This white paper describes the architecture of SAS Marketing Operations Management and various aspects of its deployment and security. The following areas are covered:
• High-level architecture overview
• Architectural components
• Deployment options
• Deployment best practices
This paper is intended for those involved in purchasing, selling and implementing SAS Marketing Operations Management, including system administrators and anyone seeking an
understanding of the solution’s architecture and security.
By 2017, 83% of all online advertising will be purchased programmatically, according to eMarketer. Don’t left behind. Download this informative eBook to learn why you should be investing in programmatic right now. Whether you're a beginner with a basic curiosity, or you have already executed a programmatic ad buy but you want to learn more, you'll discover exactly what programmatic is, why you need it, and how it works. Ultimately, you'll discover why Programmatic Matters.
• The key players in the programmatic ecosystem and how to work with them to execute a successful campaign
• Why data is the key ingredient of programmatic
• How to leverage targeting to your advantage
Finding a better place to store an ever-expanding volume of valuables is a near universal challenge—for individuals and their businesses. From physical holes in the ground to the ethereal cloud and beyond, the range of options for stashing stuff is immense. And, depending on what you’re storing and how easily you want others to find it, some options are better than others.
Read this white paper to learn how a Network Attached Storage (NAS) system provides the customization, speed, ease-of-use, security and affordability needed to protect and share digital assets for many small business owners.
Sanjay Poonen lends his insights on the market drivers for this BI revolution, and explains what it all means for SAP customers. The article also features SAP ecosystem partners highlighting how SAP customers can unleash the power of information to truly innovate their business.
The recent wave of new business analytics tools, solutions, and capabilities marks a true revolution in BI. In this SAPinsider Special Report on Business Intelligence, SAP Executive Vice President Sanjay Poonen lends his insights on the market drivers for this BI revolution, and explains what it all means for SAP customers. The article also features SAP ecosystem partners highlighting how SAP customers can unleash the power of information to truly innovate their business.
Published By: Progress
Published Date: Mar 26, 2018
Digital transformation has changed the face of business across the globe. New digital technologies—
specifically, mobile devices—are opening new avenues for companies to engage their prospects and
manage their operations with greater effectiveness and efficiency.
However, in the healthcare space, the response to these technological innovations has been reserved.
While it’s undeniable that digital transformation could bring great change to the healthcare space just as
it has in other industries, obstacles like regulatory compliance and rigid systems of record discourage the
adoption of new tools and technology.
This has led to frustration from all sides of the healthcare ecosystem. Many people are accustomed to
using intuitive digital applications in their everyday lives, so when healthcare applications deliver archaic
user experiences, everyone is left wanting more. Patients and members want applications that enable
them to manage their health more easily. Providers want to provide new
In the Local SEO biz, we spend a lot of time dealing with duplicate business listings. Duplicate records of your business appearing throughout the Local Search ecosystem are bad news for a variety of reasons, not the least of which is they could be costing your business a lot of time and money. As an industry, it, behooves us to collectively solve this issue. So let’s give it a shot.
Enterprises can extend their services with scale and speed that would have been unthinkable
just a few years ago. They can focus on their core strengths while leveraging resources from
other ecosystem participants, creating richer, more valuable digital experiences than most
companies have the resources to produce alone and spreading their businesses to new audiences
and markets. The speed of change and the range of opportunities are dizzying—which is why
it’s so easy for businesses to hit hurdles or chart the wrong course.
Published By: Datastax
Published Date: Apr 04, 2017
As the big data ecosystem continues to expand, new technologies are addressing the requirements for managing, processing, analyzing, and storing data to help companies benefit from the rich sources of information flowing into their organizations. From NoSQL databases to open source projects to commercial products offered on-premises and in the cloud, the future of big data is being driven by innovative new approaches across the data management lifecycle. The most pressing areas include real-time data processing, interactive analysis, data integration, data governance, and security. Download this report for a better understanding of the current landscape, emerging best practices and real-world successes.
Published By: Okta APAC
Published Date: Dec 19, 2018
Okta was recognized as a strong performer in Zero Trust Security.
Analyst firm Forrester Research has named Okta a Strong Performer in its report, The Forrester Wave™: Zero Trust eXtended (ZTX) Ecosystem Providers, Q4 2018. The research ranks Okta with the highest possible score in the evaluation criteria “people/workforce security,” “ZTX vision and strategy” and “market approach.”
