go market

Results 26 - 50 of 558Sort Results By: Published Date | Title | Company Name
Published By: Adobe     Published Date: Jul 15, 2019
W hile there are important differences between marketing automation platforms, success is often primarily determined by three things: your strategy and process, your content and lead flow, and your people. With limited investment in these areas, you can usually get good (but not great) ROI from marketing automation. But the more you invest, the higher you move up the curve, and the better your return on investment.
Tags : 
    
Adobe
Published By: Simba by Magnitude     Published Date: Jul 12, 2019
Siloed data has become the Achilles heel of marketing insights –especially in the world of B2B and B2B2C marketing. Today’s marketing and sales departments sit on a goldmine of data derived from the dozens of applications and data sources in their MarTech stack. Still, the real opportunity for insights is hidden in the combined data across applications. Combining data in a comprehensive way delivers a full picture of marketing efficacy and efficiency. In this eBook, learn about the origins of siloed data, and how data has emerged and evolved, as well as review the benefits that marketing can realize with connected data. Along the way, we’ll share some action items you can take to assess your current situation and build a plan to unify your data and fuel great marketing insights.
Tags : 
    
Simba by Magnitude
Published By: Simba by Magnitude     Published Date: Jul 12, 2019
Siloed data has become the Achilles heel of marketing insights –especially in the world of B2B and B2B2C marketing. Today’s marketing and sales departments sit on a goldmine of data derived from the dozens of applications and data sources in their MarTech stack. Still, the real opportunity for insights is hidden in the combined data across applications. Combining data in a comprehensive way delivers a full picture of marketing efficacy and efficiency. In this eBook, learn about the origins of siloed data, and how data has emerged and evolved, as well as review the benefits that marketing can realize with connected data. Along the way, we’ll share some action items you can take to assess your current situation and build a plan to unify your data and fuel great marketing insights.
Tags : 
    
Simba by Magnitude
Published By: Adobe     Published Date: Jul 10, 2019
Every organisation is at a different point in their progression with campaign management. Maybe you’ve had some success with email marketing and you want to expand your efforts across additional channels. Perhaps you invested in a campaign management solution several years ago when you had fewer marketing channels, simpler data sets and less sophisticated customers. It could be you’re a new marketing team, eager to set yourself up for success with an enterprise-class campaign management solution that meets all the requirements you know about—and even some you don’t.
Tags : 
    
Adobe
Published By: SAS     Published Date: Jun 27, 2019
Imagine: Your pharmaceutical or medical device has been tested in carefully designed clinical trials and shown to meet required standards of efficacy and safety. It has gained regulatory approval and has gone to market. Now you want to know, does it measure up to its promise when used in the real world? Does it materially improve patient outcomes? Does it outperform alternative therapies? Does it achieve these outcomes at an appropriate value? Do you know which patients are most likely to benefit from it? Can you prove it, with statistical rigor? As the health care system moves toward a patient-centric, value-based approach, questions such as these are getting heightened scrutiny from all angles – from regula- tors, payers, providers and patients. And they should. Real-world evidence (RWE) can provide new insight into the benefits, risks and cost effectiveness of medicines and medical devices in actual use – evidence that can enable life sciences companies to develop better therapies
Tags : 
    
SAS
Published By: Adobe     Published Date: Jun 26, 2019
In the race to please customers and beat out the competition, there’s been a lot of talk about customer data platforms (CDPs). For marketers, a CDP is just what they’ve been looking for — a more comprehensive approach to unified customer data that lets you include raw personally identifiable information or sensitive data in your data pool. But while IT teams see the ultimate value, they may question the idea introducing a new point solution that complicates their tech stack even more. The days of brute forcing customer experience with new technology are over. Today, IT teams need to make decisions about customer experience management that span the business and go beyond marketing. That requires a different approach to the customer data problem. To learn more about our solution to the customer data platform, read our article Real-time CPD. Real-time customer experience.
Tags : 
    
Adobe
Published By: GFT USA, Inc.     Published Date: Jun 26, 2019
Drawing on over 30 years of financial services industry expertise, GFT is GCP’s premiere, go-to, pure play financial services partner enabling GCP services and products greater visibility and utilization within FIs across Capital Markets, Retail, Insurance, and Asset Management business segments. Leveraging reputational credibility from long-standing relationships with top global FIs, GFT offers GCP a unique and invaluable view into pressing problems and potential solutions for the rapidly changing FS market.
Tags : 
    
GFT USA, Inc.
Published By: Group M_IBM Q3'19     Published Date: Jun 24, 2019
HfS published the Top 10 Cognitive Assistant Service Provider report that explores the emerging conversational service provider ecosystem across key areas including execution ability, innovation capability, and the voice of the customer. The conversational services called as Cognitive Assistants, go beyond the traditional chatbots and augment human-customer interaction across both front- and back-office business operations. IBM was recognized for its market leadership in Cognitive Assistant that harness the power of IBM Watson capabilities – including NLP, conversation and analytics. HfS also merits IBM for demonstrating the greatest volume and depth of cognitive assistant use cases across industry verticals and enterprise processes.
Tags : 
    
