Gartner evaluates eighteen digital commerce platforms and for the second year in a row, Gartner has identified Magento Commerce as an Industry Leader (top 3).
According to Gartner, Leaders execute well against their current vision and are well-positioned for tomorrow. Magento Commerce, part of Adobe Experience Cloud, is innovating on platform functionality to help businesses like yours with the performance, scalability, and security required to deliver full-lifecycle customer experiences.
Digital commerce platform choice has grown in complexity due to increased vendor choice and breadth of offerings, pricing model complexity and emerging managed service offerings. This report evaluates 18 vendors of digital commerce platforms to assist application leaders supporting digital commerce.
Businesses are often challenged with the complexities of protecting their physical, virtual, and cloud workloads while also meeting their part of the Amazon Web Services (AWS) Shared Responsibility Model. IT security leaders are inundated with too many security tools that aren’t built for their specific environments. Additionally, these responsibilities often entail large amounts of manual processes and people to administer them. As such, there is a need for a solution that provides a secure environment for you to transact your business without slowing you down.
Trend Micro™ Deep Security™ is optimized to support the broadest set of platforms and environments (on-premises, virtual, on AWS, or containers) while delivering multiple threat defense techniques to help DevOps teams rapidly detect security incidents, fulfill compliance requirements, and securely deploy containers.
In this webinar, you’ll learn real customer use cases that have successfully leveraged Trend Micro Deep Securit
Life is coming at us fast, so our thinking about policy solutions for the future needs to be bigger, bolder and much more imaginative. We have just launched the second edition of Reimagine public policy. 20 truly, disruptive and innovative ideas to help solve today’s policy challenges. Four of them are brand new for this year – Reimagine high streets, digital platforms for life-long learning, workforce and migration.
The Reimagine ideas show how to:
• Revitalise the Great British High Street
• Remove the need for any family to choose between heating and eating
• Match hirers and firers to give workers facing redundancy new skills
Published By: MindTouch
Published Date: Oct 02, 2019
In the world of knowledge management (KM) vendor selection, it’s easy to promise the world. Often, it comes down two types of KM solutions: knowledge base software bundled into an existing CRM suite; and the standalone KM platform. Which is best? We’ve put together an exhaustive list to help you choose a solution capable of delivering service excellence across all customer-facing channels.
In the past, B2B transactions occurred in face-to-face meetings as a sales professional worked a product demo, business luncheon, or boardroom presentation to influence a customer – and close the deal. Today, however, B2B stakeholders perform much of their product and service research online. In fact, 93 percent of B2B buying starts with online searching, according to a Pinpoint Market Research study. This research occurs long before a customer engages with sales.
As your prospects research and evaluate your offerings, they leave behind valuable clues to their intent. Understanding these clues – cracking the code – can help you tailor your messages to them, thereby providing them a more tailored, relevant experience. As a result, business-savvy marketing and sales departments have embraced marketing automation platforms, so their respective teams can work together on one common platform, reach B2B customers online, and drive revenue.
Marketing automation platforms automate repetitive
"Enterprises throughout the world are rapidly digitizing their operations and adopting a multicloud environment. Unfortunately, legacy WAN architecture models often do not provide the scale, flexibility or agility required to support this transition. Enter SD-WAN.
No single platform will be able to deliver every piece in the jigsaw for every type of enterprise and every application-specific set of requirements. The key is to select vendor partners whose platforms are sufficiently open, modular and comprehensive in their functionality and components that they will be able to adapt to enterprises’ increasingly varied, flexible and exacting networking and compute requirements going forward.
Only by doing so will they secure the ability to stay ahead in a multicloud future."
To the Marketer Who Goes Nonstop.
You don’t try. You do. And when you get that feeling, some might call it a spark of genius, you know anything’s possible.
At Oracle, we know greatness comes from great inspiration. Packed with powerful info, the Spark Series will get you up to speed on pivotal marketing trends – like advertising accountability – lightning fast.
Think of it as a catalyst that will put your strategy into motion. Because if anyone’s going to stay one step ahead, it’s going to be you.
Despite the greater frequency of extreme weather events occurring around the globe, freight still has to be delivered on time and on a year-round basis. Truck drivers often find themselves driving through rain, snow, sleet, hail, fog, ice, thunderstorms, tornadoes and high winds. While drivers aren't generally expected to stick to pre-planned routes in extreme weather, fleet managers don’t really have the capacity to outline every possible alternate route in anticipation of a future hazardous weather scenario.
Data-driven route planning saves fuel, prevents accidents and improves ETAs, which is why many logistics companies are turning to advanced supply chain optimization solutions with real-time weather alerts and rerouting functionalities. Today, tech-savvy fleet managers are looking for exactly this type of tech innovations to provide them with a sharp competitive edge in an already crowded industry such as long-haul logistics.