According to Forrester, “Zero Trust is going mainstream. The entire security industry is talking about Zero Trust, and numerous vendors have embraced it and now use it to market and position their capabilities as well as guide their future road maps; the time to formalize the evaluation criteria for vendors in this space is now. The Forrester Wave helps security professionals identify which vendors have internalized and most closely align to Forrester’s Zero Trust eXtended (ZTE) framework. This evaluation also shows how each vendor’s portfolio maps and delivers on specific components of the ZTX framework
CFO’s need clear vision and technology to help them juggle new balls in the finance ecosystem: regulatory changes, artificial intelligence and blockchain. Finance must add these balls to its mix while still juggling its “traditional” responsibilities of internal controls, compliance and closing the books quickly.
Download this whitepaper to find out more about how CFO’s can master this jugging act
The recent iOS7 release marks the single biggest change to the iOS ecosystem since the original iPhone was released. Download this whitepaper to find out the most important things you need to know about the upgrade and how your mobile apps will be impacted.
The marketing landscape is changing before our eyes. New entrants, empowered consumers, and fragmented media options require marketers to change their tune – forever. Learn to prepare for the new environment and how to measure your success.
In this white paper we demonstrate why CFOs must focus their attention on advancing along three distinct strategic tiers:
1) Optimizing the health system’s fiscal health. Even if it’s already good it needs to be even better to weather inevitable industry changes.
2) Thinking outside the walls of the health system by optimizing the ecosystem of providers, the system of care, and physician loyalty.
3) Optimizing the patient experience: harness the health system to deliver what patients value most.
Published By: Quantcast
Published Date: Feb 13, 2015
Today’s advertising landscape is full of opportunities, companies and acronyms. With ongoing developments in technology, new solutions and companies are constantly evolving to help marketers improve their display advertising.
This guide will help you wrap your heads around the current advertising technology ecosystem; to explain how we arrived at this point; and to simplify the science and technology that hold the industry together.
Published By: Quantcast
Published Date: Feb 13, 2015
In 2012, 1.8 trillion display ads were paid for, but not seen. For advertisers looking for results, this is an unnecessary waste of effort and budget!
Thankfully the industry is rallying towards a viewability standard, signaling a new wave of accountability for publishers, advertisers and ad vendors. As advertisers embrace viewability, they can benefit from knowing that their ads are seen, eliminating waste, and increasing campaign accountability and effectiveness.
We conducted our own research and found that viewability is becoming a reality for improved campaign performance.
This whitepaper will explore how business leaders like yourself can align trust, credibility and privacy processes in your organization-and your company's broader ecosystem-into a Business Integrity Strategy.
Consumer giant P&G shares how it innovates in order to bring value to its customers, and why it chose Singapore to house its newest innovation hub based on LITE – Location, Infrastructure, Talent and Ecosystem.
We use the term infrastructure more and more to refer to the support
system for information technology. Whatever we do with our applications
that creates value for our customers, or generates revenue for ourselves,
we’re supporting it now with IT infrastructure. It’s all the stuf under the
hood. It’s also the part of technology that, when it works right or as well as
we expect, we don’t stand in long lines to get a glimpse of, nor do we see
much discussion of it on the evening news.
Published By: NodeSource
Published Date: Nov 20, 2017
Node.js is now the most dominant and in-demand language for application development, particularly on the enterprise scale. This report will trace the evolution and adoption of Node.js in the enterprise, as well as the directions in which the ecosystem will grow.
Published By: Dialpad
Published Date: Apr 19, 2016
Today, everything about the way we work has changed. Your employees, customers, and extended ecosystem have greater expectations than ever before, and the voice and unified communication solution you select is one of the most important decisions you can make toward a collaborative, connected, and productive workforce.
This list gives you some of the most important questions to include in an RFP this year, as well as key insights about how these will play out for your business.
Built using the IBM® InfoSphere® Information Server, IBM BigInsights® BigIntegrate and BigInsights BigQuality provide the end-to-end information integration and governance capabilities that organizations need.
Published By: Oracle OMC
Published Date: Nov 30, 2017
To say the marketing technology landscape or ecosystem is a crowded space would be an understatement of monumental proportions. Before you consider that to be just an exaggeration,
consider the following:
• There are nearly 4,000 martech solutions on the market today.
• That number has increased over 2500% since 2011.
And if you think marketing was the last area to benefit from a tech boom, you would be right according to Brian Hansford, Director of Client Services for Heinz Marketing.