Group M_IBM Q3'19
Published By: Google - SAP     Published Date: Jun 20, 2019
Maximize go-to-market initiatives with SAP To succeed in today’s hypercompetitive environment, consumer products companies need greater speed and agility. See how SAP C/4HANA solutions can help you synchronize activities across your modern trade and direct-to-consumer efforts – and ultimately bring you closer to your consumers. Grow your brand and your market share with an intelligent strategy. The Crossover Effect: Positioning Consumer Products Companies for Growth Learn how SAP empowers consumer products companies to improve customer experience and leverage new types of data, digital capabilities, and success measures to drive growth. ? Join the Direct-to-Consumer Revolution Learn about how SAP Customer Experience solutions enable consumer products companies to get closer to the consumer than ever before. ? Henkel Drives Sales Innovation with SAP Trade Management Martin Reinicke of Henkel Beauty Care shares how the SAP Trade Management solution helps the company adapt to rapid m
Tags : 
    
Google - SAP
Published By: pepperjam     Published Date: Jun 18, 2019
More than 20+ years of affiliate marketing evolution has created more service choices than ever before. And choosing just the right-fit service for your brand can seem overwhelming—even confusing. And while having options is generally good, sometimes having too many can lead to complexity. That’s why we’ve created a guide to help you select the right-fit service level for your brand. You’re almost there! Just complete the form to download Selecting The Right Affiliate Marketing Service: Bringing Clarity to the Complex today!
Tags : 
    
pepperjam
Published By: pepperjam     Published Date: Jun 18, 2019
It’s no secret: Traditional affiliate marketing metrics simply don’t work. And that’s because the customer journey isn’t linear—and your metrics shouldn’t be either. Reaching, engaging, converting: these are the actions that matter most. Let us show you how to determine key goals and objectives to ensure your affiliate strategy is poised to reach, engage and convert throughout the entire customer journey. You’re almost there! Just complete the form to download Traditional Affiliate Marketing Metrics Don’t Work today!
Tags : 
    
pepperjam
Published By: pepperjam     Published Date: Jun 18, 2019
It happens too often: Marketers relying on advertising methods and platforms that work “just well enough” to keep the business going. And while many marketers realize their existing affiliate network provider isn’t delivering the results they crave, they’re under the assumption that this is as green as the grass gets. Perhaps they assume that it’s just simply, too hard, too costly, or too risky to move. The truth is that it’s far more effective, easier and profit-boosting to make a switch to a new affiliate provider. Let us show you how less than 30 days and three simple steps can take you from good enough to great. You’re almost there! Just complete the form to download Migrate Your Affiliate Program in 30 Days or Less!
Tags : 
    
pepperjam
Published By: ExpertVoice     Published Date: Jun 14, 2019
Of course you want to ensure your customers have a good experience, that you’re creating brand loyalists and building a positive reputation along the way, but most importantly, you want to impact your bottom line. That’s where advocacy marketing comes in. Advocacy marketing is harnessing the voices of your brand’s fans and leveraging them to increase sales. Also known as word-of-mouth marketing, advocacy marketing is using happy customers to promote your business — and sell more
Tags : 
    
ExpertVoice
Published By: Ahead     Published Date: Jun 05, 2019
Digital Business Continues to Move the Cyber Goal Posts Fortune magazine estimates that by the year 2020, US companies will spend $101 billion per year on cyber security, up 38% from 2016. With all of the money being invested in cyber security, why do the pace and complexity of new security threats continue to rise year after year? A big reason is that today’s digital business involves a more mobile workforce with expectations of immediate and on demand access to data fronted by intuitive and engaging user experiences, and often underpinned by public cloud infrastructure for increased agility and time to market.
Tags : 
    
Ahead
Published By: Seismic     Published Date: May 24, 2019
There's no doubt that intelligence-driven marketing is on the rise. According to Forbes, reliance on marketing analytics to make business decisions has increased from 30% to 42% of the time over the past five years. But as marketing analytics become more prevalent, how do organizations know what matters most, and more importantly, what’s going to show Marketing’s contribution to revenue? In this on-demand webinar, MarketingProfs, Seismic and marketing analytics expert Christopher S. Penn explore the analytics trends that marketers should care about most in the year ahead. You’ll learn: ? The top 5 marketing analytics trends by projected search interest ? How to build the foundation of your 2019 metrics ? How to prepare for massive changes coming to marketing analytics (including AI)
Tags : 
    
Seismic
Published By: HERE Technologies     Published Date: May 22, 2019
For 100% operational readiness in a data-driven culture, you need an optimized location platform. Ovum’s Location Platform Index: Mapping and Navigation can help you identify what you should expect from a platform, and discover the platform that best meets your operational requirements. Founded in 1985, Ovum has one of the most experienced analyst teams in the industry and is a respected source of guidance for technology and intelligence leaders. Ovum's report assesses and ranks the major vendors in the location platform market with a focus on the mapping and navigation space. Download this free report to learn more about Why HERE topped Google to take 1st place in the ranking The relative strengths and weaknesses for each vendor- including data, enablers, and features The strategies vendors use to stay responsive towards changes in technology and trends To understand the location platform market, what constitutes a healthy location platform, and which provider offers the correct portfolio—and necessary flexibility—to achieve mission success, download your copy of this report by completing this form.
Tags : 
mapping, defence, location data.
    
