Industry analysts expect North American sports industry revenue to grow at a compounded annual rate of 4.8% to reach $67.7 billion by 2017, with customer-generated data the most collected type of external data.1 IBM Fan Insight, a software as a service-based solution available in the IBM Softlayer Cloud, and offers sports teams the breakthrough customer intelligence they need to lead in their industry.
Analytics is about so much more than defining high-level KPIs and building dashboards to amplify them. With a little creativity, you can create custom metrics designed to inform every member of an organization. With this knowledge of their effect on the business, everyone can optimize their impact on company-wide goals.
What you'll learn in this webinar:
• Why standard KPIs may not be getting you everything you need
• Who can benefit from these new metrics (everyone!)
• How to identify key metrics and roll them out to the entire organization
• Get examples of how other companies are creating custom analytics
Published By: Omniture
Published Date: Jun 27, 2007
The beauty of Web analytics - and the promise of the Internet - is the ability to capture nearly unlimited amounts of data about your Web site. So how can you turn these incredible data resources into clear and actionable insights? A good place to start is by defining key performance indicators or KPIs.
Published By: SwellPath
Published Date: Sep 04, 2012
This guide provides the framework to build a successful analytics foundation in your organization, and shows you how to create an effective analytics measurement program that provides actionable insights and results driven recommendations.