinsic to brand strategy is the first phase of future-proofing a business and facilitating unencumbered growth.
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customer experience, customer loyalty, repeat sales, omni-channel customer
    
SAP
Published By: SAP     Published Date: Jun 12, 2015
Competition for talent is fierce, and employer branding – or communicating why your company is a great place to work – is becoming a more sophisticated and more critical part of a recruiting strategy. While you communicate an employer brand in many ways, it’s most important on the corporate career site, where you have the opportunity to convert people you’ve touched through other channels into potential future employees. A poor user experience on your career site negatively impacts your employer brand and greatly reduces the chance that people will fill out an application. Download this white paper to discover five best practices that can help make your career site your # 1 recruiting asset.
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SAP
Published By: SAS     Published Date: Jun 11, 2018
Electric vehicle technology touches all areas of the utility business, including IT, forecasters and grid operations. The growth of IoT-connected devices, both in the utility-owned grid and customer-owned smart energy apps, makes this a rich field for innovation. But what analytics infrastructure is needed in order to manage the future demand coming from EVs? And what opportunities and risks do EVs present? This white paper from Navigant Research, sponsored by SAS and Intel, explores the analytics infrastructure that utilities need to prepare for and benefit from the growth of EVs.
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SAS
Published By: SAS     Published Date: Aug 28, 2018
Starting data governance initiatives can seem a bit daunting. You’re establishing strategies and policies for data assets. And, you’re committing the organization to treat data as a corporate asset, on par with its buildings, its supply chain, its employees or its intellectual property. However, as Jill Dyché and Evan Levy have noted, data governance is a combination of strategy and execution. It’s an approach that requires one to be both holistic and pragmatic: • Holistic. All aspects of data usage and maintenance are taken into account in establishing the vision. • Pragmatic. Political challenges and cross-departmental struggles are part of the equation. So, the tactical deployment must be delivered in phases to provide quick “wins” and avert organizational fatigue from a larger, more monolithic exercise. To accomplish this, data governance must touch all internal and external IT systems and establish decision-making mechanisms that transcend organizational silos. And, it must provi
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SAS
Published By: SAS     Published Date: Jun 26, 2019
From child welfare and public health to combating prescription abuse and improving education, analytics is improving government programs around the world. The articles in this e-book touch on several areas where analytics is making, or could make, a significant impact in the way governments operate. We’ve pulled together some of our favorite best practices that showcase the role analytics plays in better decision making.
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SAS
Published By: SAS     Published Date: Oct 14, 2019
What’s the best way for businesses to differentiate themselves today? By delivering a unique, real-time customer experience across all touch points—one that is based on a solid, connected business strategy driven by data and analytics insights. We believe brands that gain the ultimate analytical advantage—by unifying the analytics life cycle from data to discovery to deployment—will also gain the ultimate competitive advantage through brand preference.
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SAS
Published By: Scribe     Published Date: Oct 09, 2013
The State of Customer Data Integration 2013 survey report is based on over 900 responses ranging from independent business and IT leaders to Scribe's data integration channel partners. Overall results reveal that today's businesses are still on the journey to connect their core business systems and deliver customer data to their users across the business. Customer data should be free-flowing across all business touch points to enable companies to run faster, do more, and at lower cost.
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scribe, scribe software, data, data integration, business systems integration, crm, crm systems integration, cloud
    
Scribe
Published By: Scripted     Published Date: Apr 10, 2015
This ebook will alleviate the challenges of creating effective and quality content in today's new SEO landscape. We'll touch on the history of the Google algorithm updates, discuss Panda 4.0 and 4.1, and break down the state of content marketing and the emergent best practices.
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google seo, algorithm changes, algorithm ecosystem, content management, marketing, best practices, content marketing
    
Scripted
Published By: Seamless     Published Date: Jun 18, 2013
Unfortunately, creating a corporate culture that fosters real creativity and innovation can be a daunting task for many companies. Rather than simply giving the mandate, “let’s all be more creative,” companies need to create environments that motivate, support and inspire employees to be creative. This whitepaper touches on seven simple strategies to fuel creativity in your company.
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creativity, innovation, strategy, leadership, creative, change management, agility
    
