agency

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Published By: Oracle     Published Date: Sep 26, 2019
It’s no secret that data-driven marketing (DDM) is top of mind for brand and agency executives. But what is surprising—shocking, in fact—is how vital first- and third-party information is for creative and execution strategies today. Case in point: 70% of senior marketing executives from brands, agencies and related industry segments say data-driven marketing is a core element of a majority of their campaigns, according to a new Oracle-Forbes Insights survey. This full immersion in data and analytics—more than what many industry insiders may have realized—shows how quickly brands and agencies have recognized the potential benefits and rushed to replace outdated “gutfeel” decision making with quantifiable research. This was another recurring theme in the Oracle-Forbes Insights study, which found that marketing executives rely on advanced analytics to increase sales, attract new customers and expand brand awareness. In addition, 71% of respondents feel they effectively use it to identify
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Oracle
Published By: VIDEOHUB     Published Date: Mar 14, 2012
When you sign up and complete $2500 worth of advertising on Videohub Marketplace, we add $500 to your account, which you can use immediately in crease your reach or save for a future campaign.
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acudeo, adwords, beet tv, bright cove, buy video ad, dealer marketing, google ad, hotel marketing, iab, jw player, local business marketing, local tv, local video marketing, long tail tv, online video ad, ova, pre roll, real estate marketing, restaurant marketing, spot tv
    
VIDEOHUB
Published By: IBM     Published Date: Nov 13, 2014
This webcast examines a large government agency struggling to provide stable test environments to support their partner landscape. Learn how service virtualization was used to simulate their department's core systems for a lower risk, less expensive, and stable testing environment.
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service virutalization, core systems, testing environments
    
IBM
Published By: Diligent     Published Date: Jul 10, 2017
The Corporate Secretaries International Association (CSIA) is a Geneva-registered global organisation whose mission is ‘‘to develop and grow the study and practice of Secretaryship, to improve professional standards, the quality of governance practice and organisational performance.’’ CSIA was established in 2010 as a not-for-profit organisation committed to improving the recognition and understanding of the practice of corporate secretaryship and the role of the corporate secretary. Its structure as an international federation of professional bodies enables it to effectively represent those practitioners who work at the frontline of governance.
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communication, client-agency relationships, budgeting, digital marketing, personal relation improvement, resource management
    
Diligent
Published By: WorkBook from Deltek     Published Date: Jul 20, 2018
Profitability is the oil in your agency’s engine. Without it your agency could get by for a little while, but eventually it would lose momentum and stall. Ensuring agency profitability isn’t as difficult as it may seem. In this eGuide, you will find 10 actions that you can take immediately to turn your agency into a well-oiled profitability machine
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WorkBook from Deltek
Published By: Bounty Jobs     Published Date: Oct 14, 2015
The BountyJobs Direct Hire Agency Benchmarking Reports are released twice a year to provide business leaders with key insights into trends and past performance of the agency recruiting marketplace, where companies seek some of the most highly sought-after candidates.
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human resources
    
Bounty Jobs
Published By: Onvia     Published Date: Feb 10, 2015
Onvia’s 3 Trends Shaping State & Local Contracting Growth in 2015 reflects on important trends that are expected to shape government contracting this year. Highlights from the report: Onvia’s 3 Trends Shaping State & Local Contracting Growth in 2015 reflects on important trends that will shape government contracting over the coming year. Highlights from the report: • 2014 Review: A “slowing trend” in competitive opportunities, due to macro political-economic factors, with context for expected changes in 2015. • 2015 Trend 1: Potential for stronger growth driven by an expected rebound in government tax revenue and greater bond income for large debt-financed infrastructure projects. • 2015 Trend 2: Technology contracting volume gains traction in non-IT industry sectors, with insight into five niche technologies shaping 2015 procurement. • 2015 Trend 3: Cooperative purchasing influences the overall state and local agency market, with implications for both local and national competitors.
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government procurement, government contracts, state contracts, local contracts, government opportunities, public sector contracts, cooperative purchasing, government it, government marketing, government business intelligence, local contracting, state contracting, government bids, government rfps, sled contracts, term contracts, vendor intelligence, government agency intelligence, competitive intelligence, state and local contracts
    
Onvia
Published By: Canon Solutions America     Published Date: Oct 17, 2017
Transforming government processes starts with laying the right foundation for your organization’s workflow. Many government agencies have embarked on transformation initiatives; however, there is still room for improvement to build a more stable transformation foundation.
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pii security, pii breach, pii compliance checklist, how to protect pii, pii information security, pii data compliance, pii data protection, pii data breach, pii encryption, pii encryption best practices, public sector printing, secure public sector printing, security breach in public sector
    
Canon Solutions America
Published By: WorkBook from Deltek     Published Date: Jul 20, 2018
Over–servicing is a very real issue for agencies. As a business whose value is judged on the quality of service, it is all too easy for agencies to always want to go the extra mile for clients, both happy and unhappy. Our research into the creative industry shows that while 75% of agency time is spent on client work, only 70% of that time is actually billed to clients. In this eGuide, we will show you 4 ways to take more control and avoid over–servicing in your agency.
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WorkBook from Deltek
Published By: Bounty Jobs     Published Date: Oct 14, 2015
In this e-book, we discuss several factors that are creating greater challenges for hiring managers in 2015, including rising employment (meaning more competition for those hard-to-find candidates), scarcity of key skilled workers, and a rising number of people who say they plan to look for new jobs this year.
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hiring managers, recruitment, direct hire agency, job candidates, human resources
    
