strategy

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Published By: Gigaom     Published Date: Oct 24, 2019
A huge array of BI, analytics, data prep and machine learning platforms exist in the market, and each of those may have a variety of connectors to different databases, file systems and applications, both on-premises and in the cloud. But in today’s world of myriad data sources, simple connectivity is just table stakes. What’s essential is a data access strategy that accounts for the variety of data sources out there, including relational and NoSQL databases, file formats across storage systems — even enterprise SaaS applications — and can make them all consumable by tools and applications built for tabular data. In today’s data-driven business environment, fitting omni-structured data and disparate applications into a consistent data API makes comprehensive integration, and insights, achievable. Want to learn more and map out your data access strategy? Join us for this free 1-hour webinar from GigaOm Research. The webinar features GigaOm analyst Andrew Brust and special guests, Eric
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Gigaom
Published By: SAS     Published Date: Oct 14, 2019
What’s the best way for businesses to differentiate themselves today? By delivering a unique, real-time customer experience across all touch points—one that is based on a solid, connected business strategy driven by data and analytics insights. We believe brands that gain the ultimate analytical advantage—by unifying the analytics life cycle from data to discovery to deployment—will also gain the ultimate competitive advantage through brand preference.
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SAS
Published By: Barracuda     Published Date: Oct 14, 2019
Traditional email-security defenses aren’t enough anymore. In today’s rapidly evolving threat environment, to stop email-borne threats, you must effectively defend against phishing and other potentially-devastating social-engineering attacks. These sophisticated threats are often able to bypass defenses using back-door techniques, including email spoofing, spear phishing and personal email fraud to penetrate network defenses and wreak havoc. Here’s a total email-protection strategy that can help radically reduce an organization’s susceptibility to attacks.
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Barracuda
Published By: Oracle EMEA     Published Date: Oct 11, 2019
This webinar demonstrates how connected data changes everything. In an autonomous world you’ll take the lead, becoming central to your company’s success. Machine learning will take care of the day-to-day maintenance leaving you to focus on design, analytics and strategy. And crucially, you’ll find yourself empowering and inspiring your colleagues to gain their own insights from real- time data.
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Oracle EMEA
Published By: Panasonic     Published Date: Oct 10, 2019
The U.S. military continues to develop its quick-strike potential, seeking greater capacity to project force globally, quickly and on several fronts simultaneously. Support services are integral to that effort, particularly in the area of logistics and asset maintenance. In its 2018 National Defense Strategy, the Department of Defense identified the development of “resilient and agile logistics” among its key modernization goals.
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Panasonic
Published By: Dell EMC     Published Date: Oct 10, 2019
Security leaders have been in front of boards and executive committees long enough to know that security metrics that simply portray statistics from monitoring tools, or count the number of malware attacks, add relatively little value to strategy and budget decisions. Protecting sensitive customer and company data shouldn’t be just a compliance obligation, it should be a business imperative. This is exactly why the right technology partners will help push security, risk, and compliance objectives forward. In March 2019, Dell commissioned Forrester Consulting to evaluate the evolving security trends and technology needed to protect and enable employees. Our study found that empowering employees while adhering to security protocols improves employee productivity. Forrester conducted an online survey of 887 senior business and IT decision makers to explore this topic. Learn more about Dell solutions powered by Intel®.
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Dell EMC
Published By: KPMG     Published Date: Oct 09, 2019
Changing attitudes to data privacy leave many firms in a precarious position. When there is so much regulatory variation in different markets, how do firms balance their responsibility for customers’ data with maximising value from that data? Listen now to discover: • The current state of play for data privacy – understanding what your customers want and what the regulators want • How to lay solid foundations to help you adapt to the changing landscape • How to ensure your privacy strategy supports growth.
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KPMG
Published By: Apptio     Published Date: Oct 09, 2019
Cloud migration is consistently one of the top priorities of technology leaders across the world today, but many are overwhelmed by trying to plan their cloud migration, struggling to prioritize workloads and unsure of the cost implications. Download this white paper to discover the 5 key steps for cloud migration based on the best practices of today’s most successful IT leaders: - Baseline TCO resources (cloud, on-premises, hybrid) - Map current on-premises resources to cloud offerings - Evaluate and prioritize migration strategy - Calculate migration costs - Define success metrics
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Apptio
Published By: Apptio     Published Date: Oct 09, 2019
"What are the 12 most important questions to answer to develop a rolling forecast strategy? Find out. Download the Rolling IT Forecasts cheat sheet to learn: -5 reasons rolling forecasts fail -5 steps to establish a rolling forecast cadence -How to accurately forecast future IT spend in minutes"
