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Published By: Dun & Bradstreet     Published Date: Apr 21, 2016
Is your well-worn playbook in need of a refresh? What worked best for B2B marketers last year may not help you optimize a moment with a customer or prospect today. All too often, baked in processes get in the way of delighting customers. If you’re a B2B marketer who wants to be a game changer, you have come to the right place. This reader is for marketers who crave to poke and pull apart the “tried and true”. Break the cycle of “best practice” rituals and ask yourself these questions: - When was the last time you made a truly bold move in your marketing? - Do you have any idea how bad your data problem really is? -How long will you continue to create sales content nobody uses? We answer these questions and more- download the free guide today!
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marketing strategies, hoover's, b2b marketer, analytics
    
Dun & Bradstreet
Published By: Dell EMC Storage     Published Date: Jun 10, 2019
Die Automobilindustrie befindet sich mitten in einer hart umkämpften Übergangsphase, deren letztendliches Ziel darin besteht, innerhalb eines Jahrzehnts vollständig autonome oder „fahrerlose“ Fahrzeuge zu realisieren. Die Größenordnung und Intensität, mit der OEMs und Tier1-Lieferanten Innovationen auf den Markt bringen und gleichzeitig Kosten eindämmen, Risiken mindern, die Produktkomplexität managen und die Compliance aufrechterhalten müssen, bedeuten eine große Herausforderung. Die Entwicklung von Fahrerassistenzsystemen (Advanced Driver Assistance Systems, ADAS), die die Sicherheit von Insassen, Fahrzeugen und Straßen verbessern sollen, bringt revolutionäre Anforderungen an die Engineering-IT-Infrastruktur mit sich–insbesondere für Speicher, bei dem selbst Entry-Level-Kapazitäten in Petabyte gemessen werden. In diesem Whitepaper werden die Infrastruktur-herausforderungen erkundet, vor denen OEMs und Tier1-Lieferanten bei der Entwicklung und Validierung vonADAS-Technologien steh
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Dell EMC Storage
Published By: OKTA     Published Date: Sep 26, 2017
Traditional web applications pre-date modern standards like SAML and OpenIDConnect, so they often use legacy authentication methods to grant end users access. Historically, providing Single Sign-On and centralized access management for end users across these legacy applications required a Web Access Management, or WAM, product. These on-premises software tools could be expensive to maintain and complex to deploy. Now, modern identity providers like Okta in conjunction with best-of-breed network management technologies offer a better way. This white paper describes how web applications that lack modern standard support can be integrated into a cloud-based Identity-as-a-service architecture.
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OKTA
Published By: Fidelis Cybersecurity     Published Date: May 15, 2019
Cybercriminals have been upping their game this year; the use of file-less attacks with macros and PowerShell scripts to evade preventive defenses and sandboxes mean that they are getting better than ever at using phishing, social engineering and drive-by techniques to gain initial footholds in private domains – and once they arrive, they are often avoiding detection for extended periods of time. Between April and July 2018, Fidelis interviewed over 580 security professionals from around the globe to understand how they are shifting their detection strategies and how confident organizations are in their ability to not only prevent targeted attacks – but root out threats that have by-passed traditional preventive defenses.
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Fidelis Cybersecurity
Published By: Comcast Business     Published Date: Oct 19, 2018
Technology has had a truly transformative impact on the healthcare space. Thanks to innovations in technology, tools and their respective processes, the practice of treating patients has shifted from mostly reactive to proactive, enabling physicians and caregivers to approach healthcare in a more holistic fashion. As part of that shift, hospitals, wellness centers and physicians’ offices are focusing on providing value over volume1, taking healthcare beyond the four walls of the facility and into patients’ homes, places of work and social centers. The concept of whole health is much easier to attain with technology such as artificial intelligence, analytics, wearables and mobile health (mHealth) apps, to name a few.
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Comcast Business
Published By: ForeScout     Published Date: Aug 14, 2012
The What, Why and How to Employ NAC to Apply Guest Networking, BYOD (Bring Your Own Device) and Endpoint Security Policies. Many of today's endpoints are neither known nor protected. According to Gartner, enterprises are only aware of 80 percent of the devices on their network. Those 20 percent of unknown devices are inside the perimeter of the network, are unmanaged and provide users with access. They are small, varied and highly mobile, and they are loaded with their own applications, can act as WAPs, and often contain outdated firmware or are jailbroken. Even as the devices are accessing personal applications on the web, they are also accessing corporate resources such as e-mail-all from the very same unmanaged devices, which have not been vetted by the security organization. Smartphones, notebooks, netbooks, iPads, e-readers, gaming consoles and more-the list of personal devices attempting access to employer networks seems to grow every day in what's come to be known as the BYOD (Bring Your Own Device) era in networking.
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pad, mine, enabling, secure, personal, mobile, device, use
    