Seamless
Published By: Selligent Marketing Cloud     Published Date: Sep 24, 2019
Everybody in marketing is chasing today’s consumers as they hop from channel to channel on their digitally empowered customer journeys. Some marketers are more successful than others. Brands with integrated omnichannel touchpoints can let customers start researching a product on their laptop, receive related advertising on social, ask questions on chat, make the purchase on their phone, and pick up the product at their nearest store.
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Selligent Marketing Cloud
Published By: Shell - Greases     Published Date: Nov 05, 2019
L'adoption des meilleurs procédés de lubrification est essentielle pour assurer la longévité de vos équipements et obtenir les meilleurs résultats, quel que soit votre secteur d'activité. Le rendement reste un élément clé et le moindre gain d'efficacité peut avoir des répercussions majeures sur vos profits. C'est pourquoi Shell propose désormais ses graisses de haute performance en cartouches à visser Lube-Shuttle®. Avec Lube-Shuttle®, finis les soucis. Découvrez le plaisir d'un graissage propre, simple et rapide et changez facilement de cartouches à visser Lube-Shuttle® en un clin d'œil : dévissez le bouchon, insérez la cartouche dans le pistolet de graissage et vissez-la pour la sécuriser. Aucune étape de décompression nécessaire : poussez légèrement le piston suiveur et la graisse commencera à s'écouler. Grâce au design révolutionnaire du piston suiveur des cartouches Lube-Shuttle®, vous pourrez utiliser vos cartouches jusqu'à la dernière goutte de graisse et éviter tout gaspillage
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Shell - Greases
Published By: Signal     Published Date: Nov 09, 2016
Go beyond email. Learn how to leverage your first-party data to create brand champions across all devices and channels.
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signal, marketing, brand loyalty, first-party data, loyalty programs, customer engagement, digital customer touchpoints
    
Signal
Published By: Silver Peak     Published Date: Apr 12, 2016
This white paper illustrates how the integration of zero touch provisioning with EdgeConnect profiles, and the further integration of local profiles into the global business intent of Silver Peak’s virtual overlays, fulfills the promise of SD-WAN with virtualised wide area networking.
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security, integration, wan, software defined wan, edgeconnect, virtualisation, networking
    
Silver Peak
Published By: Silverpop Engage B2B     Published Date: May 19, 2009
Smaller budgets. Fewer personnel. More pressure to show value. As the recession lingers on, B2B marketers are being called upon to deliver bigger, faster, cheaper results with less resources. But the current economic climate means even companies able to make high-dollar purchases will require more touch points to nurture them through the buying process. Today's business buyers are cautiously working to make smarter, more informed decisions.
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silverpop, engage, roi, metrics, email marketing, opens, clicks, recession
    
Silverpop Engage B2B
Published By: Sitecore     Published Date: Feb 25, 2015
The forces of digital disruption have empowered consumers and inverted the power relationship between buyers and sellers. Competitive advantages based on manufacturing, distribution, and IT are no longer sustainable. Customer loyalty has all but disappeared; buyers can and will shift their allegiance immediately if disappointed. In the era of the empowered consumer, business success depends upon offering consistently outstanding customer experiences across multiple touchpoints and over the entire customer lifecycle.
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content management, vendors, digital experience, optimization, web page, hosting, business, agenda
    
Sitecore
Published By: Sitecore     Published Date: Nov 05, 2015
In the era of the empowered consumer, business success depends upon offering consistently outstanding customer experiences across multiple touchpoints and over the entire customer lifecycle.
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sitecore nfusion, customer lifecycle, customer loyalty, customer experience, customer insight
    
Sitecore
Published By: SiteImprove     Published Date: Sep 13, 2019
This report is an attempt to understand what marketing leaders view as their top issues with regard to corporate websites and broader digital presences, and to identify their focus areas today and over the next 12 months. The results point to a desire for marketers to optimise the customer experience across every touchpoint. That aim is commendable but, as our research makes clear, there are serious obstacles along the way.
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SiteImprove
Published By: SiteImprove     Published Date: Oct 02, 2019
This report is an attempt to understand what marketing leaders view as their top issues with regard to corporate websites and broader digital presences, and to identify their focus areas today and over the next 12 months. The results point to a desire for marketers to optimise the customer experience across every touchpoint. That aim is commendable but, as our research makes clear, there are serious obstacles along the way.
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SiteImprove
Published By: Skillsoft     Published Date: Jun 25, 2015
Read this white paper to learn how to ensure your IT organization is in touch with the latest industry developments.
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it organization, industry developments, technology, optimization, human resources
    
Skillsoft
Published By: SolarWinds MSP     Published Date: Jan 25, 2017
Take a look at our E-book “How to Price managed Cloud Services,” to discover how you can use the cloud to your advantage. Learn how you can use an a la carte pricing model to bundle more services and drive more value for your customers and for your business. You can add a personal touch for your customers that no other IT service provider can give them – support, service and help when they need it.
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solarwinds, msp, managed cloud services, cloud
    
SolarWinds MSP
Published By: Spectrum Enterprise     Published Date: May 28, 2019
In the age of the digital enterprise, success is built on the foundation of fast, reliable and secure Internet access. No one knows this better than IT staff working to meet enduser demands. Their list of challenges is extensive and touches practically every employee in their companies:
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Spectrum Enterprise
Published By: Spredfast, Inc.     Published Date: Nov 15, 2013
In the pages of this eBook, we have gathered opinions and insights from today’s leading social brand strategists and visionaries that address many of these questions. Like Natanya Anderson’s feature on how Whole Foods Market is thinking about engagement at the brand and local level that discusses not only where the brand is present, but how messaging changes at these touchpoints.
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spredfast, ebook, social media, marketing, branding, fan loyalty, the social experience
    
Spredfast, Inc.
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