As one of the world's leading location platforms, HER
Misplacing sizable, expensive tooling equipment inside large industrial complexes, factories and warehouses is a problem that doesn't get the attention it deserves. When essential inventory gets lost, whole production lines can grind to a halt. Indoor tracking is the optimal way to keep tabs on all mobile equipment around the factory floor.
As one of the world's leading location platforms, HERE shares insights and solutions for implementing indoor tracking in a way that can streamline and optimize production processes.
Read the eBook to discover how to:
• locate inventory and assets quickly to lower downtime and improve job satisfaction
• save money spent on replacing lost tools and wasted employee time
• use insights into asset utilization for forecasting or maintenance schedules.
Adobe is a leader in personalization engines, according to Gartner.
Why Should the Target Audience Care?
Finding the right personalisation engine can have a dramatic impact on an organisation’s ability to provide quality, personalised experiences to their clientele. Gartner is a prestigious and respected organisation. Marketers and IT can rely on them to help make make crucial decisions about the best providers to use.
Gartner conducted an extensive, multi-criteria evaluation of personalisation engines. They researched, analyzed, and scored the most significant ones, in order to help businesses make the right choice of provider.
KEY POINTS PROVIDED AS GUIDELINES
Adobe is a Leader. Many of Adobe's products include personalization features. However, Adobe Target offers a stand-alone personalization engine for segmentation, optimization and recommendations, and can be integrated with third-party platforms for marketing or digital commerce personalization. M
To achieve personalization at scale, brands need to develop a better understanding of each customer they interact with, and that’s all about combining all the data they collect from every available source into a single cohesive customer view. There is no way they can handle this task or manage all this data manually, which is why data management platforms (DMPs) rose to prominence. Today, companies are looking to build on this single customer view with a real-time understanding of their audience across every digital channel, marking the next phase on the maturity ramp for DMPs.
Adobe named a Leader in Forrester's DXP report (Forrester Wave™: Digital Experience Platforms, Q2 2019)
Why audience should care:
To keep pace with increasing customer expectations and drive business growth, you need to manage your customers' experiences from beginning to end. You need real-time customer insights, connected to solutions that deliver those experiences immediately. And just as important as technology are the people and processes you put in place.
This is significant, because in the first version of this report in 2015 Adobe was the only (albeit just barely) leader. In the second version in 2017, Adobe has been demoted and Oracle was a leader. Our advancements with Adobe Experience Platform have certainly had a significant impact on our positioning this year.
One of the key points highlighted for Adobe being a leader is the focus on enterprise-scale dynamic customer profiles and event-based integration and workflow.
Adobe continues to expa
“More than 70 percent of cyber attacks target small businesses," according to a National Cyber Security Alliance estimate. Yet 68 percent of small business owners in a recent survey seemed oblivious to the threat. Why the disconnect? What should they be doing to protect their business-critical systems and data? How can small businesses wring maximum value from their cybersecurity investments? Where do AI-based endpoint protection, detection, and response platforms fit into the mix? Read this BlackBerry Cylance sponsored white paper, Small Organizations Still Need Big Security, to find out.
A sales engagement platform (SEP) helps sales organizations stand out and sell easier. Although a relatively new technology, it is now seen as one of the most important platforms for the modern sales tech stack, with 92% of surveyed sales organizations calling it critical to their team’s success.
This eBook is intended for readers interested in learning more about SEPs and how it enables more engagement with less effort. Readers will get an overview of a SEP and the advantages for executing key sales workflows, how it easily integrates with your existing sales stack, and core functionalities that solve historical problems for sales teams. Finally, we close by highlighting a real-life example of the great advancements one customer achieved just five months after implementing a SEP.
Published By: MuleSoft
Published Date: Sep 12, 2019
Digital insurance platforms enable insurance companies to connect with their ecosystem of customers, partners, and vendors on a single, unified platform. Hear firsthand from CTO Ben Turner how Legal and General’s digital insurance platform helped the company diversify product offerings, and scale quickly to meet customer expectations.
How industry leaders have digitally transformed insurance offerings with a platform business model.
How to build an integrated insurance platform to connect your ecosystem of suppliers and exceed customer expectations.
Best practices to increase customer retention and profitability with a single view of the customer.
Ben Turner, CTO, Legal and General
Dan Snowdon, UK&I Financial Services Marketing Lead, MuleSoft
Angie Lee Campos, Global Financial Services and Insurance Lead, MuleSoft
Published By: MuleSoft
Published Date: Sep 11, 2019
Artificial intelligence (AI), the internet of things (IoT), and security technologies are set to disrupt every industry in the next decade. To get there, leading organizations like McDonald’s, Uber Eats, and HSBC have built adaptable digital platforms via APIs. In the ebook, MuleSoft founder Ross Mason shares his point of view on how to build a thoughtful API strategy that will help your organization take full advantage of emerging technologies like AI, chatbots, and IoT without compromising on security.