HERE Technologies
Published By: Seismic     Published Date: May 14, 2019
65% of B2B content goes unused by sales. Jon Freeberg, Seismic's Principal Consultant of Customer Success, has seen this problem first hand, and has worked with hundreds of enterprise marketing teams to ensure they are creating content that supports sales conversations. In this webinar, Jon will take you through 3 specific ways that marketing can begin making content that improves their relationship with sales, increases their effectiveness, and helps sales close more deals. Watch the on-demand webinar today and stop wasting precious hours creating content that goes unused by sales.
Tags : 
    
Seismic
Published By: ChannelAdvisor     Published Date: Apr 26, 2019
Are you in search of a way to connect with more consumers and get ahead of your e-commerce competitors? Look no further than Google Shopping Actions. Google’s transactions platform is unlike anything else available to brands and retailers today, and offers tremendous potential across marketing, selling and fulfilling.
Tags : 
    
ChannelAdvisor
Published By: MuleSoft     Published Date: Apr 23, 2019
In today’s competitive landscape, businesses need to make decisions quickly in order to respond to rapidly changing customer preferences and nimble competitors; whether it’s a new business strategy, a new business process, or a new market offering, businesses are competing on speed and agility. The overwhelming majority of today’s business and IT leaders understand digital transformation is necessary to maintain leverage amid constantly changing customer preferences. They also have a clear picture of their desired end state—exemplified by leaders like Amazon, Google, and Microsoft. However, only a small minority of have a clear understanding of the path they need to lead the market. In this paper you’ll learn: How to build digital transformation into the root of your company with a practical, natural, and tested blueprint. Best practices from over 1,600 enterprises to transform your strategy, organization, and technology from the ground up. Actionable next steps to start your journ
Tags : 
    
MuleSoft
Published By: Automation Anywhere APAC     Published Date: Apr 18, 2019
Robotic process automation (RPA) has emerged as a hugely popular business-IT priority – and with good reason. RPA platforms grow more and more sophisticated by the day, opening up fresh automation opportunities throughout the enterprise and business. But RPA platforms generally aren’t a one-size-fits-all investment. In this market guide, find out how the top RPA vendors stack up against one another on key investment criteria, including ideal use cases, unique RPA capabilities, and more.
Tags : 
    
Automation Anywhere APAC
Published By: Intel     Published Date: Apr 16, 2019
Gartner predicts that the public cloud market will surpass USD 300 billion by 2021 . With the big players (Amazon, Google, Microsoft and IBM) taking home 63 percent of the market share , how will next wave CSPs stand out from the crowd? Download Intel's latest whitepaper, Differentiating for Success: A Guide for Cloud Service Providers' to discover how to offer unique services, including: - Providing workload-specific optimizations, for example machine learning or high-performance computing - Targeting a particular geographical area - Focusing on an industry, such as financial services - Delivering emerging technology, such as virtual reality, in-memory databases, and containerization
Tags : 
    
Intel
Published By: Cherwell Software     Published Date: Apr 12, 2019
Info-Tech’s Category Reports provide a comprehensive evaluation of popular products in the IT Service Management market. This buyer’s guide is designed to help prospective purchasers make better decisions by leveraging the experiences of real users. The data in this report is collected from real end users, meticulously verified for veracity, exhaustively analyzed, and visualized in easy to understand charts and graphs. Each product is compared and contrasted with all other vendors in their category to create a holistic, unbiased view of the product landscape. Use this report to determine which product is right for your organization. For highly detailed reports on individual products, see Info-Tech’s Product Scorecard.
Tags : 
    
Cherwell Software
Published By: Uberall     Published Date: Apr 12, 2019
With this guide you will discover:
Tags : 
listings, engage, uberall, industry insights, google my business, location marketing, local seo, local search
    
Uberall
Published By: Uberall     Published Date: Apr 12, 2019
Die wichtigsten kommerziellen Feiertage für Ihren Marketing-Kalender Location-Marketing-Taktiken für die Feiertage Expertentipps, mit denen Sie sich von Ihren Mitbewerbern abheben können Überblick über die neuesten Location-Marketing-Tools und -Technologien
Tags : 
listings, engage, uberall, industry insights, google my business, location marketing, local seo, local search
    
Uberall
Published By: Uberall     Published Date: Apr 12, 2019
Ce guide vous fera découvrir
Tags : 
listings, engage, uberall, industry insights, google my business, location marketing, local seo, local search
    
Uberall
Start   Previous    1 2 3 4 5 6 7 8 9 10 11 12 13 14 15    Next    End
Search Resource Library