Bounty Jobs
Published By: Mcorp Consulting     Published Date: May 12, 2009
Learn how a deep understanding of touchpoints - and the ways they drive customers closer to you (or farther away) - can improve acquisition, retention and loyalty, create better customer experiences, strengthen relationships and boost your bottom line. (Plus 5 steps for leveraging touchpoints to profit from better customer relationships.)
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mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping, touchpoint management, touchpoint agency, customer experience strategy, customer journey mapping, touchpoint management, customer experience measurement, customer mapping, customer satisfaction measurement, crm
    
Mcorp Consulting
Published By: Optify     Published Date: Aug 03, 2012
Learn how your agency can thrive by offering high-value inbound marketing services.
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digital marketing, inbound marketing, internet marketing, content creation, social media marketing, search engine marketing, seo, social media
    
Optify
Published By: Optify     Published Date: Aug 13, 2012
Learn how your agency can thrive by offering high-value inbound marketing services
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inbound marketing, optify, b2b marketing, seo, keywords, social media, roi, search engine optimization
    
Optify
Published By: LeapFrog Interactive     Published Date: Jul 02, 2008
It has been projected that interactive marketing spending will hit the $61 billion mark by 2012. With this much competition, a brand needs to make sure the dollars it invests in interactive marketing are well spent or risk being lost in the growing ad clutter. To help ensure its ad money won’t be wasted, a brand needs a blueprint to follow in order to guide it to interactive marketing success.
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interactive, marketing strategy, leapfrog, leap frog, interactive agency, marketing plan, branding
    
LeapFrog Interactive
Published By: Act-On     Published Date: Apr 20, 2015
Read our ebook, “8 Ways Marketing Automation Can Expand Your Search Marketing Practice,” to learn how to take advantage of the many similarities between search marketing and marketing automation to grow your agency.
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marketing automation, search marketing, growth, online marketing
    
Act-On
Published By: Workday     Published Date: Mar 02, 2018
An updated IT department for your government agency is becoming more accessible thanks to outside-the-box thinking, partnerships, and strategies. By focusing on the nine priorities in this guide, you can keep your government agency on the cutting edge of technology. View case studies, exclusive CIO interviews, and key tips.
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updated it department, government agency, priorities
    
Workday
Published By: Jacobs Agency     Published Date: Dec 07, 2011
A new perspective on marketing in today's tactic-crazy world.
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Jacobs Agency
Published By: Secure Computing     Published Date: Nov 30, 1999
Regardless of whether your company is subject to HIPAA, Sarbanes-Oxley, Gramm-Leach-Bliley, any number of state regulations, or none at all, configuration compliance has a place in most if not all business and government organizations. Find out in this paper how you can achieve automated configuration compliance with the SafeWord SecureWire IAM appliance from Secure Computing.
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network architecture, network management, sarbanes oxley compliance, compliance, sox compliance, hipaa compliance, configuration management, government agency, secure computing, securecomputing
    
Secure Computing
Published By: IBM MaaS360     Published Date: Apr 15, 2015
Federal: This white paper reviews requirements from the National Institute for Standards and Technology (NIST) and the Defense Information Systems Agency (DISA) about Mobile Device security for usage in Federal affairs.
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mobile device security, byod, application security, data security
    
IBM MaaS360
Published By: IBM MaaS360     Published Date: Jul 09, 2015
Federal: This white paper reviews requirements from the National Institute for Standards and Technology (NIST) and the Defense Information Systems Agency (DISA) about Mobile Device security for usage in Federal affairs.
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nist requirements, dod requirements, mobile device management, federal affairs, government
    
IBM MaaS360
Published By: IBM MaaS360     Published Date: Oct 08, 2015
Federal: This white paper reviews requirements from the National Institute for Standards and Technology (NIST) and the Defense Information Systems Agency (DISA) about Mobile Device security for usage in Federal affairs.
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ibm, nist, dod, mobile device management, data security, server security
    
IBM MaaS360
Published By: IBM     Published Date: Apr 20, 2017
The National Institute for Standards and Technology (NIST) and the Defense Information Systems Agency (DISA) have taken leading roles in exploring requirements for Mobile Device Management (MDM) systems for government agencies. Mobile devices, particularly smartphones, are exceptionally vulnerable to security breaches. They are easily lost, are filled with unknown applications, communicate over untrusted networks, and are often purchased by users without regard to IT standards and security features.
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mobile security, mobile device management, enterprise data, application security, information security, communication interception, business data, app security
    
IBM
Published By: Clustrix     Published Date: Sep 04, 2013
Find out how AdScience has been able to increase their revenue potential by five times using Clustrix to optimize bidding for their online ad broker agency. AdScience runs complicated algorithms to process bids for ad space based on click history. It's critical for AdScience to have instant access to smart data.
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adscience, revenue, technology, clustrix, algorithms, case study, best practices
    
Clustrix
Published By: AdRoll     Published Date: Oct 05, 2016
AdRoll sat down with some of Australia’s leading media agencies for a detailed conversation about their approach to attribution. From that discussion, AdRoll compiled the top 10 tips those agencies would like to impart about attribution modelling. Download to learn more!
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attribution, attribution modelling, advertising agency
    
AdRoll
Published By: LeapFrog Interactive     Published Date: Jul 09, 2009
Integrated campaigns involving both traditional and digital marketing channels have demanded that brands utilize multiple agencies when executing a marketing campaign. To seamlessly combine all of these independent agencies, brands need to utilize agency summits, meetings that help get all sides to collaborate, cooperate, and create as a single unit rather than act as rival agencies.
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leapfrog, agency, coordination, cooperation, marketing, advertising, campaign, digital, traditional, collaboration, cooperation
    
LeapFrog Interactive
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