Download this ebook to learn:
How to unlock AI customer insights with an API strategy.
How to make APIs the bedrock of IoT development.
Why zero trust is key to API security in the new API economy.
Published By: MuleSoft
Published Date: Sep 09, 2019
Today’s digital era places strain on traditional financial firms, including increased customer expectations, the threat of disintermediation by market entrants, strict regulatory requirements, and more. How do banks, who face operational silos and aging systems, keep up?
The answer lies in building a digital platform with APIs. In this session, hear directly from seasoned technologists to learn about the approach, tools, and operating model they use to successfully adapt and lead in the marketplace. Discover how to get more out of your existing legacy and cloud infrastructure and, in turn, deliver a flexible architecture that can easily adapt as new technologies emerge.
During this session, you will learn:
Why industry disruptions and increased customer expectations demand a bank that transforms into a digital platform.
How an API-led approach to integration can help financial firms transform into digital platforms.
SunTrust’s journey with MuleSoft’s Anypoint Platform and Salesf
Which of your applications should move to the cloud? Is public, private, or hybrid cloud the right choice? And should you use containers, or Platform-as-a-Service technologies? Whether you’re trying to optimize your existing landscape, strengthen your foundation, or innovate with newer technologies that are delivered via cloud platforms, you need to know where to start. In this webcast, hear how IBM helped The Tribune Publishing Company build an effective plan to accelerate their digital transformation. Learn how IBM can also help you analyze your full portfolio, identify opportunities to optimize and automate your infrastructure and determine which applications to move, and the potential business value.
Published By: Kustomer
Published Date: Aug 27, 2019
UNTUCKit wanted to ensure their stellar shopping experience was supported across every customer touchpoint, especially support. But the growing UNTUCKit team was spread across multiple platforms, without visibility into customer history or lifetime value. Learn how Kustomer enabled them to deliver exceptional service while increasing agent efficiency by 25%.
To be successful, businesses must select a secure, scalable and reliable computing platform. At the same time, they also demand openness so development teams can slect tools & technologies they are skilled in using. In this book, discover how IBM LinuxOne platform can play a critical role in developing your enterprise computing strategy and understand the full overview of the value of LinuxONE when compared to other platforms.
When it comes to how you communicate
with customers, you’re faced with some
big decisions—one of them being whether
to use an ESP or ECRM. Both platforms
can deliver your email, but beyond that,
these tools are pretty different.
Getting the right roster of marketing
tools is critical no matter where your
brand is when it comes to growth. If
you’re just starting to sell online, you
need platforms that won’t hold you back
when you hit your stride. If you’re part
of a long-standing enterprise, whichever
platform you adopt needs to be able to
handle anything you throw at it while
exposing opportunities you might not
have noticed before.
See what each platform was built for,
which companies benefit the most from
each, and which you should choose to
reach your brand’s goals.
Robotic process automation (RPA) has emerged as a hugely popular business-IT priority – and with good reason. RPA platforms grow more and more sophisticated by the day, opening up fresh automation opportunities throughout the enterprise and business.
But RPA platforms generally aren’t a one-size-fits-all investment.
In this market guide, find out how the top RPA vendors stack up against one another on key investment criteria, including ideal use cases, unique RPA capabilities, and more.
Published By: Workday UK
Published Date: Aug 12, 2019
When CIOs and IT leaders have to constantly work to keep disparate systems in line and stitch together data, their ability to support business value is limited. Workday solves that problem.
Watch this video to hear how Workday technology improves the daily life of CIOs and their teams. Your IT peers share:
What a day in the life looks like for CIOs
What new feature adoptions look like on Workday
How integrations differ between Workday and competitor platforms
The UK’s number one property website, Rightmove.co.uk, provides home hunters with both website and mobile access to over one million available properties daily. Their website and mobile platforms make searching for and researching properties to buy or rent, easy.
Rightmove continues to grow with over 50 million-page impressions a day, often topping 55 million. Since its initial launch in 2000, there have been almost 40 million properties listed, with a library of over 2.5 billion active and archived images. Rightmove customers, including UK and overseas-based estate and letting Agents as well as new home developers are uploading 2 million images every day.
Tim Harding, Head of Operations at Rightmove, is responsible for ensuring these images are available to home hunters visiting the site at all times, no matter what device they are using or where they are located.
After two years at Rightmove, Tim has seen a tremendous increase in the amount of images posted per property, along with g