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Apptio
Published By: Adobe     Published Date: Oct 08, 2019
With customers spending almost one-third of their days engaging with digital content and frequently engaging on multiple channels, developers need a better and faster way to create digitally engaging experiences across multiple channels. Yet despite the appeal of headless for developers, a headless-only CMS may not be the best approach. A better strategy for embracing new technology is taking a hybrid approach. 
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Adobe
Published By: Adobe     Published Date: Oct 08, 2019
As a B2B marketer, you know it’s important to be “customer obsessed,” but you might be missing a critical piece of content strategy that can make a huge difference on your bottom line. According to Content Marketing Institute, 77 percent of the most successful B2B content marketers use personas. By developing strong personas, you can deliver highly customized content to your audience and improve their experiences with your brand. If it seems daunting, we recommend taking a “crawl, walk, run” approach.
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Adobe
Published By: Oracle EMEA     Published Date: Oct 08, 2019
Business growth, innovation and IT departments and inextricably linked. Our new report explores insights from those who are leading the way by prioritising and completing automation innovations. While 67% of businesses are being held back by confidence in their own data. So what actions and attitudes separate those leading and those following in the data revolution? And what difference can self-driving technology make to innovation, strategy and wider business success?
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Oracle EMEA
Published By: AWS     Published Date: Oct 07, 2019
As companies like yours scale their cloud environment, the question has evolved from “what do I need to protect” to “how do I control and monitor what I am responsible for?” Many companies, especially those who are born on the cloud, or who are more cloud-mature understand the Shared Responsibility Model. Now, they are focusing on building a strategy that gives them greater control and visibility of their cloud environment. Gartner reported that “In 2018, the 60% of enterprises that implement appropriate cloud visibility and control tools will experience one-third fewer security failures.” Having the right monitoring strategy is beneficial for multiple reasons, and this eBook will detail how OneLogin implemented it in their AWS environment, and why you should consider implementing it in yours.
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AWS
Published By: Location3     Published Date: Oct 07, 2019
Facing increased competition in the marketplace from coworking space giants like WeWork, as well as additional independent coworking spaces, Intelligent Office was seeking to develop a more robust content strategy that focused on highlighting the different services offered at their workspaces and the benefits of each.
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Location3
Published By: Cisco and NVIDIA Corporation     Published Date: Oct 03, 2019
The future of VDI is the cloud and the time to initiate your cloud strategy is today. This informative e-book details how Citrix® plus Microsoft® Windows Virtual Desktop service empowers enterprises with a flexible, intelligent workspace that employees will love. Download it today!
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Cisco and NVIDIA Corporation
Published By: Forcepoint     Published Date: Oct 03, 2019
Accelerate Cloud App Adoption without Compromising Security How secure is your cloud data? Security is still seen as the biggest concern when organizations consider cloud services. In multi-cloud environments, every cloud service has its own security framework, different APIs and different authentication mechanisms. The key question is; how do you make sure you have a consistent security strategy across all your cloud services, that adjusts to different cloud services, is well managed, can adapt to new cloud services and is scalable? In this session Forcepoint Senior Product Marketing Manager, Ankur Chadda, discusses: How to gain full visibility into your cloud environment, including shadow IT Unified policy management and enforcement for on-premises and cloud security How to control cloud access by unmanaged devices (BYOD)
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Forcepoint
Published By: Mimecast     Published Date: Oct 02, 2019
If you are an moving to or already using Office 365 then it’s essential for you to formulate a plan toward a risk-free cyber resilience experience. Cyber resilience requires you to prepare for the before, during and after an attack/outage/incident. Doing so will protect your organization from security threats, compliance concerns, unplanned outages and more. To mitigate concerns and form a resilient strategy you have to first KNOW the risks. The right third-party solution can ensure email is protected against advanced cyberattacks and guarantee service availability SLA – all while leveraging your investment in Microsoft Office 365™. But, what are the key areas of concern around Office 365 email you should be aware of? Read what Microsoft Office Apps and Services MVP J. Peter Bruzzese has to say about the key features and functions you need to address security, data assurance and continuity for Office 365 email – and what to look for in a single solution that does it all.
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Mimecast
Published By: MindTouch     Published Date: Oct 02, 2019
9 key areas that we recommend you consider when evaluating knowledge management platforms, why they are important, and where certain solutions will fall short.
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content strategy, knowledge base, knowledge centered service (kcs), self-service
    