ForeScout
Published By: CloudHealth by VMware     Published Date: Feb 13, 2019
While cost is often cited as the reason why people move to the cloud, it's not always that simple. Many organizations have noticed cloud bills 2-3x higher than expectations, when not managed properly. Have you achieved the savings you expected? Learn 10 ways you can reduce your spend in AWS, including: -Terminate Zombie Assets -Rightsize EC2 Instances & EBS Volumes -Upgrade instances to the latest generation -Delete Disassociated Elastic IP Addresses Check out this eBook to find out how you can better manage your costs through pro-tips from cloud experts.
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cloud management, amazon web services, multicloud management, amazon ec2
    
CloudHealth by VMware
Published By: CloudHealth by VMware     Published Date: Apr 15, 2019
While cost is often cited as the reason why people move to the cloud, it's not always that simple. Many organisations have noticed cloud bills 2-3x higher than expectations, when not managed properly. Have you achieved the savings you expected? Learn 10 ways you can reduce your spend in AWS, including: Terminate Zombie Assets Rightsize EC2 Instances & EBS Volumes Upgrade instances to the latest generation Delete Disassociated Elastic IP Addresses Check out this eBook to find out how you can better manage your costs through pro-tips from cloud experts.
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CloudHealth by VMware
Published By: Riverbed     Published Date: Sep 05, 2014
Applications in today's distributed, cloud-based IT environment need to perform at their peak at all times. Unfortunately, most do not. And while many developers and IT professionals have Application Performance Management (APM) solutions, they often don't know how to take full advantage of the benefits. This SlashGuide gives IT professionals and developers practical advice they need to get the most out of APM.
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apm, application, management, solutions, cloud, benefits, advice
    
Riverbed
Published By: Cyveillance     Published Date: Apr 10, 2015
In today’s security landscape, more vendors than ever are offering what is purported to be “threat intelligence.” Although security experts often have different definitions for this term, one thing many of them can agree on is that an intelligence-led approach to security – that is, putting threat intelligence to real-world use – is critical to protecting organizations. If the goal of an intelligence-led security strategy is to help organizations be more proactive in finding and preparing for threats to physical and digital assets, it’s crucial to define and understand exactly what threat intelligence means, and separate fact from fiction. In this whitepaper, we dispel some common myths about threat intelligence.
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myths, cyber, threat, intelligence, fact, fiction, big data, cloud
    
Cyveillance
Published By: Cielo     Published Date: Mar 04, 2016
"Outsourcing" often gets a bad name. But when it comes to your recruitment function, partmering with an outside expert can successfully transform your approach to talent acquisition and deliver measurable business results faster.
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cielo, talent practices, talent acquisition, recruitment, recruitment process outsourcing, rpo, outsourcing, hiring
    
Cielo
Published By: Tippit, CRM     Published Date: May 15, 2009
CRM has proven its ability to enhance business performance time and time again. However, the path to eff ective implementation is not always easy — complexities often arise as a result of trying to align an entire company behind the concept. You can fi nd the success that comes from leveraging customer knowledge to the fullest measure by following these 10 steps. Learn more today!
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tippit, crm implementation, roi
    
Tippit, CRM
Published By: Metafuse     Published Date: Aug 21, 2009
Looking for project management software can often be confusing. There are so many choices in the market, how do you narrow your search? This white paper gives you 10 tips to guide your solution search.
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project management, pmp, project planning, project scheduling, scheduling, schedule, it management, pm solution
    
Metafuse
Published By: Infor     Published Date: Jun 13, 2017
Power and influence in the automotive industry have dramatically shifted from the companies that make and sell vehicles to the consumers who buy them.
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Infor
Published By: Palo Alto Networks     Published Date: Sep 30, 2016
Your network is more complex than ever before. Your employees are accessing any application they want, using work or personal devices. Oftentimes, these applications span both personal and work-related usage, but the business and security risks are often ignored.
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palo alto, firewall, applications, ssl, ssh
    
Palo Alto Networks
Published By: Palo Alto Networks     Published Date: Nov 15, 2017
Your network is more complex than ever before. Your employees are accessing any application they want, using work or personal devices. Oftentimes, these applications span both personal and work-related usage, but the business and security risks are often ignored. Prospective employees are asking about application usage policies before accepting a job.
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firewall, optimization, security risks, business, devices, employees, technology
    
