> Aprimo, Inc. > Direct Marketing Wins….with Enterprise Campaign Management

Direct Marketing Wins….with Enterprise Campaign Management

Published By: Aprimo, Inc.
Aprimo, Inc.
Published:  Dec 23, 2008
Length:  2 pages

LendingTree wanted to leverage and increase its strong brand awareness by putting the right tools in place to create a marketing-driven technology system.



Tagsaprimo, brand awareness, enterprise campaign management, direct marketing, campaign execution, campaign management application