MindTouch
Published By: MindTouch     Published Date: Oct 02, 2019
The dynamics of the customer journey are constantly expanding and evolving. Traditional “company-first” approaches to delivering service excellence are no longer sufficient. Instead, today’s forward-thinking companies know that a more “customer-first” approach is best. Read our MindTouch-sponsored whitepaper by Lori Bocklund, President of Strategic Contact and experienced industry veteran, as she explores the ties between new self-service entry points and a strong foundation rooted in knowledge management.
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content strategy, customer journey, customer success, digital transformation, knowledge base
    
MindTouch
Published By: MindTouch     Published Date: Oct 02, 2019
Understanding the important role that your support content plays (i.e. help docs, user guides, FAQs, troubleshooting steps, product information, etc.) can help organizations avoid creating frustrating journeys for their customers who simply need help. Undervaluing how customers seek answers is a critical oversight. To understand why, it helps to examine the place they’re most likely to start: Google.
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content strategy, customer engagement, customer journey, customer success, digital transformation, knowledge base, online help, product documentation
    
MindTouch
Published By: Innovations Branding Hous     Published Date: Oct 02, 2019
Download the whitepaper to learn how sales and marketing can come together to create strategy to serve both parties' goals.
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Innovations Branding Hous
Published By: Oracle     Published Date: Sep 30, 2019
Digital marketing. You hear it everywhere. As you and all your competitors know, it’s: A marketing approach that leverages online channels like email, websites, social media, and display advertising to deliver content that influences opinions and sells products and services. But to effectively execute a digital marketing strategy, you’ll need a marketing automation system that can follow a customer’s lead around the web and offer the best recommendations at the best times to deliver a more relevant "1-to-you" customer experience.
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Oracle
Published By: Oracle     Published Date: Sep 30, 2019
Sticking to email blasts and spreadsheets will leave you lagging behind the competition. Forge a clear path for your marketing strategy with marketing automation. Equip yourself with the language they will understand at C-level and prove to them that modern marketing will drive your organization into the future: Get more done, faster and with fewer resources. • Reach the right prospects more effectively. • Radically increase conversion rates, revenue, and alignment between marketing and sales. The trick is to convince those in your leadership of the value of marketing automation. To succeed, it is imperative to influence your CEO, CFO and CIO by crafting a persuasive argument that’s relevant to each of their objectives and concerns. Join the thousands of sales and marketing professionals who have already secured executive buy-in and are benefiting from the power of marketing automation. This guide offers a look into the mind of an exec: what keeps them up at night, how do they vie
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Oracle
Published By: IBM APAC     Published Date: Sep 30, 2019
Companies that are undergoing a technology-enabled business strategy such as digital transformation urgently need modern infrastructure solutions. The solutions should be capable of supporting extreme performance and scalability, uncompromised data-serving capabilities and pervasive security and encryption. According to IDC, IBM’s LinuxONE combines the advantages of both commercial (IBM Z) and opensource (Linux)systems with security capabilities unmatched by any other offering and scalability for systems-of-record workloads. The report also adds LinuxONE will be a good fit for enterprises as well as managed and cloud service provider firms. Read more about the benefits of LinuxONE in this IDC Whitepaper.
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IBM APAC
Published By: Workday     Published Date: Sep 30, 2019
Whether informing talent strategy or building more effective teams, data-driven insights about your workforce can set you up for success. This eBook from Human Capital Institute explores how people analytics can empower your entire organization. Read now.
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workday inc (wday), career development, employee engagement, human capital management, human resource management
    
Workday
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