Palo Alto Networks
Published By: ExpertVoice     Published Date: Sep 25, 2019
When Q4 rolls around, people start hanging Christmas lights, planning family gettogethers, stocking up on booze for said family get-togethers — and buying gifts. It’s true, the last quarter of the year is great for sipping eggnog, but it’s also when big and small businesses alike make or break their revenue goals, often making 20-30 percent of their annual sales, according to the National Retail Federation. With the average holiday shopper purchasing 16 gifts during the season, wintertime is salestime. We’ve compiled the 10 things brands and retailers can do to boost revenue during the holiday season — and keep customers coming back for more.
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ExpertVoice
Published By: IBM     Published Date: Nov 14, 2017
Data is the hottest topic in business today. In discussions that range from understanding performance to predicting future outcomes, data is at the core. However, data has a bad reputation. Because businesses have been collecting data for decades, the amount that we must analyze can seem insurmountable. Simply saying “data” is enough to conjure images of someone poring over a thick stack of spreadsheets, manually going through row after row to identify performance, trends and figure out what to do with them. This intimidating view is all too common.
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data, ibm, data insight, data analytics
    
IBM
Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
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Limelight Networks
Published By: Limelight Networks     Published Date: Mar 02, 2018
Today, digital security is top-of-mind. From the boardroom to the backroom, everyone is asking the same questions, “How do we protect our digital experiences? How do we ensure our website is safe for our visitors? How do we make sure that no one can steal our content?” But safeguarding a digital experience isn’t a one-size-fits-all solution. It often involves multiple techniques and layers of security. From verifying your identity (with HTTPS) to encrypting sensitive data to restricting access and protecting multimedia content, you must approach security in a layered manner, employing multiple means and techniques to protect the digital content through which your audience interacts. This paper explores ten different methods and technologies that an organization can employ to protect its content. This multi-layered approach can effectively protect your digital content, ensure high availability, and maintain superior quality of experience for every digital visitor. You’ll learn: 10 s
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content delivery network, cdn, cybersecurity, ddos, waf, web application firewall, distributed denial of service attacks, cloud security
    
Limelight Networks
Published By: Upside Travel     Published Date: Sep 20, 2019
A growing business can mean early mornings, late nights, business trips, impromptu meetings - the list goes on. With all this growth also comes the need to streamline and manage costs, all while keep your employees happy. Especially when it comes to the travel portion. Often one of the most costly line items, implementing the right travel practices at any stage of growth can make a significant impact on your team and overall business. In this guide, we break down the best travel practices to keep employee morale high and move your business forward.
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business travel/travel expenses, group travel, incentive travel, travel management, operational efficiency
    
Upside Travel
Published By: Seismic     Published Date: May 14, 2019
Imagine being able to walk into a meeting and say, “this is what our content has done to accelerate deals, the amount of revenue it has affected, and the ROI of our overall content strategy.” Every marketer dreams about proving ROI and the Information Age has finally made it possible for marketing teams to get concrete numbers on the success of various campaigns. But with all the data out there, how do marketers know which KPIs provide the best insight into the health and success of their marketing activities? Download the guide to learn: ? The top KPIs for improving internal marketing efficiency ? The content engagement analytics that prove value ? How to have better visibility into what content sales uses most often
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Seismic
Published By: Selligent Marketing Cloud     Published Date: Sep 24, 2019
Migrating to a new marketing automation platform (MAP) is like moving into a new house. You have to itemize everything that’s moving with you, pack up all your data, and say goodbye to the way it was before. Forever. And it doesn’t end after you’ve shifted - you’re going to have to spend some time living out of boxes, gradually unpacking, and realizing you’d like to organize things a little differently as you go. That having been said, most marketers consider platform migration a big headache.
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Selligent Marketing Cloud
Published By: Act-On     Published Date: Apr 29, 2016
Subject lines can be one of the most important elements of your email program. It’s your first (and maybe your last) impression on your recipients. It’s what determines your email response and engagement. However, many marketers will spend far more time on the content of the email and ignore the importance of the subject line. After all, an awesome email is worthless if it’s never seen. That’s why it’s so important to know how to create amazingly effective subject lines that will get your email opened.
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effectiveness, best practices, business optimization, response, engagement
    
Act-On
Published By: Salesforce.com     Published Date: Apr 27, 2009
Regular usage of Salesforce CRM is important to driving full adoption. To achieve that goal, sales reps need to know how the application benefits them, day after day. The bottom line: Salesforce CRM is not just a tracking tool, it's a sales effectiveness tool.
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salesforce, crm, customer relationship management, sales tools, collaboration
    
Salesforce.com
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